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Charge Cards in Romania

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    Report

  • 21 Pages
  • January 2025
  • Region: Romania
  • Euromonitor International
  • ID: 2873887
The charge card category in Romania is dominated by the commercial sector. Leading players have adopted a business-to-business marketing approach to maintain their positions. Banks are hesitant to invest in promoting and expanding the usage of charge cards due to other more profitable products in their portfolios. Personal charge cards face limited prospects as consumers fail to see a clear advantage over credit cards, and issuers are not actively promoting or innovating in this domain.

The Charge Card Transactions in Romania report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Charge Card Transactions, Personal Charge Card Transactions.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Charge Card Transactions market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Charge card offerings are mainly focused on B2B audience
  • Growing competition from BNPL financial solutions
  • Minimal innovation in relatively niche category
PROSPECTS AND OPPORTUNITIES
  • Little change anticipated in competitive landscape
  • Low interest among commercial clients
  • Legislation hinders development of charge cards
CATEGORY DATA
  • Table 1 Charge Cards: Number of Cards in Circulation 2019-2024
  • Table 2 Charge Cards Transactions 2019-2024
  • Table 3 Charge Cards in Circulation: % Growth 2019-2024
  • Table 4 Charge Cards Transactions: % Growth 2019-2024
  • Table 5 Commercial Charge Cards: Number of Cards in Circulation 2019-2024
  • Table 6 Commercial Charge Cards Transactions 2019-2024
  • Table 7 Commercial Charge Cards in Circulation: % Growth 2019-2024
  • Table 8 Commercial Charge Cards Transactions: % Growth 2019-2024
  • Table 9 Personal Charge Cards: Number of Cards in Circulation 2019-2024
  • Table 10 Personal Charge Cards Transactions 2019-2024
  • Table 11 Personal Charge Cards in Circulation: % Growth 2019-2024
  • Table 12 Personal Charge Cards Transactions: % Growth 2019-2024
  • Table 13 Charge Cards: Number of Cards by Issuer 2019-2023
  • Table 14 Charge Cards: Number of Cards by Operator 2019-2023
  • Table 15 Charge Cards Payment Transaction Value by Issuer 2019-2023
  • Table 16 Charge Cards Payment Transaction Value by Operator 2019-2023
  • Table 17 Commercial Charge Cards: Number of Cards by Issuer 2019-2023
  • Table 18 Commercial Charge Cards: Number of Cards by Operator 2019-2023
  • Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2019-2023
  • Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2019-2023
  • Table 21 Personal Charge Cards: Number of Cards by Issuer 2019-2023
  • Table 22 Personal Charge Cards: Number of Cards by Operator 2019-2023
  • Table 23 Personal Charge Cards Transaction Value by Issuer 2019-2023
  • Table 24 Personal Charge Cards Transaction Value by Operator 2019-2023
  • Table 25 Forecast Charge Cards: Number of Cards in Circulation 2024-2029
  • Table 26 Forecast Charge Cards Transactions 2024-2029
  • Table 27 Forecast Charge Cards in Circulation: % Growth 2024-2029
  • Table 28 Forecast Charge Cards Transactions: % Growth 2024-2029
  • Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2024-2029
  • Table 30 Forecast Commercial Charge Cards Transactions 2024-2029
  • Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2024-2029
  • Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2024-2029
  • Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2024-2029
  • Table 34 Forecast Personal Charge Cards Transactions 2024-2029
  • Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2024-2029
  • Table 36 Forecast Personal Charge Cards Transactions: % Growth 2024-2029
FINANCIAL CARDS AND PAYMENTS IN ROMANIA
EXECUTIVE SUMMARY
  • Financial cards and payments in 2024: The big picture
  • 2024 key trends
  • New legislation requires merchants to offer cashless payment options
  • Competitive landscape
  • What next for financial cards and payments?
MARKET INDICATORS
  • Table 37 Number of POS Terminals: Units 2019-2024
  • Table 38 Number of ATMs: Units 2019-2024
  • Table 39 Value Lost to Fraud 2019-2024
  • Table 40 Card Expenditure by Location 2024
  • Table 41 Financial Cards in Circulation by Type: % Number of Cards 2019-2024
  • Table 42 Domestic versus Foreign Spend 2024
MARKET DATA
  • Table 43 Financial Cards by Category: Number of Cards in Circulation 2019-2024
  • Table 44 Financial Cards by Category: Number of Accounts 2019-2024
  • Table 45 Financial Cards Transactions by Category: Value 2019-2024
  • Table 46 Financial Cards by Category: Number of Transactions 2019-2024
  • Table 47 Consumer Payments by Category: Value 2019-2024
  • Table 48 Consumer Payments by Category: Number of Transactions 2019-2024
  • Table 49 M-Commerce by Category: Value 2019-2024
  • Table 50 M-Commerce by Category: % Value Growth 2019-2024
  • Table 51 Financial Cards: Number of Cards by Issuer 2019-2023
  • Table 52 Financial Cards: Number of Cards by Operator 2019-2023
  • Table 53 Financial Cards: Card Payment Transactions Value by Operator 2019-2023
  • Table 54 Financial Cards: Card Payment Transactions Value by Issuer 2019-2023
  • Table 55 Forecast Financial Cards by Category: Number of Cards in Circulation 2024-2029
  • Table 56 Forecast Financial Cards by Category: Number of Accounts 2024-2029
  • Table 57 Forecast Financial Cards Transactions by Category: Value 2024-2029
  • Table 58 Forecast Financial Cards by Category: Number of Transactions 2024-2029
  • Table 59 Forecast Consumer Payments by Category: Value 2024-2029
  • Table 60 Forecast Consumer Payments by Category: Number of Transactions 2024-2029
  • Table 61 Forecast M-Commerce by Category: Value 2024-2029
  • Table 62 Forecast M-Commerce by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources