'Romania Telecom Operators Country Intelligence Report,' a new Country Intelligence Report provides an executive-level overview of the telecommunications market in Romania today, with detailed forecasts of key indicators up to 2028. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile and pay-TV segments as well as a review of key regulatory trends.
The total telecom and pay-TV service revenue in Romania will grow at a CAGR of 1.5% over the forecast period of 2023-2028, primarily driven by revenue growth in fixed broadband and mobile data segments. Mobile data service revenue will grow at a five-year CAGR of 7.9%. This growth will be driven by the expansion of mobile subscriber base, growing 4G subscriptions, the projected growth in adoption of higher ARPU-yielding 5G services as mobile network coverage improves, and telcos promoting segmented and premium mobile data packages to support data-hungry use cases such as video streaming and mobile gaming. Fixed broadband service revenue will increase from an estimated $570.2 million in 2023 to $630.9 million in 2028, supported by ongoing efforts from the regulator in expanding broadband connectivity to reduce the digital divide as well as operators driving uptake of fixed broadband services by bundling with other services while taking advantage of cross-selling opportunities.
The Country Intelligence Report provides in-depth analysis of the following -
The total telecom and pay-TV service revenue in Romania will grow at a CAGR of 1.5% over the forecast period of 2023-2028, primarily driven by revenue growth in fixed broadband and mobile data segments. Mobile data service revenue will grow at a five-year CAGR of 7.9%. This growth will be driven by the expansion of mobile subscriber base, growing 4G subscriptions, the projected growth in adoption of higher ARPU-yielding 5G services as mobile network coverage improves, and telcos promoting segmented and premium mobile data packages to support data-hungry use cases such as video streaming and mobile gaming. Fixed broadband service revenue will increase from an estimated $570.2 million in 2023 to $630.9 million in 2028, supported by ongoing efforts from the regulator in expanding broadband connectivity to reduce the digital divide as well as operators driving uptake of fixed broadband services by bundling with other services while taking advantage of cross-selling opportunities.
The Country Intelligence Report provides in-depth analysis of the following -
- Demographic and macroeconomic context in Romania.
- The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
- Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
- The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
- Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
- Underlying assumptions behind our published base-case forecasts as well as potential market developments that would alter, either positively or negatively, our base-case outlook.
Scope
- Total telecommunications and pay-TV service revenue in Romania will grow at a CAGR of 1.5% over the period of 2022-2027.
- Mobile data service revenue will grow at a five-year CAGR of 7.9%. This growth will be driven by expansion of mobile subscriber base, growing 4G subscriptions, projected growth in adoption of higher ARPU-yielding 5G services as mobile network coverage improves, increasing mobile internet subscriptions, and a surge in data consumption for online video and social media applications.
- The top two mobile operators, Vodafone Romania and Orange Romania, will account for a 66.9% share of overall mobile subscriptions in 2023.
Reasons to Buy
- This Country Intelligence Report offers a thorough, forward-looking analysis of Romania’s telecommunications markets, service providers, and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying the Publisher's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Romania’s mobile communications, fixed telephony, and broadband markets, including the evolution of service provider market shares.
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Romania’s telecommunications markets.
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors, and other telecom industry players succeed in the challenging telecommunications market in Romania.
Table of Contents
- Market highlights
- Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2023 service penetration
- Demographic, macroeconomic, and regulatory context
- Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates
- Regulatory context
- Regulatory highlights, Work Plan 2023, Deregulation of Call Termination Market, Voice Coverage Obligation
- Telecom market outlook
- Total telecom and pay-TV services revenue by category, 2022-2028
- Evolution of total telecom and pay-TV services revenue, 2022-2028
- Mobile services market
- Mobile service penetration and subscription trends
- Mobile subscription and user penetration, 2022-2028
- Total mobile subscriptions, 2022-2028
- Device adoption trends
- Mobile subscriptions by device type, 2022-2028
- Handset subscriptions by type, 2022-2028
- Payment types and technology trends
- Mobile subscriptions by payment type
- Mobile subscriptions by technology generation, 2022-2028
- Churn and usage trends
- Churn, voice usage, data usage
- Market share trends
- Subscription market shares, 2023
- Pre-/postpaid market shares, 2023
- MVNO subscription market share, 2023
- Fixed services market
- Fixed service penetration and subscription trends
- Voice telephony and fixed broadband penetration, 2022-2028
- Total voice telephony and fixed broadband access lines, 2022-2028
- Fixed service penetration and subscription trends
- Voice telephony lines by technology, 2022-2028
- Broadband lines by technology, 2022-2028
- Market share trends
- Fixed voice telephony access line market shares, 2023
- Fixed broadband access lines market shares, 2023
- Fixed service revenue trends
- Total fixed service revenue by service category, 2022-2028
- Fixed services ARPU by service category, 2022-2028
- Pay-TV services market
- Penetration and subscription trends
- TV and pay-TV household penetration, 2022-2028
- Total pay-TV subscriptions by type, 2022-2028
- Market share trends
- Total pay-TV subscription market shares, 2023
- Service revenue trends
- Total pay-TV service revenue, 2022-2028
- Pay-TV services ARPU by type, 2022-2028
- Competitive landscape and company snapshots
- Product portfolios and positioning, market share overview
- Company snapshot (Telekom Romania, Orange Romania, Vodafone Romania, RCS&RDS)
- Contact the Publisher
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Telekom Romania
- Orange Romania
- Vodafone Romania
- RCS & RDS
- Lycamobile