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Fortified/Functional Beverages in Hungary

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    Report

  • 27 Pages
  • February 2022
  • Region: Hungary
  • Euromonitor International
  • ID: 4240563
The health and wellness trend has been growing in Hungary for some time and this has been further bolstered by the COVID-19 pandemic, as more consumers are now paying attention to their overall health. This has been largely beneficial for FF beverages as many consumers have been turning to such beverages to get extra vitamins, minerals, and energy.

The Fortified/Functional Beverages in Hungary report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fortified/Functional Beverages market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

FORTIFIED/FUNCTIONAL BEVERAGES IN HUNGARYKEY DATA FINDINGS
2021 DEVELOPMENTS
  • FF beverages grows in popularity thanks to the COVID-19 pandemic
  • More players produce FF energy drinks
  • Functional bottled water becomes increasingly visible
PROSPECTS AND OPPORTUNITIES
  • FF beverages expected to thrive in the future thanks to growing health and wellness
  • FF energy drinks become increasingly sought after
  • Price sensitivity remains an ongoing threat for FF beverages
CATEGORY DATA
  • Table 1 Sales of Fortified/Functional Beverages by Category: Value 2016-2021
  • Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
  • Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021
  • Table 4 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2016-2021
  • Table 5 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2016-2021
  • Table 6 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2016-2021
  • Table 7 Key Functional Ingredients in Fortified/Functional RTD Tea: % Value 2016-2021
  • Table 8 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021
  • Table 9 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021
  • Table 10 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021
  • Table 11 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026
  • Table 12 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN HUNGARY
EXECUTIVE SUMMARY
  • Health and wellness in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for health and wellness?
MARKET DATA
  • Table 13 Sales of Health and Wellness by Type: Value 2016-2021
  • Table 14 Sales of Health and Wellness by Type: % Value Growth 2016-2021
  • Table 15 Sales of Health and Wellness by Category: Value 2016-2021
  • Table 16 Sales of Health and Wellness by Category: % Value Growth 2016-2021
  • Table 17 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
  • Table 18 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
  • Table 19 NBO Company Shares of Health and Wellness: % Value 2017-2021
  • Table 20 LBN Brand Shares of Health and Wellness: % Value 2018-2021
  • Table 21 Distribution of Health and Wellness by Format: % Value 2016-2021
  • Table 22 Distribution of Health and Wellness by Format and Category: % Value 2021
  • Table 23 Forecast Sales of Health and Wellness by Type: Value 2021-2026
  • Table 24 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
  • Table 25 Forecast Sales of Health and Wellness by Category: Value 2021-2026
  • Table 26 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
  • Table 27 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
  • Table 28 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
SOURCES
  • Summary 1 Research Sources