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Beauty and Personal Care Packaging in Vietnam

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    Report

  • 8 Pages
  • August 2024
  • Region: Vietnam
  • Euromonitor International
  • ID: 3897573
In Vietnam’s beauty and personal care market, there is a noticeable trend towards larger fragrance bottles. While the 50ml size is still most popular, it has been losing share to 75ml and 100ml. This shift is being driven by consumers perceiving larger bottles as offering better value for money as well as appreciating the convenience of a longer-lasting supply, which means fewer purchases are needed.

The Beauty and Personal Care Packaging in Vietnam report offers insight into key trends and developments driving packaging across the category.

Product coverage: Baby and Child-specific Products Packaging, Bath and Shower Packaging, Colour Cosmetics Packaging, Deodorants Packaging, Depilatories Packaging, Fragrances Packaging, Hair Care Packaging, Men's Grooming Packaging, Oral Care Packaging, Skin Care Packaging, Sun Care Packaging.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2023 DEVELOPMENTS
  • Shift to larger fragrance bottles for better value and convenience
  • Glass bottles dominate deodorant packaging thanks to their premium appeal and sustainability
  • Squeezable plastic tubes to become the leading pack type in baby and child-specific packaging
PROSPECTS AND OPPORTUNITIES
  • Rising demand for organic and herbal products to shape beauty packaging trends
  • Medium-sized packs will continue to dominate in skin care packaging