Brothel Keeping and Sex Worker Services in Australia - Industry Market Research Report

Free Agents: Rising Competition from Matchmaking Websites Has Reduced Industry Revenue

Brothel Keeping and Sex Worker Services in Australia

While sexual services have historically proven resistant to economic slowdowns, the Brothel Keeping and Sex Worker Services industry has been negatively affected by the COVID-19 pandemic, a mixed economic environment, and greater external competition over the past five years. Many sex workers have loyal clients that are likely to forgo other discretionary spending before reducing their spending on sexual services. However, industry revenue has declined as average real household discretionary income has fallen, and as external competition from online substitutes, such as online pornography and some dating apps, has risen. As a result, industry revenue is expected to fall at an annualised 0.9% over the five years through 2021-22. The industry's heavily regulated nature has also pushed demand and revenue lower.

The industry comprises companies that mainly operate brothels, and provide escort and sex worker services. The industry includes brothel activity and legal transactions for actual sexual services. The industry does not include stripping, erotic dancing, adult internet services (such as dating or pornography), telephone sex chat lines, making and retailing adult video entertainment, or manufacturing and retailing sexual aids.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.