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Hot Drinks in Guatemala

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    Report

  • 31 Pages
  • January 2025
  • Region: Guatemala
  • Euromonitor International
  • ID: 450681
Bernardo Arévalo was sworn in as Guatemala’s president in January 2024 and faced the challenge of implementing change in a country with entrenched corruption and high poverty rates. With a population of nearly 18 million, Guatemala is the most populous country in Central America, and it is estimated that nearly 39% still live below the poverty line.

The Hot Drinks in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Hot drinks in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for hot drinks?
MARKET DATA
  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2019-2024
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2019-2024
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2019-2024
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2019-2024
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2019-2024
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2019-2024
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2020-2024
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2021-2024
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2019-2024
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2019-2024
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2024
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2024-2029
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2024-2029
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2024-2029
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2024-2029
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2024-2029
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
COFFEE IN GUATEMALAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Rising cost of living influences coffee purchases in 2024
  • Nescafé focuses on promoting affordable formats
  • Instant coffee gains ground, supported by a repositioning of its quality
PROSPECTS AND OPPORTUNITIES
  • Expanding segmented offer
  • New EU regulation creates uncertainty for small local producers
  • Coffee origin will continue to strengthen as a distinctive attribute
CATEGORY DATA
  • Table 26 Retail Sales of Coffee by Category: Volume 2019-2024
  • Table 27 Retail Sales of Coffee by Category: Value 2019-2024
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2019-2024
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2019-2024
  • Table 30 NBO Company Shares of Coffee: % Retail Value 2020-2024
  • Table 31 LBN Brand Shares of Coffee: % Retail Value 2021-2024
  • Table 32 Forecast Retail Sales of Coffee by Category: Volume 2024-2029
  • Table 33 Forecast Retail Sales of Coffee by Category: Value 2024-2029
  • Table 34 Forecast Retail Sales of Coffee by Category: % Volume Growth 2024-2029
  • Table 35 Forecast Retail Sales of Coffee by Category: % Value Growth 2024-2029
TEA IN GUATEMALAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Moderate growth post-pandemic
  • Black tea losing ground to herbal and fruity options
  • Local artisanal products promote health benefits
PROSPECTS AND OPPORTUNITIES
  • Challenge of the rising popularity of RTD iced tea
  • Functionality claims of teas are approaching those of nutritional supplementation
  • Increasing interest in convenient products
CATEGORY DATA
  • Table 36 Retail Sales of Tea by Category: Volume 2019-2024
  • Table 37 Retail Sales of Tea by Category: Value 2019-2024
  • Table 38 Retail Sales of Tea by Category: % Volume Growth 2019-2024
  • Table 39 Retail Sales of Tea by Category: % Value Growth 2019-2024
  • Table 40 NBO Company Shares of Tea: % Retail Value 2020-2024
  • Table 41 LBN Brand Shares of Tea: % Retail Value 2021-2024
  • Table 42 Forecast Retail Sales of Tea by Category: Volume 2024-2029
  • Table 43 Forecast Retail Sales of Tea by Category: Value 2024-2029
  • Table 44 Forecast Retail Sales of Tea by Category: % Volume Growth 2024-2029
  • Table 45 Forecast Retail Sales of Tea by Category: % Value Growth 2024-2029
OTHER HOT DRINKS IN GUATEMALAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Flavoured powdered drinks promote their affordability
  • Cereal-based hot drinks reinforce their positioning with more specific health claims
  • Incaparina maintains its lead of plant-based hot drinks in 2024, offering a broad portfolio of affordable products
PROSPECTS AND OPPORTUNITIES
  • Growing challenge of staying relevant against RTD options
  • Hybrid coffee/cereal blends provide a more affordable alternative to coffee
  • Introduction of niche products with organic or vegan claims
CATEGORY DATA
  • Table 46 Retail Sales of Other Hot Drinks by Category: Volume 2019-2024
  • Table 47 Retail Sales of Other Hot Drinks by Category: Value 2019-2024
  • Table 48 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Value Growth 2019-2024
  • Table 50 NBO Company Shares of Other Hot Drinks: % Retail Value 2020-2024
  • Table 51 LBN Brand Shares of Other Hot Drinks: % Retail Value 2021-2024
  • Table 52 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2024-2029
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Value 2024-2029
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2024-2029