Computer and Computer Peripheral Retailing in New Zealand - Market Research Report (2014-2029)

Powering Ahead: Rising Incomes and Strong Demand Have Driven Revenue Growth

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

The Computer and Computer Peripheral Retailing industry has endured volatile operating conditions over the past five years. Technological advances and the ensuing release of new products that supersede existing lines in terms of weight, speed and power have fuelled consumer demand in recent years. Consumers' growing adoption of IT and telecommunications products and improved computer literacy have also boosted industry revenue growth.

Industry operators retail computer and software products, including desktops, laptops, tablets, printers, monitors, keyboards, computer game consoles and packaged software (excluding game software). Products are purchased from manufacturers or wholesalers and then sold to consumers or corporate clients. Brick-and-mortar operators that sell these products online are included in the industry, but online-only players are excluded.