Consumers in India are becoming liberal on their spending habits as a result of increasing personal disposable income. Garment steamers are primarily used by commercial segment, however, over the past few years the product is gaining high acceptance across the household segment. The growth of garment steamer market in India is backed by surging aspirations of middle class population towards branded clothing. Garment steamers are ideal for delicate fabrics, in addition, these are also used for removing wrinkles and freshening of curtains, bed sheets, and upholsteries (seats & furniture covers). Moreover, growing product awareness, urbanization, and surging emphasis towards personal upkeep are further catalyzing the growth of garment steamer market in the country.
India Garment Steamer Market is projected to grow at a CAGR of over 10% during 2018-24. Standing/upright garment steamer segment contributed majority of the revenue share in 2017 and is likely to dominate the market during the forecast period as well. However, handheld garment steamer segment is projected to exhibit highest growth rate over the coming years owing to growing consumer acceptance of handheld garment steamers, especially by frequent travelers requiring portable and compact products which can be easily carried on tours.
Among different end user segments, the commercial segment including apparel showrooms, boutiques, and dressmakers remained dominant end users of garment steamers. Moreover, household segment is emerging with surging demand for garment steamers at homes for delicate fabrics required to remove wrinkles gently.
The report thoroughly covers India garment steamer market by types, end users, and regions. The report provides an unbiased and detailed analysis of the on-going trends, opportunities, high growth areas and market drivers which would help the stakeholders to decide and align their market strategies according to the current and future market dynamics.
Key Highlights of the Report:
- Historical data of India Garment Steamer Market Revenues for the Period 2014-2017
- Market Size & Forecast Data of India Garment Steamer Market Revenues until 2024
- Historical Data of India Garment Steamer Market Volume for the Period 2014-2017
- Market Size & Forecast Data of India Garment Steamer Market Volume until 2024
- Historical Data of India Garment Steamer Market, By Types for the Period 2014-2017
- Market Size & Forecast Data of India Garment Steamer Market, By Types until 2024
- Historical Data of India Garment Steamer Market, By End Users for the Period 2014-2017
- Market Size & Forecast Data of India Garment Steamer Market, By End Users until 2024
- Historical Data of India Garment Steamer Market, By Regions for the Period 2014-2017
- Market Size & Forecast Data of India Garment Steamer Market, By Regions until 2024
- Market Drivers and Restraints
- Market Trends and Opportunities
- Industry Life Cycle and Value Chain Analysis
- Porter's Five Forces Analysis
- Players Revenue Share
- Competitive Benchmarking, and Company Profiles
- Recommendations
The report provides detailed analysis of the following market segments:
- By Types:
- Standing/Upright
- Handheld/Compact
- By End Users:
- Commercial
- Household
- By Regions:
- Northern
- Western
- Eastern
- Southern
Table of Contents
1 Executive Summary
Samples
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Companies Mentioned
- Bajaj Electricals Limited
- Philips India Limited
- Havells India Limited
- Groupe SEB India Private Limited
- Usha International Limited
- Inalsa Appliances Limited