North America Managed Mobility Service Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The North American managed mobility market was valued at USD 3.22 billion in 2020 and is expected to register a CAGR of 20.54% over the forecast period of 2021 - 2026.

• The primary driver for the managed mobility services market is the increasing adoption of BYOD (Bring-Your-Own-Device) policies across various industries.
• Organizations are adopting BYOD policies in a bid to enhance productivity, without compromising the security and privacy at the workplace. The increasing dependency on IT services for enterprise operations has compelled many organizations to look for alternatives to outsource their non-core activities.
• Furthermore, the rapid incorporation and adoption of the Internet of Things (IoT) devices among the organizations are projected to fuel the market's growth.

Key Market Trends

Mobile Application Management to Hold Major Share

• The significant amount of investment in mobile advertisements, as well as the popularity of mobile advertisements, is encouraging hackers to use this to their advantage. With the increasing number of apps and advertisements, the possibility of mobile users downloading malicious content is increasing.
• The total number of applications on Google Play exceeded 3.5 million by the end of 2017. Apart from these applications, which are primarily concentrated for public use, there are various custom-built applications that are tailor-made for corporate requirements and are deployed across several platforms and devices.
• With the increasing number of commercial applications, the need to maintain and ensure the security of these applications is expected to propel the mobile application management solutions over the forecast period.

Competitive Landscape

The North American managed mobility market is highly competitive and consists of several major players. In terms of market share, few of the major players currently dominate the market. These major players with a prominent share in the market are focusing on expanding their customer bases across foreign countries. These companies are leveraging on strategic collaborative initiatives to increase their market shares and increase their profitability.

• December 2018 - AT&T and IBM collaborated their resources in mobility, to offer IBM MobileFirst for iOS apps to AT&T’s business customers. It is focused on industrial segments. Moreover, these made-for-business apps connect to an organization’s enterprise processes to provide an enhanced mobile experience.
• January 2018 - Fujitsu and Polaris Group signed a contractual agreement for Fujitsu to transfer the shares in Fujitsu Connected Technologies Limited, as well as the shares in a new company (that Polaris will establish) that will take over the mobile device business of Fujitsu.

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