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Sunglasses in Sweden

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    Report

  • 18 Pages
  • May 2024
  • Region: Sweden
  • Euromonitor International
  • ID: 4604464
Sunglasses in Sweden is one of the most dynamic categories in eyewear. Since the post-pandemic boom in sales, volume growth slowed in 2022 and 2023, but momentum is building in 2024. The strong premiumisation trend coupled with inflation continues to underpin value sales. Sunglasses remain weather dependent with travel and tourism being the most important sales driver.

The Sunglasses in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sunglasses market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sunglasses is dynamic category in eyewear
  • Fragmented competitive landscape led by premium brands
  • Luxury trend is prominent in sunglasses
PROSPECTS AND OPPORTUNITIES
  • Positive performance ahead for sunglasses
  • Prescription sunglasses are gaining consumer interest
  • Sunglasses embracing emerging technologies to remain niche
CATEGORY DATA
  • Table 1 Sales of Sunglasses: Volume 2019-2024
  • Table 2 Sales of Sunglasses: Value 2019-2024
  • Table 3 Sales of Sunglasses: % Volume Growth 2019-2024
  • Table 4 Sales of Sunglasses: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Sunglasses: % Value 2019-2023
  • Table 6 LBN Brand Shares of Sunglasses: % Value 2020-2023
  • Table 7 Distribution of Sunglasses by Format: % Value 2019-2024
  • Table 8 Forecast Sales of Sunglasses: Volume 2024-2029
  • Table 9 Forecast Sales of Sunglasses: Value 2024-2029
  • Table 10 Forecast Sales of Sunglasses: % Volume Growth 2024-2029
  • Table 11 Forecast Sales of Sunglasses: % Value Growth 2024-2029
EYEWEAR IN SWEDEN
EXECUTIVE SUMMARY
  • Eyewear in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for eyewear?
MARKET DATA
  • Table 12 Sales of Eyewear by Category: Volume 2019-2024
  • Table 13 Sales of Eyewear by Category: Value 2019-2024
  • Table 14 Sales of Eyewear by Category: % Volume Growth 2019-2024
  • Table 15 Sales of Eyewear by Category: % Value Growth 2019-2024
  • Table 16 NBO Company Shares of Eyewear: % Value 2019-2023
  • Table 17 LBN Brand Shares of Eyewear: % Value 2020-2023
  • Table 18 Distribution of Eyewear by Format: % Value 2019-2024
  • Table 19 Forecast Sales of Eyewear by Category: Volume 2024-2029
  • Table 20 Forecast Sales of Eyewear by Category: Value 2024-2029
  • Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2024-2029
  • Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources