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The lawnmowers market in Australia is likely to reach around $1 billion, registering an absolute growth rate of over 35% in 2018-2024. Australia has been a mature market for traditional lawn mowers as the country has a strong culture for lawns and gardens, backed with a growing population inclined toward maintaining beautiful backyards. There is a growing preference for ride-on mowers across the end-user segment in the country.
The lawnmowers market in Australia is driven by factors such as growing interests in backyard beautification, introduction of models with ease of usage, and increased adoption of robotic models with connectivity and smart features such as lawn mapping and navigation. The report provides an in-depth market and segmental analysis of the lawn mower market by products, end-users, distribution channels, and fuel type.
Key Highlights of the Report:
- Australia is the second largest market for lawn mowers in the APAC region. The market is propelled by innovations, and robotic lawn mowers are gaining traction among end-users.
- The walk-behind mowers segment accounted for a major share of over 70% of the lawn mowers market in Australia.
- The gas-powered segment dominated the market with market share of 90%, followed by the manual-powered models in 2018.
- The residential user segment is growing and occupies major shares in the end-user segment.
- Ambrogio L250 Elite comprising advanced techniques such as smart partition cutting systems and GPS navigation enables for efficient mowing of fast-growing couches in the country.
The study considers the present scenario of the lawnmower market and its market dynamics for the period 2019-2024. The report covers a detailed overview of various market growth enablers, restraints, and trends. The study covers both the demand and supply aspect of the market. It also offers vendor share of leading companies operating in the market.
- Detailed analysis of garden tools and equipment for specific country
- Current opportunity and future potential identification
- 15 minutes read-to-know in-depth market opportunities
- First of its kind presentation-ready product
- Data on 25 countries readily available
Report Offerings:
- A detailed study of the existing market landscape, an in-depth industry analysis, and insightful predictions about the size of the lawnmowers market in Australia for the current and forecast period
- Classification of the lawnmowers market into multiple segments and sub-segments and the analysis of each segment’s market sizing and forecast
- A comprehensive analysis of the latest market trends, potential opportunities, and growth restraints, and future market prospects for the lawnmowers industry in Australia
- An assessment of the competitive landscape and market share listing of major and emerging vendors
- A transparent market research methodology and the analysis of the demand and supply aspect of the market
Report Coverage:
The report provides an elaborative analysis of the lawnmowers market in Australia and its segments, including product, fuel, and end-user types. It discusses different segments of lawnmowers to derive specific market estimations. The segmentation includes:
Market Segmentation by Products
- Walk-behind Lawnmowers
- Self-propelled Mower
- Push Mower
- Hover Mower
- Reel/Cylinder Mower
- Ride-on Mower
- Standard Ride-on Mower
- Zero-turn Lawn Mower
- Lawn Tractors
- Garden Tractors
- Robotic Lawn Mower
Market Segmentation by End-users
- Residential Users
- Professional Landscaping Services
- Golf Courses
- Government & Others
Market by Fuel Type
- Gas-powered Lawnmowers
- Electric-powered Lawnmowers
- Manual-powered Lawnmowers
- Propane-powered Lawnmowers
Market by Distribution Channels
- Retail
- Dealers & Distributors
- Mass Market Players
- Specialty Stores
- Online
Target Audience:
- Top level management personnel of existing operators/vendors
- Potential new entrants to the market
- Consultants/consultancies/advisory firms
- Professional landscaping service providers/contractors
- Corporate and governments bodies
Why Purchase this Report?
- To gain competitive intelligence about the industry and players in the market
- To focus on the niche market and customize the report to a specific country
- To offer a presentation-ready format and easy-to-interpret data
- To enable decision-makers to make informed and profitable choices
- To provide the expert quantitative and qualitative analysis on the revenue and growth projections of the lawnmowers market
Table of Contents
Companies Mentioned
- Victa (Owned by Briggs & Stratton)
- Parklands
- Masport(Owned by AL-KO)
- Ozito
- Kubota
- The Toro Company
- Rover (Owned by MTD Products)
- Husqvarna
- Black+Decker
- Bobcat Company
- Cox & Greenfield
- STIGA
- Hustler Turf Equipment
- STIHL
- Ferris
- Robert Bosch
- Makita Corporation
- Honda Power Equipment
- SCAG Power Equipment
- Deere & Co
Methodology
Our research comprises a mix of primary and secondary research. The secondary research sources that are typically referred to include, but are not limited to, company websites, annual reports, financial reports, company pipeline charts, broker reports, investor presentations and SEC filings, journals and conferences, internal proprietary databases, news articles, press releases, and webcasts specific to the companies operating in any given market.
Primary research involves email interactions with the industry participants across major geographies. The participants who typically take part in such a process include, but are not limited to, CEOs, VPs, business development managers, market intelligence managers, and national sales managers. We primarily rely on internal research work and internal databases that we have populated over the years. We cross-verify our secondary research findings with the primary respondents participating in the study.
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