Mobile E-Commerce (Goods) in Austria

Mobile e-commerce will continue to see very strong growth in 2021 and continues to dramatically outpace overall e-commerce growth. E-commerce via mobile devices creates permanent availability of online shops and leads to a high share of additional impulse purchases. In addition, it is benefitting from the fact that smartphones have become the main devices for online use, whilst the usage of desktop computers continues to decrease.

The Mobile E-Commerce (Goods) in Austria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Mobile E-Commerce (Goods) market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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