Fruit Juice Drink Manufacturing in Australia - Industry Market Research Report

Fruit salad: Health consciousness trends are driving changes in the industry's offerings

The Fruit Juice Drink Manufacturing industry has navigated a challenging landscape over the past few years. Despite strong internal competition from private labels and external competition from substitute beverages, revenue has trended upwards at an annualised rate of 1.0% over the past five years, to an estimated $751.4 million, including an anticipated drop of 1.7% in 2022-23. The COVID-19 pandemic's lingering impacts continue to hamper industry growth, as demand for single-serve fruit juice drinks remains weak. However, demand from supermarkets and grocery stores has risen, as consumers, in a bid to boost their immunity during the pandemic, have increased their intake of fruits and fruit juice drinks.

Industry manufacturers produce fruit and fruit juice drinks, but don’t manufacture 100% pure, concentrated or single strength fruit juice.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.