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Health and Wellness in Israel

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    Report

  • 53 Pages
  • September 2024
  • Region: Israel
  • Euromonitor International
  • ID: 2882556
The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take care of their health and boost their overall immunity.

The Health and Wellness in Israel report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Health and wellness in focus
  • Consumer weight trends
  • Consumer diet trends
  • Health-related deaths
  • Blood pressure and cholesterol levels
  • Diabetes prevalence
DISCLAIMERHW SOFT DRINKS IN ISRAELKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Ultra-Orthodox pressure leads to withdrawal of sugary drinks tax and places greater emphasis on promoting health and wellness credentials
  • No sugar is the leading health and wellness claim in soft drinks
  • Concerns about sweeteners present an obstacle to no sugar claim
PROSPECTS AND OPPORTUNITIES
  • Rising interest in no added sugar claim
  • Potential for probiotic claims in juice
  • Natural claim to remain important despite decline
MARKET DATA
  • Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023
  • Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023
  • Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
  • Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028
  • Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SNACKS IN ISRAELKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Busy consumers look for fortification and functionality from their snacks
  • Growing concern about health impact of sugar
  • Local products chime with health and wellness trend and keep prices down
PROSPECTS AND OPPORTUNITIES
  • Move by consumers towards healthier, less processed food and more sustainable products
  • Gluten free set to see growth as the consumer base is not limited to coeliacs
  • Vegan and plant-based claims set to see offer expand and demand rise
MARKET DATA
  • Table 10 Sales of Snacks by Health and Wellness Type: Value 2019-2023
  • Table 11 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023
  • Table 12 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023
  • Table 13 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023
  • Table 14 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023
  • Table 15 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023
  • Table 16 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023
  • Table 17 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028
  • Table 18 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028
HW DAIRY PRODUCTS AND ALTERNATIVES IN ISRAELKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Plant-based food gains ground as consumers eschew animal products due to growing interest in animal welfare and the environment
  • Increasing interest in high protein claim
  • Rising demand for lactose free products
PROSPECTS AND OPPORTUNITIES
  • Expanding range of plant-based options
  • Remilk approved for launch in Israel
  • Uncertain impact of food labelling regulations
MARKET DATA
  • Table 19 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2023
  • Table 20 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2023
  • Table 21 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023
Table 22 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V
  • Table 23 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20
  • Table 24 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2
  • Table 25 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023
  • Table 26 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2023-2028
  • Table 27 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2023-2028
HW COOKING INGREDIENTS AND MEALS IN ISRAELKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Exemption from labelling regulations introduced during war
  • Natural is the most popular health and wellness claim in health and wellness cooking ingredients and meals in 2023
  • No sugar sees notable growth in health and wellness cooking ingredients and meals
PROSPECTS AND OPPORTUNITIES
  • Consumers to continue to focus on health and wellness
  • Plant-based shows promise in health and wellness cooking ingredients and meals
  • Uncertainty around the reimposition of red labelling requirements
MARKET DATA
  • Table 28 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2023
  • Table 29 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2023
  • Table 30 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023
  • Table 31 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023
  • Table 32 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023
  • Table 33 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023
  • Table 34 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023
  • Table 35 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2023-2028
  • Table 36 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2023-2028
HW STAPLE FOODS IN ISRAELKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising interest in vegan and plant-based claims
  • Increasing concern about sugar intake
  • High protein sees dynamic growth in staple foods in 2023
PROSPECTS AND OPPORTUNITIES
  • Nutritional information increasingly key to consumer food choices over the forecast period, alongside premiumisation, the drive for convenience and sustainability
  • Increasing emphasis on plant-based protein
  • Natural and organic claims expected to see volume sales fall in staple foods
MARKET DATA
  • Table 37 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023
  • Table 38 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023
  • Table 39 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023
  • Table 40 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023
  • Table 41 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023
  • Table 42 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023
  • Table 43 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023
  • Table 44 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028
  • Table 45 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028