In 2023, several key trends emerged across the packaging industry, reflecting shifts in consumer preferences and evolving sustainability concerns in Vietnam. Frozen processed meat products have, over recent years, been seeing a move towards 250g packs, which offer a balance between portion control, storage efficiency and waste reduction - features that appeal to urban consumers who prioritise convenience and hygiene.
The Packaging in Vietnam report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Packaging in Vietnam report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
EXECUTIVE SUMMARY- Packaging in 2023: The big picture
- 2023 key trends
- Thin wall plastic containers are preferred for butter and spreads owing to their lightweight nature
- Brick liquid cartons benefit from the popularity of 100% juice
- Metal beverage cans dominate beer packaging in Vietnam due to their eco-friendly nature
- Shift to larger fragrance bottles for better value and convenience
- Increasing popularity of blister and strip packs in car air fresheners
- Vietnam’s 2022 extended producer responsibility shows a new approach to waste management
- Carbon-neutral aluminium capsules are a step towards sustainability
- Opportunities for eco-friendly packaging solutions in alcohol drinks
