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Supermarkets in Singapore

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    Report

  • 36 Pages
  • March 2025
  • Region: Singapore
  • Euromonitor International
  • ID: 4455556
Supermarkets remained Singapore’s most popular grocery channel in 2024. The modest store sizes and accessible layouts of supermarkets are well-suited to local lifestyles, allowing busy consumers to shop quickly for day-to-day needs without navigating the more extensive inventories of hypermarkets. Beyond groceries, supermarkets carry just enough non-grocery essentials to make them a convenient one-stop option, while their smaller footprints ensure a streamlined shopping experience.

The Supermarkets in Singapore report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Supermarkets market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Supermarkets retains leadership of grocery retail in 2024
  • Growing appeal of private label among cost-conscious consumers
  • Scarlett Supermarket builds national presence with aggressive expansion
PROSPECTS AND OPPORTUNITIES
  • CDC vouchers to drive footfall and value-led promotions
  • Steady expansion of supermarket outlets in new-population towns
  • Players to prioritise sustainability and cost-efficiency in a challenging economy
CHANNEL DATA
  • Table 1 Supermarkets: Value Sales, Outlets and Selling Space 2019-2024
  • Table 2 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2019-2024
  • Table 3 Supermarkets GBO Company Shares: % Value 2020-2024
  • Table 4 Supermarkets GBN Brand Shares: % Value 2021-2024
  • Table 5 Supermarkets LBN Brand Shares: Outlets 2021-2024
  • Table 6 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2024-2029
  • Table 7 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
RETAIL IN SINGAPORE
EXECUTIVE SUMMARY
  • Retail in 2024: the big picture
  • Experiential retail as key focus as retailers look to redefine the role of the store
  • Artificial intelligence drives development
  • What next for retail?
OPERATING ENVIRONMENT
  • Informal retail
  • Opening hours for physical retail
  • Summary 1 Standard Opening Hours by Channel Type 2023
  • Seasonality
  • Lunar New Year
  • Hari Raya Aidilfitri (or Hari Raya Puasa)
  • Christmas and New Year
MARKET DATA
  • Table 8 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2019-2024
  • Table 9 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2019-2024
  • Table 10 Sales in Retail Offline by Channel: Value 2019-2024
  • Table 11 Sales in Retail Offline by Channel: % Value Growth 2019-2024
  • Table 12 Retail Offline Outlets by Channel: Units 2019-2024
  • Table 13 Retail Offline Outlets by Channel: % Unit Growth 2019-2024
  • Table 14 Sales in Retail E-Commerce by Product: Value 2019-2024
  • Table 15 Sales in Retail E-Commerce by Product: % Value Growth 2019-2024
  • Table 16 Grocery Retailers: Value Sales, Outlets and Selling Space 2019-2024
  • Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2019-2024
  • Table 18 Sales in Grocery Retailers by Channel: Value 2019-2024
  • Table 19 Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
  • Table 20 Grocery Retailers Outlets by Channel: Units 2019-2024
  • Table 21 Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
  • Table 22 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2019-2024
  • Table 23 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2019-2024
  • Table 24 Sales in Non-Grocery Retailers by Channel: Value 2019-2024
  • Table 25 Sales in Non-Grocery Retailers by Channel: % Value Growth 2019-2024
  • Table 26 Non-Grocery Retailers Outlets by Channel: Units 2019-2024
  • Table 27 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
  • Table 28 Retail GBO Company Shares: % Value 2020-2024
  • Table 29 Retail GBN Brand Shares: % Value 2021-2024
  • Table 30 Retail Offline GBO Company Shares: % Value 2020-2024
  • Table 31 Retail Offline GBN Brand Shares: % Value 2021-2024
  • Table 32 Retail Offline LBN Brand Shares: Outlets 2021-2024
  • Table 33 Retail E-Commerce GBO Company Shares: % Value 2020-2024
  • Table 34 Retail E-Commerce GBN Brand Shares: % Value 2021-2024
  • Table 35 Grocery Retailers GBO Company Shares: % Value 2020-2024
  • Table 36 Grocery Retailers GBN Brand Shares: % Value 2021-2024
  • Table 37 Grocery Retailers LBN Brand Shares: Outlets 2021-2024
  • Table 38 Non-Grocery Retailers GBO Company Shares: % Value 2020-2024
  • Table 39 Non-Grocery Retailers GBN Brand Shares: % Value 2021-2024
  • Table 40 Non-Grocery Retailers LBN Brand Shares: Outlets 2021-2024
  • Table 41 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2024-2029
  • Table 42 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2024-2029
  • Table 43 Forecast Sales in Retail Offline by Channel: Value 2024-2029
  • Table 44 Forecast Sales in Retail Offline by Channel: % Value Growth 2024-2029
  • Table 45 Forecast Retail Offline Outlets by Channel: Units 2024-2029
  • Table 46 Forecast Retail Offline Outlets by Channel: % Unit Growth 2024-2029
  • Table 47 Forecast Sales in Retail E-Commerce by Product: Value 2024-2029
  • Table 48 Forecast Sales in Retail E-Commerce by Product: % Value Growth 2024-2029
  • Table 49 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2024-2029
  • Table 50 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
  • Table 51 Forecast Sales in Grocery Retailers by Channel: Value 2024-2029
  • Table 52 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2024-2029
  • Table 53 Forecast Grocery Retailers Outlets by Channel: Units 2024-2029
  • Table 54 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2024-2029
  • Table 55 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2024-2029
  • Table 56 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
  • Table 57 Forecast Sales in Non-Grocery Retailers by Channel: Value 2024-2029
  • Table 58 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2024-2029
  • Table 59 Forecast Non-Grocery Retailers Outlets by Channel: Units 2024-2029
  • Table 60 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 2 Research Sources