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Protein Supplements Market Size, Share & Trends Analysis Report By Product (Protein Powders, Protein Bars), By Distribution Channel (Supermarkets, Online), By Application, By Source, By Region, And Segment Forecasts, 2023 - 2030

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    Report

  • 150 Pages
  • August 2023
  • Region: Global
  • Grand View Research
  • ID: 4764574
The global protein supplements market size is expected to reach USD 10.8 billion by 2030, growing at a CAGR of 8.0% from 2023 to 2030. The market is experiencing steady growth driven by several factors including shifting dietary preferences toward plant-based foods coupled with rising consumer awareness toward nutritional supplements.

Consumers are becoming increasingly health-conscious as well as there is growing awareness of the potential health benefits associated with a plant-based diet. This trend has led to an increased demand for plant-based protein supplements, which are considered a healthier and more sustainable alternative to traditional animal-based protein sources.

One of the main advantages of plant-based protein supplements is that they tend to be lower in saturated fat and higher in fiber than animal-based protein sources. They are also easier to digest, making them a popular choice for individuals with digestive issues or food sensitivities.

In addition to the health benefits, plant-based protein supplements are seen as a more environmentally sustainable option than animal-based sources. The environment is impacted significantly by animal agriculture, including greenhouse gas emissions and water usage. By choosing plant-based protein supplements, consumers can reduce their environmental footprint and contribute to a more sustainable food system.

The rise of veganism and vegetarianism has also contributed to the increasing preference for plant-based protein supplements. As more consumers adopt these lifestyles, there is a growing demand for high-quality, plant-based protein sources that can help individuals meet their nutritional needs.

Furthermore, the emergence of online platforms and e-commerce websites has made it convenient for consumers to purchase protein supplements, which has further contributed to the growth of the market. Consumers can now easily compare prices, read product reviews, and purchase supplements from the comfort of their own homes.

Recognizing the immense growth potential of protein supplements for sports and nutrition, the market players are engaging in various strategies to leverage this demand. For instance, in October 2022, The Vitamin Shoppe joined forces with Warner Bros. Consumer Products to introduce DC flavors by BodyTech. This range of pre-workout, protein, creatine, and other premium supplement products is inspired by the iconic superheroes and super-villains of the DC Universe, offering customers a new and exciting way to incorporate their favorite characters into their fitness routine. The Wonder Woman Sherbet Whey Protein Isolate, for instance, has high concentrations of BCAAs, is low in lactose, and contains fast-absorbing, high-quality protein.

Protein Supplements Market Report Highlights

  • Based on source, animal-based protein supplements held the largest market share of 61.1% in 2022. It has a higher protein concentration and is, therefore, preferred for manufacturing supplements
  • The protein powder segment emerged as the largest product segment with the highest revenue share of 56.1% in 2022. Plant-based protein powders are also gaining popularity, driven by the increasing number of consumers opting for vegan or vegetarian diets
  • Based on region, the Asia Pacific region is anticipated to witness a significant CAGR of 8.8% over the forecast period owing to rising awareness among consumers regarding the important role of gut health in overall wellness
  • Some of the major market players include Glanbia Plc; MusclePharm; Abbott; CytoSport Inc.; QuestNutrition LLC; Iovate Health Sciences International Inc.; The Bountiful Company; AMCO Proteins; and Now Foods

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definitions
1.3. Information Procurement
1.4. Information analysis
1.4.1. Market formulation & data visualization
1.4.2. Data validation & publishing
1.5. Research Scope and Assumptions
1.6. List of Data Sources
Chapter 2. Executive Summary
Chapter 3. Protein Supplements Market Industry Outlook
3.1. Market Lineage Outlook
3.2. Producer Pricing Analysis
3.3. Average Pricing Analysis
3.4. Protein Supplements Market
3.4.1. Industry Value Chain Analysis
3.4.2. Market Dynamics
3.4.2.1. Market driver analysis
3.4.2.2. Market restraint analysis
3.4.2.3. Market opportunity analysis
3.4.3. Market Analysis Tools
3.4.3.1. Industry Analysis - Porter’s Five Forces Analysis
3.4.3.2. PESTEL Analysis
3.5. Protein Supplements Market
3.5.1. Industry Value Chain Analysis
3.5.2. Market Dynamics
3.5.2.1. Market driver analysis
3.5.2.2. Market restraint analysis
3.5.2.3. Market opportunity analysis
3.5.3. Market Analysis Tools
3.5.3.1. Industry Analysis - Porter’s Five Forces Analysis
3.5.3.2. PESTEL Analysis
Chapter 4. Global Protein Supplements Market: Product Outlook
4.1. Source Movement Analysis & Market Share, 2022 & 2030 (USD Million)
4.2. Protein Supplements Market Estimates & Forecast, by Source (USD Million)
4.2.1. Animal-Based Protein Supplements
4.2.1.1. Whey
4.2.1.2. Casein
4.2.1.3. Egg
4.2.1.4. Fish
4.2.1.5. Others
4.2.2. Plant-Based Protein Supplements
4.2.2.1. Soy
4.2.2.2. Spirulina
4.2.2.3. Pumpkin Seed
4.2.2.4. Wheat
4.2.2.5. Hemp
4.2.2.6. Rice
4.2.2.7. Pea
4.2.2.8. Others
Chapter 5. Global Protein Supplements Market: Product Outlook
5.1. Product Movement Analysis & Market Share, 2022 & 2030 (USD Million)
5.2. Protein Supplements Market Estimates & Forecast, by Product (USD Million)
5.2.1. Protein Powders
5.2.2. Protein Bars
5.2.3. RTD
5.2.4. Others
Chapter 6. Global Protein Supplements Market: Application Outlook
6.1. Application Movement Analysis & Market Share, 2022 & 2030 (USD Million)
6.2. Global Protein Supplements Market Estimates & Forecast, by Application (USD Million)
6.2.1. Sports Nutrition
6.2.2. Functional Foods
Chapter 7. Global Protein Supplements Market: Distribution Channel Outlook
7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030 (USD Million)
7.2. Global Protein Supplements Market Estimates & Forecast, by Distribution Channel (USD Million)
7.2.1. Supermarkets
7.2.2. Online
7.2.3. DTC
7.2.4. Others
Chapter 8. Protein Supplements Market: Regional Outlook
8.1. Protein Supplements Market Share by Region, 2022 & 2030 (USD Million)
8.2. North America
8.2.1. North America Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.2.2. U.S.
8.2.2.1. U.S. Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.2.3. Canada
8.2.3.1. Canada Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.2.4. Mexico
8.2.4.1. Mexico Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3. Europe
8.3.1. Europe Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3.2. Germany
8.3.2.1. Germany Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3.3. UK
8.3.3.1. UK Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3.4. France
8.3.4.1. France Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3.5. Italy
8.3.5.1. Italy Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.3.6. Spain
8.3.6.1. Spain Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4. Asia Pacific
8.4.1. Asia Pacific Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4.2. China
8.4.2.1. China Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4.3. India
8.4.3.1. India Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4.4. Japan
8.4.4.1. Japan Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4.5. Australia
8.4.5.1. Australia Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.5. Central & South America
8.5.1. Central & South America Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.5.2. Brazil
8.5.2.1. Brazil Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.6. Middle East & Africa
8.6.1. Middle East & Africa Protein Supplements Market Estimates and Forecasts, 2017 - 2030 (USD Million)
8.6.2. UAE
8.6.2.1. Saudi Arabia Mushroom Market Estimates and Forecasts, 2017 - 2030 (USD Million)
Chapter 9. Competitive Landscape
9.1. Company Categorization
9.2. Participant’s Overview
9.2.1. Glanbia Plc
9.2.2. Muscle Pharm
9.2.3. Abbott
9.2.4. CytoSport, Inc.
9.2.5. Quest Nutrition LLC
9.2.6. Iovate Health Sciences International Inc.
9.2.7. The Bountiful Company
9.2.8. AMCO Proteins
9.2.9. NOW Foods
9.2.10. Transparent Labs
9.2.11. WOODBOLT DISTRIBUTION LLC
9.2.12. Dymatize Enterprises LLC
9.2.13. BPI Sports
9.2.14. Jym-Supplement-Science
9.2.15. RSP Nutrition
9.2.16. International Dehydrated Foods Inc.
9.2.17. BRF
9.2.18. Rousselot
9.2.19. GELITA AG
9.2.20. Hoogwegt
9.3. Financial Performance
9.4. Product Benchmarking
9.5. Company Market Positioning
9.6. Company Market Share Analysis, 2022
9.7. Company Heat Map Analysis
9.8. Strategy Mapping
List of Tables
Table 1 Global Protein Supplements Market Estimates and Forecasts, By Source, 2017 - 2030 (USD Million)
Table 2 Global Protein Supplements Market Estimates and Forecasts, By Product, 2017 - 2030 (USD Million)
Table 3 Global Protein Supplements Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
Table 4 Global Protein Supplements Market Estimates and Forecasts, By Distribution Channel, 2017 - 2030 (USD Million)
Table 5 Company Market Share, 2022
List of Figures
Fig. 1 Information procurement
Fig. 2 Primary research pattern
Fig. 3 Primary research process
Fig. 4 Primary research approaches
Fig. 5 Protein Supplements market: Market snapshot
Fig. 6 Protein Supplements market: Segment outlook
Fig. 7 Protein Supplements market: Competitive outlook
Fig. 8 Protein Supplements market: Value chain analysis
Fig. 9 Protein Supplements market: Porter’s analysis
Fig. 10 Protein Supplements market: PESTEL analysis
Fig. 11 Protein Supplements market, by source: Key takeaways
Fig. 12 Protein Supplements market, by source: Market share, 2022 & 2030
Fig. 13 Animal-based Protein Supplements market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 14 Whey market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 15 Casein market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 16 Egg market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 17 Fish market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 18 Others market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 19 Plant-based Protein Supplements market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 20 Soy market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 21 Spirulina market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 22 Pumpkin Seeds market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 23 Wheat market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 24 Hemp market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 25 Rice market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 26 Pea market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 27 Others market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 28 Protein Supplements market, by product: Key takeaways
Fig. 29 Protein Supplements market, by product: Market share, 2022 & 2030
Fig. 30 Protein powders market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 31 Protein bars market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 32 RTD market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 33 Others market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 34 Protein Supplements market, by application: Key takeaways
Fig. 35 Protein Supplements market, by application: Market share, 2022 & 2030
Fig. 36 Sports nutrition market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 37 Functional foods market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 38 Protein Supplements market, by distribution channel: Key takeaways
Fig. 39 Protein Supplements market, by distribution channel: Market share, 2022 & 2030
Fig. 40 Supermarkets market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 41 Online market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 42 DTC market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 43 Others market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 44 North America market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 45 U.S. market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 46 Canada market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 47 Mexico market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 48 Europe market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 49 Germany market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 50 UK market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 51 France market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 52 Italy market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 53 Spain market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 54 Asia Pacific market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 55 China market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 56 Japan market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 57 Australia market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 58 India market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 59 Central & South America market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 60 Brazil market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 61 Middle East & Africa market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 62 UAE market estimates & forecasts, 2017 - 2030 (USD Million)
Fig. 63 Protein Supplements market: Key Company/Competition categorization
Fig. 64 Protein Supplements market: Company market share analysis (public companies)
Fig. 65 Company market position analysis

Companies Mentioned

  • Glanbia Plc
  • Muscle Pharm
  • Abbott
  • CytoSport, Inc.
  • Quest Nutrition LLC
  • Iovate Health Sciences International Inc.
  • The Bountiful Company
  • AMCO Proteins
  • NOW Foods
  • Transparent Labs
  • WOODBOLT DISTRIBUTION LLC
  • Dymatize Enterprises LLC
  • BPI Sports
  • Jym-Supplement-Science
  • RSP Nutrition
  • International Dehydrated Foods Inc.
  • BRF
  • Rousselot
  • GELITA AG
  • Hoogwegt

Methodology

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Table Information