Consumer Health in Austria

In 2024, consumer health recorded positive retail value growth, boosted by the ongoing interest in health and wellness. Austrian consumers in 2024 have become increasingly self-reliant and proactive regarding their health and wellbeing, maintaining healthier lifestyles and habits while self-medicating. Consequently, growth in the landscape was driven by OTC products, vitamins, and dietary supplements.

The Consumer Health in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.