Global Promotional Products Industry - Procurement Market Intelligence Report

About Promotional Products Industry
The emergence of advanced technologies such as AR and VR are positively impacting the sales in the promotional products industry. Many companies are leveraging these technologies to increase customer engagement. This is expected to drive the growth of the global promotional products industry during the forecast period.

Covered in this report
The report provides actionable insights to improve source-to-contract cycle performance in the Global Promotional Products Industry. It helps sourcing professionals formulate better category strategies, enhance savings, understand supplier and market challenges, and implement sourcing best practices.

The report, Global Promotional Products Industry, provides up-to-date information about market shifts and potential risks, as well as in-depth knowledge of products and services, which can help in planning and in executing category management activities. It focuses on the cost-saving aspects of procurement and on providing insights that can lead to the optimization of category spend.

Category driver

• The increase in the sale of specialty products such as t-shirts, caps, and pens
• For a full, detailed list, view our report

Category management strategy

• Evaluate suppliers based on their adherence to SLA terms
• For a full, detailed list, view our report

Procurement best practices

• Perform a comprehensive review of category suppliers' supply chain
• For a full, detailed list, view our report

Key questions answered in this report

• What are the market dynamics?
• What are the key market trends?
• What are the category growth drivers?
• What are the constraints on category growth?
• Who are the suppliers in this market?
• What are the demand-supply shifts?
• What are the major category requirements?
• What are the procurement best practices in this market?

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