Ice Cream and Frozen Desserts in Bulgaria

Lockdown and restrictions on consumer movement through 2020 and into 2021 restricted demand for impulse ice cream, as retail footfall slackened, and consumers ate ice cream at home. However, the relaxation of quarantine has seen impulse sales bounce back. The category is set to almost fully recover in volume terms by the end of the year, returning to pre-pandemic levels.

The Ice Cream and Frozen Desserts in Bulgaria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2021 directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Frozen Desserts, Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ice Cream and Frozen Desserts market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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