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App Analytics - Global Strategic Business Report

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    Report

  • 194 Pages
  • November 2024
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 4805101
The global market for App Analytics was estimated at US$4.4 Billion in 2023 and is projected to reach US$17.3 Billion by 2030, growing at a CAGR of 21.8% from 2023 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.

In today's hyper-connected world, app analytics has emerged as a crucial tool for businesses seeking to understand and optimize user interactions within their mobile applications. With the exponential growth in smartphone usage and the proliferation of mobile apps across all industries, companies are increasingly relying on app analytics to gain deep insights into user behavior, preferences, and engagement patterns. These insights enable businesses to make data-driven decisions that enhance user experience, increase retention rates, and boost overall app performance. As apps become central to customer engagement strategies, particularly in sectors like e-commerce, finance, and entertainment, the role of app analytics in driving business outcomes is more significant than ever. By tracking key performance indicators (KPIs) such as session duration, churn rate, and conversion rates, app analytics provides a comprehensive view of how users interact with an app, allowing companies to refine their strategies and stay competitive in a crowded market.

How Are Technological Advancements Shaping App Analytics?

The app analytics landscape is rapidly evolving, driven by advancements in technology and the increasing complexity of mobile ecosystems. One of the most significant trends is the integration of artificial intelligence (AI) and machine learning (ML) into app analytics platforms. These technologies enable more sophisticated data analysis, allowing businesses to predict user behavior, personalize content, and automate decision-making processes. For instance, predictive analytics can identify users who are likely to churn, enabling companies to proactively address issues and improve retention. Additionally, the rise of real-time analytics is transforming how businesses respond to user interactions. Real-time data allows for immediate insights into user behavior, enabling on-the-fly adjustments to marketing campaigns, in-app content, or user interfaces. The increasing adoption of cloud-based analytics platforms is another key trend, offering scalable solutions that can handle vast amounts of data from diverse sources, including mobile devices, wearables, and IoT systems. This shift towards cloud-based solutions is particularly important as it enables businesses to leverage big data analytics, facilitating more nuanced and actionable insights.

What Are the Key Challenges in the App Analytics Space?

Despite the growing importance and sophistication of app analytics, the field is not without its challenges. One of the primary concerns is data privacy and compliance, especially with the introduction of stringent regulations like GDPR and CCPA. These regulations require companies to handle user data with greater transparency and care, imposing limitations on data collection and usage that can complicate analytics efforts. Balancing the need for comprehensive data insights with the requirement to protect user privacy is a delicate task that companies must navigate carefully. Another significant challenge is the fragmentation of the mobile ecosystem. With a wide variety of devices, operating systems, and app versions in use, collecting and analyzing data consistently can be difficult. This fragmentation often results in data silos, where valuable insights are trapped within specific platforms or channels, limiting their usefulness. Additionally, the sheer volume of data generated by modern apps can be overwhelming, making it challenging for businesses to sift through and identify the most relevant insights. This issue is compounded by the growing complexity of user journeys, which often span multiple devices and platforms, requiring sophisticated cross-channel analytics capabilities to fully understand user behavior.

What's Driving the Rapid Expansion of the App Analytics Market?

The growth in the app analytics market is driven by several factors, reflecting broader trends in technology adoption, user behavior, and business strategies. The increasing reliance on mobile apps as a primary channel for customer engagement has significantly boosted demand for app analytics solutions. As businesses strive to deliver personalized and seamless experiences, the need for deep insights into user behavior has become critical, driving the adoption of advanced analytics tools. The rise of AI and machine learning technologies has further propelled the market, as these tools enable more accurate predictions and personalized user experiences, which are increasingly valued in today's competitive landscape. The shift towards cloud-based analytics platforms has also expanded the market, providing businesses with scalable, cost-effective solutions that can handle the complexities of modern app ecosystems. Additionally, the growing importance of real-time data analysis, driven by the need for immediate feedback and rapid decision-making, is another key factor contributing to market growth. Finally, the increasing focus on data privacy and compliance, while presenting challenges, has also created opportunities for analytics providers to offer solutions that balance data insights with regulatory requirements, further driving demand in the market.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the App Analytics Services segment, which is expected to reach US$8.4 Billion by 2030 with a CAGR of a 22.8%. The App Analytics Software segment is also set to grow at 20.9% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, which was estimated at $1.2 Billion in 2023, and China, forecasted to grow at an impressive 21.2% CAGR to reach $2.7 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global App Analytics Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global App Analytics Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global App Analytics Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2023 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of major players such as adjust GmbH, Adobe Systems, Inc., Amazon.com, Inc., and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 42 Featured):

  • adjust GmbH
  • Adobe Systems, Inc.
  • Amazon.com, Inc.
  • App Annie Inc.
  • AppDynamics, Inc.
  • Appsflyer Ltd.
  • Apptentive Inc.
  • Clevertap
  • Contentsquare
  • Countly Ltd.
  • Google LLC
  • Heap, Inc.
  • IBM Corporation
  • Kochava
  • Localytics
  • Mixpanel
  • MoEngage
  • Swrve
  • Taplytics Inc.
  • Tune, Inc.
  • Yahoo!, Inc.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • App Analytics - Global Key Competitors Percentage Market Share in 2024 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • Global Economic Update
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Growing Mobile App Usage Propels Demand for Advanced App Analytics Solutions
  • AI and Machine Learning Integration Expands Addressable Market Opportunity for App Analytics
  • Real-Time Analytics Throws the Spotlight on Immediate User Behavior Insights
  • Cloud-Based Analytics Platforms Strengthen the Business Case for Scalable App Analytics Solutions
  • Increasing Focus on Personalization Drives Adoption of Predictive App Analytics Tools
  • Multi-Channel User Journeys Expand the Scope and Demand for Cross-Platform App Analytics
  • Rise of Mobile Commerce Generates Demand for In-Depth E-commerce App Analytics
  • Growing Adoption of Agile and DevOps Practices Accelerates Demand for Continuous App Analytics
  • Shift Towards Subscription-Based Models Generates Demand for Retention-Focused Analytics
  • Expansion of App-Based Services Strengthens the Business Case for Comprehensive Analytics Solutions
4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Recent Past, Current & Future Analysis for App Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 2: World 7-Year Perspective for App Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
  • TABLE 3: World Recent Past, Current & Future Analysis for Software by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 4: World 7-Year Perspective for Software by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 6: World 7-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 7: World Recent Past, Current & Future Analysis for Revenue Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 8: World 7-Year Perspective for Revenue Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 9: World Recent Past, Current & Future Analysis for User Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 10: World 7-Year Perspective for User Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 11: World Recent Past, Current & Future Analysis for Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 12: World 7-Year Perspective for Retail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 13: World Recent Past, Current & Future Analysis for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 14: World 7-Year Perspective for Media & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 15: World Recent Past, Current & Future Analysis for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 16: World 7-Year Perspective for Other Verticals by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 17: World App Analytics Market Analysis of Annual Sales in US$ Thousand for Years 2014 through 2030
  • TABLE 18: World Recent Past, Current & Future Analysis for Mobile by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 19: World 7-Year Perspective for Mobile by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 20: World Recent Past, Current & Future Analysis for Web by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 21: World 7-Year Perspective for Web by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 22: World Recent Past, Current & Future Analysis for Advertising & Marketing Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 23: World 7-Year Perspective for Advertising & Marketing Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 24: World Recent Past, Current & Future Analysis for App Performance Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 25: World 7-Year Perspective for App Performance Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 26: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 27: World 7-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 28: World Recent Past, Current & Future Analysis for IT & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 29: World 7-Year Perspective for IT & Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
  • TABLE 30: USA Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 31: USA 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 32: USA Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 33: USA 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 34: USA Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 35: USA 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 36: USA Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 37: USA 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
CANADA
  • TABLE 38: Canada Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 39: Canada 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 40: Canada Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 41: Canada 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 42: Canada Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 43: Canada 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 44: Canada Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 45: Canada 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
JAPAN
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
  • TABLE 46: Japan Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 47: Japan 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 48: Japan Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 49: Japan 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 50: Japan Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 51: Japan 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 52: Japan Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 53: Japan 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
CHINA
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
  • TABLE 54: China Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 55: China 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 56: China Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 57: China 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 58: China Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 59: China 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 60: China Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 61: China 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
EUROPE
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
  • TABLE 62: Europe Recent Past, Current & Future Analysis for App Analytics by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • TABLE 63: Europe 7-Year Perspective for App Analytics by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
  • TABLE 64: Europe Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 65: Europe 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 66: Europe Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 67: Europe 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 68: Europe Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 69: Europe 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 70: Europe Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 71: Europe 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
FRANCE
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
  • TABLE 72: France Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 73: France 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 74: France Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 75: France 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 76: France Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 77: France 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 78: France Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 79: France 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
GERMANY
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
  • TABLE 80: Germany Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 81: Germany 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 82: Germany Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 83: Germany 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 84: Germany Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 85: Germany 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 86: Germany Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 87: Germany 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
ITALY
  • TABLE 88: Italy Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 89: Italy 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 90: Italy Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 91: Italy 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 92: Italy Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 93: Italy 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 94: Italy Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 95: Italy 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
UNITED KINGDOM
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
  • TABLE 96: UK Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 97: UK 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 98: UK Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 99: UK 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 100: UK Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 101: UK 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 102: UK Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 103: UK 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
REST OF EUROPE
  • TABLE 104: Rest of Europe Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 105: Rest of Europe 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 106: Rest of Europe Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 107: Rest of Europe 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 108: Rest of Europe Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 109: Rest of Europe 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 110: Rest of Europe Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 111: Rest of Europe 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
ASIA-PACIFIC
  • App Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
  • TABLE 112: Asia-Pacific Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 113: Asia-Pacific 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 114: Asia-Pacific Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 115: Asia-Pacific 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 116: Asia-Pacific Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 117: Asia-Pacific 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 118: Asia-Pacific Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 119: Asia-Pacific 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
REST OF WORLD
  • TABLE 120: Rest of World Recent Past, Current & Future Analysis for App Analytics by Component - Software and Services - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 121: Rest of World 7-Year Perspective for App Analytics by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
  • TABLE 122: Rest of World Recent Past, Current & Future Analysis for App Analytics by Type - Mobile and Web - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 123: Rest of World 7-Year Perspective for App Analytics by Type - Percentage Breakdown of Value Sales for Mobile and Web for the Years 2024 & 2030
  • TABLE 124: Rest of World Recent Past, Current & Future Analysis for App Analytics by Application - Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 125: Rest of World 7-Year Perspective for App Analytics by Application - Percentage Breakdown of Value Sales for Advertising & Marketing Analytics, User Analytics, App Performance Analytics and Revenue Analytics for the Years 2024 & 2030
  • TABLE 126: Rest of World Recent Past, Current & Future Analysis for App Analytics by Vertical - Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • TABLE 127: Rest of World 7-Year Perspective for App Analytics by Vertical - Percentage Breakdown of Value Sales for Retail, Media & Entertainment, BFSI, IT & Telecom and Other Verticals for the Years 2024 & 2030
IV. COMPETITION

Companies Mentioned

  • adjust GmbH
  • Adobe Systems, Inc.
  • Amazon.com, Inc.
  • App Annie Inc.
  • AppDynamics, Inc.
  • Appsflyer Ltd.
  • Apptentive Inc.
  • Clevertap
  • Contentsquare
  • Countly Ltd.
  • Google LLC
  • Heap, Inc.
  • IBM Corporation
  • Kochava
  • Localytics
  • Mixpanel
  • MoEngage
  • Swrve
  • Taplytics Inc.
  • Tune, Inc.
  • Yahoo!, Inc.

Table Information