Mobile Phone and Tablet Wholesaling in Australia - Industry Market Research Report

Immobile: The trend towards buying second-hand or cheaper models has constrained revenue growth

The Mobile Phone and Tablet Wholesaling industry distributes products such as Android phones, iPhones and tablet computers. The industry has performed well over the past five years, driven by the development of new products and improvements to existing products. However, the COVID-19 outbreak has created difficult trading conditions for operators. Demand for industry products has also been eroded by a shift in purchasing habits towards second-hand products or cheaper product models. Overall, industry revenue is expected to rise at an annualised 0.6% over the five years through 2022-23, to $11.8 billion. This includes an anticipated increase of 1.8% in the current year due to the continued recovery from some of the economic effects of the COVID-19 pandemic.

Industry operators wholesale mobile phones and tablet computers. These products are typically sold to retailers for consumers to purchase outright, or they are sold to wireless network carriers for consumers to purchase either outright or on long-term contracts that also include network coverage.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry's key players and their market shares.