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Home Furnishings in Italy

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    Report

  • 25 Pages
  • June 2024
  • Region: Italy
  • Euromonitor International
  • ID: 339846
Italians are passionate about outdoor cooking and grilling and enjoy using barbecues throughout all seasons. Despite seasonal fluctuations, the market peaks in spring, particularly around Easter, with summer close behind due to national holidays and the warm weather. Unlike global trends, Italians remain enthusiastic about grilling year-round and continue their grilling activities even in winter.

The Home Furnishings in Italy report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2028 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Furnishings market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Barbecues benefits from the Italian passion for grilling
  • Consumers look for eco-friendly and organic offerings in mattresses but comfort remains key
  • Home furnishings in Italy seen as a stable area to invest
PROSPECTS AND OPPORTUNITIES
  • Curtains and blinds set to benefit owing to company innovations
  • Sustainability to take precedence within home textiles in Italy
  • Store-based retailers will need to focus on improving the customer experience to encourage footfall
CATEGORY DATA
  • Table 1 Sales of Home Furnishings by Category: Value 2018-2023
  • Table 2 Sales of Home Furnishings by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Home Furnishings: % Value 2019-2023
  • Table 4 LBN Brand Shares of Home Furnishings: % Value 2020-2023
  • Table 5 LBN Brand Shares of Light Sources: % Value 2020-2023
  • Table 6 Distribution of Home Furnishings by Format: % Value 2018-2023
  • Table 7 Forecast Sales of Home Furnishings by Category: Value 2023-2028
  • Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2023-2028
HOME AND GARDEN IN ITALY
EXECUTIVE SUMMARY
  • Home and garden in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home and garden?
MARKET DATA
  • Table 9 Sales of Home and Garden by Category: Value 2018-2023
  • Table 10 Sales of Home and Garden by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Home and Garden: % Value 2019-2023
  • Table 12 LBN Brand Shares of Home and Garden: % Value 2020-2023
  • Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2018-2023
  • Table 14 Distribution of Home and Garden by Format: % Value 2018-2023
  • Table 15 Distribution of Home and Garden by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Home and Garden by Category: Value 2023-2028
  • Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources