Life Insurance in Australia - Industry Market Research Report

Hard-knock life: Potential policyholders are turning away from life insurance as inflation climbs

Investment revenue volatility has battered the Life Insurance industry. The COVID-19 pandemic weakened investments, which insurers rely on, causing revenue to plunge. All insurers try to take advantage of global equity and debt markets to maximise returns, but have struggled to do so in recent years. Market downturns have depressed profit margins and caused some life insurers to exit.

Insurers provide life insurance cover and investment-linked life insurance products. Life insurance is a contract obligating the insurer to pay designated beneficiaries a sum of money in the event of the insured individual’s death, disablement, serious illness or injury. As with all insurance contracts, exclusions exist that may limit the insurer’s liability.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.