Country Profile: Pasta & Noodles in the Netherlands
Summary
The Netherlands Pasta and Noodles sector is led by the ‘dried pasta’ category in both value and volume terms, while dried and instant noodles category is expected to register fastest value and volume growth during 2018-2023. Hypermarkets and supermarkets is the leading channel for the distribution of pasta and noodles products in the country. Flexible packaging is the most commonly used pack material in the sector. Granfood B.V, Kraft Heinz, and Unilever are the top three companies in the Netherlands Pasta and Noodles sector.
The Country Profile report on the Pasta & Noodles sector in the Netherlands provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
Scope
Reasons to Buy
Summary
The Netherlands Pasta and Noodles sector is led by the ‘dried pasta’ category in both value and volume terms, while dried and instant noodles category is expected to register fastest value and volume growth during 2018-2023. Hypermarkets and supermarkets is the leading channel for the distribution of pasta and noodles products in the country. Flexible packaging is the most commonly used pack material in the sector. Granfood B.V, Kraft Heinz, and Unilever are the top three companies in the Netherlands Pasta and Noodles sector.
The Country Profile report on the Pasta & Noodles sector in the Netherlands provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
Scope
- The Dutch Pasta and noodles had a market value of €198.7 million in 2018.
- Dried pasta was the largest category with value sales of €131.1 million
- Pretzels was the fastest growing category at a CAGR of 5.9%
- Hypermarkets and supermarkets were the largest distribution channel accounting value share of 66%
- Gran Foods, Krafts Heinz and The Kellogg company were the top three players in Dutch pasta and noodles
- Flexible packaging is the most commonly used pack material in the Dutch pasta and noodles sector accounted for a share of 84.1%
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
- Report scope
- Executive summary
- The Netherlands in the global and regional context
- The Netherlands in the global and Western Europe pasta & noodles sector
- The Netherlands compared to other leading countries in the Western Europe
- Per capita consumption and expenditure - the Netherlands compared to the Western Europe and global levels
- Sector analysis - pasta & noodles
- Country snapshot - pasta & noodles sector in the Netherlands
- Value and volume analysis - pasta & noodles sector in the Netherlands
- Cross category comparison - value and growth rate
- Change in category share by value
- Cross category comparison - volume and growth rate
- Change in category share by volume
- Per capita consumption analysis by category
- Category analysis: ambient noodles
- Category analysis: ambient pasta
- Segment analysis (in value terms): ambient pasta
- Segment analysis (in volume terms): ambient pasta
- Category analysis: chilled noodles
- Category analysis: chilled pasta
- Category analysis: dried & instant noodles
- Segment analysis (in value terms): dried & instant noodles
- Segment analysis (in volume terms): dried & instant noodles
- Category analysis: dried pasta
- Distribution analysis
- Distribution channel share analysis: pasta & noodles
- Distribution channel share analysis by category
- Competitive landscape
- Leading companies in the sector (in value and volume terms) in the pasta & noodles sector, 2018
- Top 5 companies share by brand (in value terms and volume terms) in the pasta & noodles sector, 2018
- Brand shares of top five companies (in value terms and volume terms) by category, 2018
- Private label share analysis by category
- Growth of private labels compared to branded products
- Degree of consolidation/fragmentation by category
- Health & wellness
- Health & wellness trend analysis
- Health & wellness market analysis by product attribute
- Health & wellness market analysis by consumer benefit
- Category comparison - with health & wellness and without health & wellness claims
- Packaging analysis
- Pack material
- Pack type
- Closure type
- Primary outer type
- Consumergraphics
- Demographic analysis
- Macroeconomic analysis
- Economic summary, labor market trends, and demographic trends
- Country Risk Index
- Methodology
- Definitions
- Appendix
List of Tables
- Country snapshot - leading value and volume categories
- Cross category comparison - by value (2013-2023)
- Cross category comparison - by volume (2013-2023)
- Per capita consumption (by category), the Netherlands compared to Western Europe and global levels (in kg), 2018
- Ambient pasta - value analysis by segment, 2013-2023
- Ambient pasta - volume analysis by segment, 2013-2023
- Dried & instant noodles - value analysis by segment, 2013-2023
- Dried & instant noodles - volume analysis by segment, 2013-2023
- Change in distribution share, 2013-2018
- Category comparison - with health & wellness and without health & wellness claims, 2013-2023
- Performance overview (score: 1-100)
- Category data, by segment
- Per capita consumption (in kg), 2013-2023
- Per capita expenditure, 2013-2023
- Pasta & noodles sales distribution in the Netherlands - by category, 2018
- Brand share (in value and volume terms) in the pasta & noodles sector, 2018
- Brand share (in value and volume terms) in the pasta & noodles sector by category, 2018
- Key health & wellness product attributes driving sales in the Netherlands , 2013-2023
- Key health & wellness consumer benefits driving sales in the Netherlands , 2013-2023
- Pack material (in million pack units), 2013-2023
- Pack materials by category (in million pack units), 2018
- Pack type (in million pack units), 2013-2023
- Pack types by category (in million pack units), 2018
- Closure type (in million pack units), 2013-2023
- Closure types by category (in million pack units), 2018
- Primary outer type (in million pack units), 2013-2023
- Primary outer types by category (in million pack units), 2018
- Real GDP and annual growth (%), 2015-2023
- Nominal GDP and annual growth (%), 2015-2023
- Consumer price inflation (%), 2015-2023
- Employed people and unemployment rate (%), 2015-2023
- Nominal household final consumption expenditure and annual growth (%), 2015-2023
- Population and annual growth (%), 2015-2023
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Exchange rates, 2013-2023
List of Figures
- Value and volume share of the Netherlands in the global and Western Europe pasta & noodles sector, 2018-2023
- The Netherlands compared to other top countries in terms of market share, growth, and competitive landscape
- PCC comparison - the Netherlands , Western Europe, and global, 2013-2023
- PCE comparison - the Netherlands , Western Europe, and global, 2013-2023
- Market size and growth analysis by value and volume, pasta & noodles sector, 2013-2023
- Cross category comparison - by value growth rate (2013-2023)
- Change in category share (in value terms), 2018-2023
- Cross category comparison - by volume growth rate (2013-2023)
- Change in category share (in volume terms), 2018-2023
- Market size and growth analysis by value and volume, ambient noodles category, 2013-2023
- Market size and growth analysis by value and volume, ambient pasta category, 2013-2023
- Market size and growth analysis by value and volume, chilled noodles category, 2013-2023
- Market size and growth analysis by value and volume, chilled pasta category, 2013-2023
- Market size and growth analysis by value and volume, dried & instant noodles category, 2013-2023
- Market size and growth analysis by value and volume, dried pasta category, 2013-2023
- Share of key distribution channels (in value terms) - pasta & noodles, 2018
- Key distribution channel share by category (in value terms), 2018
- Leading companies in the sector (in value and volume terms) in the pasta & noodles sector, 2018
- Private label penetration by category (in value terms), 2018
- Growth analysis, private label and brands, 2013-2018
- Category-wise consolidation/fragmentation (in value terms) - pasta & noodles, 2018
- Value of health & wellness claims by category, 2018-2023
- Contribution of health & wellness by product attributes, 2018-2023
- Contribution of health & wellness by consumer benefits, 2018-2023
- Key pack materials in the Dutch pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key pack material, 2013-2023
- Use of pack material by category (in pack units), 2018
- Key pack types in the Dutch pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key pack type, 2013-2023
- Use of pack type by category (in pack units), 2018
- Key closure types in the Dutch pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key closure type, 2013-2023
- Use of closure type by category (in pack units), 2018
- Key primary outer types in the Dutch pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key primary outer type, 2013-2023
- Use of primary outer type by category (in pack units), 2018
- Demographic analysis
- Real GDP value and annual growth (%)
- Nominal GDP value and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- Five lowest risk nations in GCRI Q4 2018
- Five highest risk nations in GCRI Q4 2018
- Country risk analysis - the Netherlands compared to Western Europe and the world
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Granfoods BV
- Orkla ASA
- The Kraft Heinz
- Unilever Plc
- Nestle
- Go-Tan BV
