Shaving Razor Manufacturing in the US - Industry Research Report

Razor burn: Consumer trends, input costs and competition are expected to limit industry growth

Over the past five years, the Shaving Razor Manufacturing industry has benefitted from changing consumer trends and declining imports. The price of plastic materials and resin increased over the past five years and are a primary raw material cost for manufacturers, contributing to rising razor prices, which has supported revenue and profit. To this end, disposable and private-label razors are gaining ground against giant shaving brands Gillette and Schick, which currently dominate the industry. Start-up businesses Dollar Shave Club and Harry's, which do not manufacture razors in the United States and are not included in this industry, are siphoning demand from US-based manufacturers. Despite these challenges, growth due to strengthening consumer spending has kept revenue from declining. Over the past five years, revenue has been growing at a CAGR of 0.4% and is expected to reach $2.9 billion in 2023. This includes an estimated 0.5% increase in 2023. Profit is expected to climb to 9.0% of revenue in 2023 from 8.6% in 2018.

This industry manufactures razors, replacement cartridges and disposable razors. This industry excludes related products, such as shaving cream and aftershave.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.