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Hot Drinks in Estonia

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    Report

  • 33 Pages
  • January 2024
  • Region: Estonia
  • Euromonitor International
  • ID: 354735
Hot drinks in Estonia increased in both value and volume terms in 2023 due to the growing emphasis on healthy living, which has encouraged consumers to opt for beverages that not only satisfy their thirst but also contribute to their overall wellbeing. Consumers have become more discerning, are willing to invest in natural products, and are increasingly interested in the ingredients of their preferred beverages.

The Hot Drinks in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HOT DRINKS IN ESTONIA
EXECUTIVE SUMMARY
  • Hot drinks records further growth in 2023, with rising interest in natural and healthier beverages
  • Coffee culture development
  • Paulig Coffee Estonia AS maintains its lead with quality, affordable products
  • Discounters and e-commerce lead growth
  • Foodservice growth supported by a wider variety of hot drinks options
  • Further growth expected, with rising demand for natural products
MARKET DATA
  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2018-2023
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2018-2023
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2019-2023
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2020-2023
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2018-2023
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2018-2023
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2023
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2023-2028
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2023-2028
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2023-2028
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2023-2028
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2023-2028
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2023-2028
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2023-2028
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2023-2028
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2023-2028
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
COFFEE IN ESTONIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Fresh coffee benefits from the rising demand for natural products
  • Instant coffee is perceived to offer low quality and an inferior taste
  • Paulig Coffee Estonia AS retains its lead in 2023
PROSPECTS AND OPPORTUNITIES
  • Convenience and ease of preparation to drive growth of fresh ground coffee pods
  • The development of the coffee culture will boost demand for fresh coffee beans
  • Coffee shops and tourism drive foodservice growth of fresh coffee
CATEGORY DATA
  • Table 26 Retail Sales of Coffee by Category: Volume 2018-2023
  • Table 27 Retail Sales of Coffee by Category: Value 2018-2023
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2018-2023
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2018-2023
  • Table 30 NBO Company Shares of Coffee: % Retail Value 2019-2023
  • Table 31 LBN Brand Shares of Coffee: % Retail Value 2020-2023
  • Table 32 Forecast Retail Sales of Coffee by Category: Volume 2023-2028
  • Table 33 Forecast Retail Sales of Coffee by Category: Value 2023-2028
  • Table 34 Forecast Retail Sales of Coffee by Category: % Volume Growth 2023-2028
  • Table 35 Forecast Retail Sales of Coffee by Category: % Value Growth 2023-2028
TEA IN ESTONIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising demand for premium and speciality black teas drives value sales in 2023
  • Focus on health and rising popularity of camping support growth of instant tea
  • Tanker Brewery OU leads with a wide portfolio of different tea types
PROSPECTS AND OPPORTUNITIES
  • Rising health consciousness to drive the growth of fruit/herbal tea
  • Loose black tea to benefit from environmental concern and demand for natural products
  • Green tea to remain popular, offering a number of health benefits
CATEGORY DATA
  • Table 36 Retail Sales of Tea by Category: Volume 2018-2023
  • Table 37 Retail Sales of Tea by Category: Value 2018-2023
  • Table 38 Retail Sales of Tea by Category: % Volume Growth 2018-2023
  • Table 39 Retail Sales of Tea by Category: % Value Growth 2018-2023
  • Table 40 NBO Company Shares of Tea: % Retail Value 2019-2023
  • Table 41 LBN Brand Shares of Tea: % Retail Value 2020-2023
  • Table 42 Forecast Retail Sales of Tea by Category: Volume 2023-2028
  • Table 43 Forecast Retail Sales of Tea by Category: Value 2023-2028
  • Table 44 Forecast Retail Sales of Tea by Category: % Volume Growth 2023-2028
  • Table 45 Forecast Retail Sales of Tea by Category: % Value Growth 2023-2028
OTHER HOT DRINKS IN ESTONIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Health benefits of other plant-based hot drinks drive growth in 2023
  • Falling demand for sugar-laden chocolate-based powdered flavoured beverages
  • Nestlé SA leads with its well-known global Nesquik brand
PROSPECTS AND OPPORTUNITIES
  • Rising health trend and immaturity to support further growth of other plant-based hot drinks
  • Versatility and popularity in foodservice will ensure marginal growth of chocolate-based flavoured powder drinks
  • Rising sales of other hot beverages through e-commerce
CATEGORY DATA
  • Table 46 Retail Sales of Other Hot Drinks by Category: Volume 2018-2023
  • Table 47 Retail Sales of Other Hot Drinks by Category: Value 2018-2023
  • Table 48 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Value Growth 2018-2023
  • Table 50 NBO Company Shares of Other Hot Drinks: % Retail Value 2019-2023
  • Table 51 LBN Brand Shares of Other Hot Drinks: % Retail Value 2020-2023
  • Table 52 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2023-2028
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Value 2023-2028
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2023-2028
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2023-2028