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Savoury Snacks in Vietnam

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    Report

  • 22 Pages
  • July 2024
  • Region: Vietnam
  • Euromonitor International
  • ID: 3981560
Savoury snacks bounces back into positive volume growth in Vietnam in 2024, although potential sales remain somewhat suppressed by ongoing economic factors which continue to limit consumers’ spending power. Within this environment, consumers are seeking discounts and promotions, and either purchasing the options which are on offer, or delaying their purchases until such time as their favourite savoury snacks are discounted.

The Savoury Snacks in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Meat Snacks, Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits, Seafood Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Savoury Snacks market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Savoury snacks bounce back into positive volume sales, despite inflationary environment
  • Leading players continue to introduce larger pack sizes to suit social gatherings
  • Manufacturers focus on launching appealing new products in savoury snacks
PROSPECTS AND OPPORTUNITIES
  • Savoury snacks will continue to see ongoing positive sales, in line with economic recovery
  • Rice snacks continue to appeal to health-conscious consumers, while puffed snacks remain popular
  • Players in savoury snacks use online channels to boost their image
CATEGORY DATA
  • Summary 1 Other Savoury Snacks by Product Type: 2024
  • Table 1 Sales of Savoury Snacks by Category: Volume 2019-2024
  • Table 2 Sales of Savoury Snacks by Category: Value 2019-2024
  • Table 3 Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Savoury Snacks by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Savoury Snacks: % Value 2020-2024
  • Table 6 LBN Brand Shares of Savoury Snacks: % Value 2021-2024
  • Table 7 Distribution of Savoury Snacks by Format: % Value 2019-2024
  • Table 8 Forecast Sales of Savoury Snacks by Category: Volume 2024-2029
  • Table 9 Forecast Sales of Savoury Snacks by Category: Value 2024-2029
  • Table 10 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2024-2029
  • Table 11 Forecast Sales of Savoury Snacks by Category: % Value Growth 2024-2029
SNACKS IN VIETNAM
EXECUTIVE SUMMARY
  • Snacks in 2024: The big picture
  • Key trends in 2024
  • Competitive landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 12 Sales of Snacks by Category: Volume 2019-2024
  • Table 13 Sales of Snacks by Category: Value 2019-2024
  • Table 14 Sales of Snacks by Category: % Volume Growth 2019-2024
  • Table 15 Sales of Snacks by Category: % Value Growth 2019-2024
  • Table 16 NBO Company Shares of Snacks: % Value 2020-2024
  • Table 17 LBN Brand Shares of Snacks: % Value 2021-2024
  • Table 18 Penetration of Private Label by Category: % Value 2019-2024
  • Table 19 Distribution of Snacks by Format: % Value 2019-2024
  • Table 20 Forecast Sales of Snacks by Category: Volume 2024-2029
  • Table 21 Forecast Sales of Snacks by Category: Value 2024-2029
  • Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
  • Table 23 Forecast Sales of Snacks by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 2 Research Sources