India Home Textile - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2020 - 2029

The India Home Textile Market size is estimated at USD 9.60 billion in 2024, and is expected to reach USD 15.36 billion by 2029, growing at a CAGR of 9.84% during the forecast period (2024-2029).

The home textiles market in India is growing with leaps and bounds and in the process has attracted the attention of foreign brands that have entered the Indian markets on their own or through joint ventures. This has happened due to the growing affluence levels of Indian consumers who are becoming more and more demanding by asking for exquisite home textile fabrics. The growth in the Indian home textiles is supported by growing household income, increasing population, rising income levels, increase in organized retail, and growth of end-use sectors like housing, hospitality, healthcare. India accounts for almost 7% of global home textiles trade. India is also one of the top suppliers for the world's biggest home textile consuming market, being the US. Increasing efforts in quality improvement, innovations through R&D programs, and other preferential value-added features have helped India's home textile products become more popular in the global market. Superior quality makes companies in India a leader in the US and the UK, contributing two-third to their exports. Delhi, India has emerged as one of the major productions and export centers for home textiles. Traditional craftsmanship along with its distinctive appeal is being effectively used for producing value-added home textile items.

Due to the COVID-19, all economic activities except for the essential goods and services came to a standstill. The home textile industry was no exception to this. The industry faced a complete shutdown for around 2-3 months. Disrupted logistics and frozen external trade caused due to the pandemic affected the entire value chain alike. India's April and May 2020 net trade were around 50% lower month-on-month compared to that of the previous year. Due to the uncertainty across the market, international and domestic buyers cancelled or suspended their orders, adding to the woes of the industry.

India Home Textile Market Trends

India Market Share in Global Trade

Rising demand for household products and growing consumer awareness have made home textiles a lucrative business segment. Secondly, fashion sensitivity towards household furnishing has increased as fast-fashion has hit not only the apparel market but the home market as well. Home fashion has become a separate segment as consumer consciousness towards high-quality living has increased.

To cater to the increased demand, the number of retailers entering the home textiles market is also increasing. Moreover, the advent of E-commerce in the segment is further making the market even more competitive, and with the increasing number of websites, the marketplace is also experiencing growth. Fuelling the market growth, research, and development in the home textiles segment has been immense.

Growing Bed Linen and Bed Spread Segment

Indian bed linen market has been growing at a significant rate over the last few years, year on year across all price and quality segments. Indian bed linen exporters cater majorly to international markets such as the US and Europe with healthy growth in consumer demand for the Indian market for bed linen. Cotton is a key fabric for bed sheets because of its durability, comfort, and breathability qualities. Bed linen includes bedspreads, blankets, mattress, mattress cover, pillows, duvets, duvet covers, and bed covering, and others. Bath linen includes bathrobes, bath towels, and bath mats, and others.

India Home Textile Industry Overview

The report covers major international players operating in the India Home Textile Market. In terms of market share, few of the major players currently dominate the market. However, demand is driven by consumer income. Large companies compete through volume purchasing, breadth of products, and effective merchandising and marketing. Small companies focus on a market segment and compete through the depth of products and superior customer service.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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