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Vitamins in Belarus

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    Report

  • 21 Pages
  • October 2021
  • Region: Belarus
  • Euromonitor International
  • ID: 4750717
Vitamins continues to see high demand as a consequence of COVID-19 in 2021, as consumers believe the consumption of vitamins will strengthen their immune systems and better protect them from the virus.

The publisher's Vitamins in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Vitamins market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • Multivitamins maintains popularity for its immune-boosting benefits
  • Stockpiling spike could see muted sales for remainder of year, before vitamins bounces back

GSK Consumer Healthcare maintains lead, despite losing shares to previous top player Recordati SpA
PROSPECTS AND OPPORTUNITIES
  • Strong competition expected in multivitamins, with some smaller brands set to go under if they cannot continue to meet high demand
  • New product developments expected in vitamin D, as the supplement is an ideal addition for the time of COVID-19
  • Affordability continues to be a major driver as consumers seek value for money

CATEGORY DATA
  • Table 1 Sales of Vitamins by Category: Value 2016-2021
  • Table 2 Sales of Vitamins by Category: % Value Growth 2016-2021
  • Table 3 Sales of Multivitamins by Positioning: % Value 2016-2021
  • Table 4 NBO Company Shares of Vitamins: % Value 2017-2021
  • Table 5 LBN Brand Shares of Vitamins: % Value 2018-2021
  • Table 6 Forecast Sales of Vitamins by Category: Value 2021-2026
  • Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026

CONSUMER HEALTH IN BELARUS
EXECUTIVE SUMMARY
  • Consumer health in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?

MARKET INDICATORS
  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
  • Table 9 Life Expectancy at Birth 2016-2021

MARKET DATA
  • Table 10 Sales of Consumer Health by Category: Value 2016-2021
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2016-2021
  • Table 12 NBO Company Shares of Consumer Health: % Value 2017-2021
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2018-2021
  • Table 14 Distribution of Consumer Health by Format: % Value 2016-2021
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2021
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2021-2026
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026

APPENDIX
OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Summary 1 OTC: Switches 2020-2021

DISCLAIMERDEFINITIONS
SOURCES
  • Summary 2 Research Sources