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Lodging (Destination) in Greece

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    Report

  • 20 Pages
  • September 2024
  • Region: Greece
  • Euromonitor International
  • ID: 3428133
In 2024, in terms of lodging, city hotels in Greece continue to outperform their seasonal counterparts, driven by the resurgence of city breaks and the recovery of Business and MICE (Meetings, Incentives, Conferences, and Exhibitions) travel following the pandemic. While the tourism sector as a whole experienced a strong year in 2023, city hotels have seen a faster increase in room nights and occupancy rates compared to seasonal hotels.

The Lodging (Destination) in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Hotels, Lodging (Destination) Offline, Lodging (Destination) Online, Other Lodging, Short-Term Rentals.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Lodging (Destination) market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • City hotels outperform seasonal ones
  • Price increases drive value growth
PROSPECTS AND OPPORTUNITIES
  • Hotel chains increasingly use loyalty schemes to build regular clients
  • Hotels increasingly explore alternative sources of revenue
CATEGORY DATA
  • Table 1 Lodging (Destination) Sales: Value 2019-2024
  • Table 2 Lodging (Destination) Online Sales: Value 2019-2024
  • Table 3 Hotels Sales: Value 2019-2024
  • Table 4 Hotels Online Sales: Value 2019-2024
  • Table 5 Other Lodging Sales: Value 2019-2024
  • Table 6 Other Lodging Online Sales: Value 2019-2024
  • Table 7 Lodging (Destination) Outlets: Units 2019-2024
  • Table 8 Lodging (Destination) Rooms: Number of Rooms 2019-2024
  • Table 9 Lodging (Destination) by Incoming vs Domestic: % Value 2019-2024
  • Table 10 Hotels NBO Company Shares: % Value 2019-2023
  • Table 11 Hotel Brands by Key Performance Indicators 2024
  • Table 12 Forecast Lodging (Destination) Sales: Value 2024-2029
  • Table 13 Forecast Lodging (Destination) Online Sales: Value 2024-2029
  • Table 14 Forecast Hotels Sales: Value 2024-2029
  • Table 15 Forecast Hotels Online Sales: Value 2024-2029
  • Table 16 Forecast Other Lodging Sales: Value 2024-2029
  • Table 17 Forecast Other Lodging Online Sales: Value 2024-2029
  • Table 18 Forecast Lodging (Destination) Outlets: Units 2024-2029
TRAVEL IN GREECE
EXECUTIVE SUMMARY
  • Travel in 2024
  • Airlines: Key trends
  • Hotels: Key trends
  • Booking: Key trends
  • What next for travel?
MARKET DATA
  • Table 19 Surface Travel Modes Sales: Value 2019-2024
  • Table 20 Surface Travel Modes Online Sales: Value 2019-2024
  • Table 21 Forecast Surface Travel Modes Sales: Value 2024-2029
  • Table 22 Forecast Surface Travel Modes Online Sales: Value 2024-2029
  • Table 23 In-Destination Spending: Value 2019-2024
  • Table 24 Forecast In-Destination Spending: Value 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources