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Menswear in India

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    Report

  • 27 Pages
  • February 2024
  • Region: India
  • Euromonitor International
  • ID: 3025851
Menswear witnessed substantial double-digit current value growth in 2023, marking a continued strong rebound from the pre-pandemic downturn. In contrast to the previous year, which was characterised by festive purchasing and stockpiling, the remarkable surge in 2023 was driven by a significant increase in impulse purchases. Within apparel, menswear continues to assert its dominance in terms of value sales, surpassing both womenswear and childrenswear.

The Menswear in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Menswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

MENSWEAR IN INDIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Robust growth observed as men prioritise fashion and style
  • Aditya Birla Fashion & Retail maintains its lead within menswear
  • D2C entrants are intensifying the competition with unique offerings and a brand story
PROSPECTS AND OPPORTUNITIES
  • Premiumisation expected to drive growth in menswear in the forecast period
  • Sustainability will be a focus for menswear brands in the future
  • The casualisation trend will continue to shape menswear
CATEGORY DATA
  • Table 1 Sales of Menswear by Category: Volume 2018-2023
  • Table 2 Sales of Menswear by Category: Value 2018-2023
  • Table 3 Sales of Menswear by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Menswear by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Menswear: % Value 2019-2023
  • Table 6 LBN Brand Shares of Menswear: % Value 2020-2023
  • Table 7 NBO Company Shares of Men’s Outerwear: % Value 2019-2023
  • Table 8 LBN Brand Shares of Men’s Outerwear: % Value 2020-2023
  • Table 9 NBO Company Shares of Men’s Swimwear: % Value 2019-2023
  • Table 10 LBN Brand Shares of Men’s Swimwear: % Value 2020-2023
  • Table 11 NBO Company Shares of Men’s Underwear: % Value 2019-2023
  • Table 12 LBN Brand Shares of Men’s Underwear: % Value 2020-2023
  • Table 13 Forecast Sales of Menswear by Category: Volume 2023-2028
  • Table 14 Forecast Sales of Menswear by Category: Value 2023-2028
  • Table 15 Forecast Sales of Menswear by Category: % Volume Growth 2023-2028
  • Table 16 Forecast Sales of Menswear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN INDIA
EXECUTIVE SUMMARY
  • Apparel and footwear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for apparel and footwear?
MARKET DATA
  • Table 17 Sales of Apparel and Footwear by Category: Volume 2018-2023
  • Table 18 Sales of Apparel and Footwear by Category: Value 2018-2023
  • Table 19 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
  • Table 20 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
  • Table 21 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
  • Table 22 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
  • Table 23 Distribution of Apparel and Footwear by Format: % Value 2018-2023
  • Table 24 Distribution of Apparel and Footwear by Format and Category: % Value 2023
  • Table 25 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
  • Table 26 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
  • Table 27 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
  • Table 28 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources