Hungary Ice Cream Market Analysis (2013 - 2023)

This data guide on Ice Cream provides a complete overview of the market during the period 2010-2018, while the forecast data is provided till 2023. The data guide comprises retail sales, of various categories within Ice Cream, such as Frozen Yogurt, Take-Home Ice Cream, and Artisanal Ice Cream (Retail), along with their values, volume and channels of distribution. Furthermore, it provides an in-depth analysis of the various segments in the Ice Cream market, along with their growth perspective, which is expected to help in venturing into specific growth areas.

This guide helps in making well-informed business decisions, primarily regarding the latest market trends and product developments. Extensive secondary and primary researches/interviews are conducted as a part of the market analysis.

In 2018, the Hungary Ice Cream market was valued at 85103 HUF Mn, registering a CAGR of 10.66%. The Take-Home Ice Cream category accounted for the largest market share, while registering an average CAGR of 11.21% since 2010. Dairy Based-Single Serve is the most preferred segment in the Impulse Ice Cream category, followed by the Water Based-Single Serve segment. The Take-Home Ice Cream category has been registering a steady growth of 11.21% in CAGR since 2010, which is expected to continue over the forecast period. Among the distribution channels, the Supermarkets and Hypermarkets channel is preferred the most by majority of the people in Hungary.

Some of the Key Takeaways

Multi Packs (Dairy Based) was the fastest growing segment in the last five years, with a CAGR of 11.54%.
Hungary Ice Cream sales through On-line Retail channel recorded an impressive CAGR of 13.73% during 2010-2018.
The volume sale of Impulse Ice Cream category observed a flat sale, despite the robust value growth.