Rice, Pasta and Noodles in Italy

Rice, pasta, and noodles is seeing mixed results in Italy in 2024, depending on the individual dynamics of the subcategories. Chilled pasta continues to show a positive performance and remains one of the favourite foods of Italian consumers, due to the wide range of products to choose from and, due to their versatility, being able to be seasoned in different ways. Product innovation plays a key role here, while value for money is also important.

The publisher's Rice, Pasta and Noodles in Italy report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2024 directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Noodles, Pasta, Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Rice, Pasta and Noodles market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.