Personal Welfare Services in New Zealand - Industry Market Research Report

Well supported: The COVID-19 pandemic's effects have significantly increased industry revenue

New Zealand's welfare system was at its prime from the late 1940s to the 1970s, after which point the system's viability was questioned on economic grounds. In the following decades, a new emphasis on community care and deinstitutionalisation led to the community and voluntary social service sector assuming a greater role in providing welfare services, including counselling services and other personal social services. The state withdrew from providing several social services from the late 1980s onwards in an attempt to wind back welfare spending, which often left community organisations to deal with the fallout from social service spending cuts.

The industry provides social support directly to clients. Industry services include adoption, aged-care assistance, disability assistance, youth welfare and welfare counselling. Only short-stay accommodation services are included in the industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.