Juice in Norway

Juice in Norway struggles to appeal to younger generations amid weak innovation and negative volume growth. This stagnation is limiting the category's overall potential in terms of development and growth, making it less attractive to younger consumers. Off- and on-trade volume sales of juice continued to decrease in 2024. Domestic purchases have been negatively affected by the resumption of cross-border trade with Sweden with the ending of Coronavirus (COVID-19) restrictions.

The Juice in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Juice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.