Dog & Pet Breeders in the US - Industry Market Research Report

Forever Home: while the Industry's Reputation Will Likely Improve, Revenue is Still Forecast to Decline

Over the five years to 2023, increases in both competition and public disapproval have threatened Dog and Pet Breeders industry. This industry includes various operations, from small independent home breeders to large USDA-certified breeding facilities. However, the industry also comprises unlicensed puppy mills, often using inhumane practices to reduce costs and maximize profit. Recent attention to these operations has hurt the overall industry's reputation. In 2017, the 'Adopt, Don't Shop' campaign emphasized the ethical benefits of getting pets from shelters and adoption groups rather than pet stores. This campaign has led many pet stores to no longer work with breeders and instead host adoption events with local shelters. As a result, in 2017, revenue fell 12.2%. Meanwhile, in 2020, demand for pets surged as the COVID-19 (coronavirus) pandemic caused lockdowns and led to many people working from home. As a result, over the five years to 2023, industry revenue is expected to grow at an annualized rate of 3.4% to $3.1 billion, including an estimated 0.7% decline in 2023.

This industry breeds domestic pets, mainly dogs and cats, for revenue. Livestock breeders are excluded from this industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.