Processed meat and seafood is expected to benefit from COVID-19, with very healthy retail volume growth, which compares with no growth in retail volume in 2019. Current retail value growth is also expected to be healthy, as processed meat and seafood is boosted by the closure of the foodservice channel for much of the year. Processed meat brands were very active in promotion in 2020, especially on TV. Brands such as Orehite, Az Yam, Ken and Boni carried out extensive advertising campaigns.
The Processed Meat and Seafood in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The Processed Meat and Seafood in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Processed Meat and Seafood market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Processed Meat and Seafood in BulgariaList of Contents and Tables
Headlines
Prospects
Healthy Eating Trend Exerts Growing Influence in Processed Meat and Seafood
Chilled Processed Meat and Seafood Benefit From Premiumisation Trend
Swine Flu Crisis Threatens To Constrain Expansion of Processed Meat Categories
Competitive Landscape
Bella Bulgaria Maintains Its Overall Lead in 2019
Karol-fernandez Continues To Gain Ground in Chilled Processed Red Meat
Tandem-v Capitalises on Healthy Eating Trend With Via Natura Range
Category Data
Table 1 Sales of Processed Meat and Seafood by Category: Volume 2014-2019
Table 2 Sales of Processed Meat and Seafood by Category: Value 2014-2019
Table 3 Sales of Processed Meat and Seafood by Category: % Volume Growth 2014-2019
Table 4 Sales of Processed Meat and Seafood by Category: % Value Growth 2014-2019
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2014-2019
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2014-2019
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2014-2019
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2014-2019
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2014-2019
Table 10 NBO Company Shares of Processed Meat and Seafood: % Value 2015-2019
Table 11 LBN Brand Shares of Processed Meat and Seafood: % Value 2016-2019
Table 12 Distribution of Processed Meat and Seafood by Format: % Value 2014-2019
Table 13 Forecast Sales of Processed Meat and Seafood by Category: Volume 2019-2024
Table 14 Forecast Sales of Processed Meat and Seafood by Category: Value 2019-2024
Table 15 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2019-2024
Table 16 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2019-2024
Executive Summary
Economic Growth Underpins Continued Expansion of Packaged Food in Bulgaria
Healthy Eating Trend Shapes Consumer Choices and Manufacturer Strategies
Mondelez Leads A Fragmented and Intensely Competitive Market
Modern Grocery Retailers Continue To Advance at Expense of Traditional Channels
Uneven Performance Expected Due To Contrasting Economic and Demographic Trends
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 17 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 20 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 21 Sales of Packaged Food by Category: Volume 2014-2019
Table 22 Sales of Packaged Food by Category: Value 2014-2019
Table 23 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 24 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 25 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 26 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 27 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 28 Penetration of Private Label by Category: % Value 2014-2019
Table 29 Distribution of Packaged Food by Format: % Value 2014-2019
Table 30 Distribution of Packaged Food by Format and Category: % Value 2019
Table 31 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 32 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 33 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 34 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
