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Sportswear in South Korea

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    Report

  • 22 Pages
  • December 2024
  • Region: South Korea
  • Euromonitor International
  • ID: 2622201
Sportswear is maintaining healthy value growth in South Korea in 2024, albeit at lower levels than seen in the recent review period, as sales normalise after the enhanced value created by inflationary pressures leading to high unit prices. Overall, sportswear is supported by both persisting fashion trends (eg athleisure and streetwear) and sports-related activities.

The Sportswear in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sportswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sportswear maintains healthy growth, thanks to sports-inspired fashion trends and consumers’ love of running
  • Nike maintains its lead, despite rising competition
  • Pure sportswear brands face rising competition from other brands who are expanding their portfolios
PROSPECTS AND OPPORTUNITIES
  • Greater segmentation expected in sportswear as new brands appear
  • Brand ambassadors become increasingly important to attract the attention of younger consumers
  • Alo Yoga set to launch in South Korea and disrupt the competitive status quo
CATEGORY DATA
  • Table 1 Sales of Sportswear by Category: Value 2019-2024
  • Table 2 Sales of Sportswear by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Sportswear: % Value 2020-2024
  • Table 4 LBN Brand Shares of Sportswear: % Value 2021-2024
  • Table 5 Distribution of Sportswear by Format: % Value 2019-2024
  • Table 6 Forecast Sales of Sportswear by Category: Value 2024-2029
  • Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2024-2029
APPAREL AND FOOTWEAR IN SOUTH KOREA
EXECUTIVE SUMMARY
  • Apparel and footwear in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for apparel and footwear?
MARKET DATA
  • Table 8 Sales of Apparel and Footwear by Category: Volume 2019-2024
  • Table 9 Sales of Apparel and Footwear by Category: Value 2019-2024
  • Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
  • Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
  • Table 12 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
  • Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
  • Table 14 Distribution of Apparel and Footwear by Format: % Value 2019-2024
  • Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
  • Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
  • Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
  • Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources