Ice Cream Stores in Australia - Industry Market Research Report

Thawing out: New entrants and a taste for premium products have taken revenue out of the deep freeze

The Ice Cream Stores industry is highly susceptible to consumer consumption trends, with the COVID-19 pandemic having profound consequences for ice cream shops. Ice cream is a popular treat that people often enjoy on a whim, which is why stores tend to be situated in readily accessible and visible locations that can entice customers who are out and about. Likewise, long queues can build buzz and excitement around stores, as evidenced by Pidapipo, attracting even more customers. But the pandemic made the line-up culture largely impossible, with lockdowns and social distancing requirements eroding instore sales. Falling consumer sentiment and economic woes also encouraged consumers to cut back on discretionary spending on items like ice cream. Stores that partnered with food delivery services like Uber Eats or offered instore pick-up services could salvage some sales. In turn, industry revenue is expected to grow at an annualised 1.3% over the five years through 2022-23, to total $411.2 million. This includes an anticipated 3.2% decline in 2022-23, as the cost-of-living crunch sees consumers opt for inexpensive ice cream options.

The industry includes retail outlets that primarily prepare or serve ice cream, ice cream treats, gelato, yoghurt, frozen yoghurt and sorbet. Industry stores generally provide products for consumption instore, takeaway or delivery. Some ice cream stores also sell other food and beverages, such as cakes, waffles, smoothies and milkshakes.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.