The definitive compendium for the Insurance Digital Revolution
From slow beginnings in 2014, InsurTech has captured US$7billion in investment since 2010 - a 10% annual compound growth rate is predicted until at least 2020. Three in four insurance companies believe some part of their business is at risk of disruption and understanding the trends, drivers and emerging technologies behind Insurance’s Digital Revolution is a business-critical priority for all growth-minded firms.
The InsurTech Book offers essential updates, critical thinking and actionable insight - globally - from start-ups, incumbents, investors, tech companies, advisors and other partners in this evolving ecosystem, in one volume. For some, Insurance is either facing an existential threat; for others, it is a sector on the brink of transforming itself. Either way, business models, value chains, customer understanding and engagement, organisational structures and even what Insurance is for, is never going to be the same. Be informed, be part of it.
- Learn from diverse experiences, mindsets and applications of technologies
- Discover new ways of defining and grasping growth opportunities
- Get the inside track from innovators, disruptors and incumbents
- Be updated on the evolution of InsurTech, why it is happening and how it will evolve
- Explore visions of the future of Insurance to help shape yours
The InsurTech Book is your indispensable guide to a sector in transformation.
Table of Contents
Preface viii
About the Editors xi
Acknowledgments xiv
1. What is InsurTech?
InsurTech Definition as Its Own Manifesto 6
Why is Insurance Failing? 9
Digital Transformation in Insurance – Four Common Factors from Other Industries 13
InsurTech – Problem or Solution for Agents and Brokers? 17
The Best InsurTech May not be InsurTech 21
“Real” InsurTech Startups do it Differently! 24
2. InsurTech Now and Next A Cartographer’s Dream – Exploring, and Mapping, the New Unknown 32
Where Does InsurTech Leave the People who Work in Insurance? 35
InsurTechs – Magical Thinking and Other Secrets of Success 40
“INSoT” – The Insurance of Things and the Proliferation of Protection 43
From Insurance Premium to Discrete Event 47
Seamless Insurance: The Time is Now 50
The Potential of a Pension Dashboard Infrastructure for UK Pension Savers 53
Six Mega-trends that Will Take Insurance Back to the Future 57
InsurTech – Not a Zero Sum Game 61
3. The Founder’s Journey
Not too Big to Learn not to Fail? 68
Insurance Expertise, Family, and Integrity – The Story of SPIXII’s Founding Team 71
Disrupting Car Insurance – Drivies App Makes Driving More Fun, and Insurance Fairer 75
Genomics 101 – The Search for a Better Life Expectancy Predictor Leads GWG Life to a Science Lab 80
4. Internationalizing InsurTech
Internationalizing InsurTech – A Global Phenomenon in Different Markets 88
Increasing Access to Insurance in Developing Countries 91
Insurance in China 95
Seven Things Insurers and InsurTechs Need to Know about the German Insurance Market 98
InsurTech in Turkey – Challenges and Opportunities 102
InsurTech in Latin America – The Promise of Insurance for Everybody? 106
InsurTech Trends – Why Regionalization Matters 108
5. Collaborative Innovation: Observe – Partner – Invest The Corporate Collaboration Opportunity in InsurTech 117
Competition vs. Coopetition in the Insurance Market 121
Incumbent and InsurTech Collaboration via Open Innovation Strategy 124
A Collaborative Approach in the InsurTech World – One Platform in One Click 129
Dating InsurTech Startups 134
Altered Attitudes, Altered Outcomes – Collaborating for a Better Future 137
Think InsurTech Culture Before InsurTech Adoption 140
6. The Value Chain
A Four-Step Practical Guide to Build InsurTech Value Chain Ecosystems 148
Sell Your Insurance at the Right Time – Consider Micro Policies 153
InsurTech: Refreshingly Different – Like Lemonade! 157
Forget Peer-to-Peer, the Future of Insurance is Invisible and Parametric 161
Behavioural Design and Price Optimization in InsurTech 165
Data Changes Everything 171
Beware of GDPR – Take your Cyber Risk Responsibility More Seriously 175
Why Claims Sharing? Innovating within the Businessto-Business Insurance Claims Handling Ecosystem 179
Reinsurers Need Backward Innovation 182
7. Business Models
Business Model Innovation – From Incremental to Disruptive 190
The Future of Insurance – From Managing Policies to Managing Risks 195
Seeing through the Hype – A Closer Look at Key Smart InsurTech Business Models 199
Assessing the Long-Term Viability of the Insurance Peerto-Peer Business Model 202
You Said … Sharing Economy? 206
From Claim Settlement to Claim Prevention – How Insurers Can Make Use of Predictive Analytics to Change their Business Model 211
True Business Model Innovation – a Credit-Based Approach 215
From Event-Focused Insights to Coaching 218
8. You Said Tech
Becoming Tech-First – Why Adopting a “Tech-First” Mindset is Non-Negotiable 227
Practical Robotics in Insurance – The Future is Here Already 231
Frictionless Insurance in a Land of Utility 236
The Smart Journey – From Contract Hype to Insurance Reality 240
InsurTech and AI – You Can Run but You Cannot Hide from the Future 244
Blockchain Startups – Unlikely Heroes for the Insurance Industry? 247
Alexa, Can You Get me an Insurance? A Structured Approach to the Hyped Technology of Voice-Based Assistants 250
InsurTech’s Big Questions – Why the Customer is Still Always Right 254
ClaimsTech – The InsurTech’s Action List 257
Technology is Not Enough 260
9. InsurTech Futures
Digital Transformation and Corporate Innovation Management –an Incumbent’s Action Plan 268
The New World of the Connected Customer – The Future of Microinsurance? 271
Personal Asset Liability Management System 274
Social Media in Insurance 277
InsurTech and the Promise of “Property Value Hedging Technology” 280
Insurance 2029 – Life Backup Companion 283
List of Contributors 288
Index 303
