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K-12 Testing and Assessment Market 2024-2028

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    Report

  • 167 Pages
  • December 2023
  • Region: Global
  • TechNavio
  • ID: 4894343
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The K-12 testing and assessment market is forecasted to grow by USD 12.01 billion during 2023-2028, accelerating at a CAGR of 11.2% during the forecast period. The report on the K-12 testing and assessment market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing use of analytics, growing momentum of learning management systems, and growing government interventions in K-12 testing and assessment.

The K-12 testing and assessment market is segmented as below:

By Product

  • Curriculum-based testing
  • Non-curriculum-based testing

By Method

  • Blended method
  • Online method
  • Traditional method

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the increasing emphasis on formative learning tools as one of the prime reasons driving the K-12 testing and assessment market growth during the next few years. Also, the rise in cloud computing and the growing use of games for assessment will lead to sizable demand in the market.

The report on the K-12 testing and assessment market covers the following areas:

  • K-12 testing and assessment market sizing
  • K-12 testing and assessment market forecast
  • K-12 testing and assessment market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading K-12 testing and assessment market vendors that include Anthology Inc., Batia Infotech, CogniFit Inc., Coursera Inc., D2L Corp., Educational Testing Service, Edutech, FairTest, Houghton Mifflin Harcourt Co., Instructure Holdings Inc., John Wiley and Sons Inc., MeritTrac Services Pvt Ltd., NIIT Ltd., Oxford University Press, Pearson Plc, RAND Corp., Scantron Inc., Sylvan Learning LLC, Thoughtful Learning, and Vedantu Innovations Pvt. Ltd.. Also, the K-12 testing and assessment market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by Product
Exhibit 06: Executive Summary - Chart on Market Segmentation by Method
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global K-12 testing and assessment market 2018 - 2022
Exhibit 18: Historic Market Size - Data Table on global k-12 testing and assessment market 2018 - 2022 ($ billion)
4.2 Product Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
4.3 Method Segment Analysis 2018 - 2022
Exhibit 20: Historic Market Size - Method Segment 2018 - 2022 ($ billion)
4.4 Geography Segment Analysis 2018 - 2022
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
4.5 Country Segment Analysis 2018 - 2022
Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Product
6.1 Market segments
Exhibit 30: Chart on Product - Market share 2023-2028 (%)
Exhibit 31: Data Table on Product - Market share 2023-2028 (%)
6.2 Comparison by Product
Exhibit 32: Chart on Comparison by Product
Exhibit 33: Data Table on Comparison by Product
6.3 Curriculum-based testing - Market size and forecast 2023-2028
Exhibit 34: Chart on Curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Data Table on Curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Chart on Curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 37: Data Table on Curriculum-based testing - Year-over-year growth 2023-2028 (%)
6.4 Non-curriculum-based testing - Market size and forecast 2023-2028
Exhibit 38: Chart on Non-curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Data Table on Non-curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 40: Chart on Non-curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 41: Data Table on Non-curriculum-based testing - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Product
Exhibit 42: Market opportunity by Product ($ billion)
Exhibit 43: Data Table on Market opportunity by Product ($ billion)
7 Market Segmentation by Method
7.1 Market segments
Exhibit 44: Chart on Method - Market share 2023-2028 (%)
Exhibit 45: Data Table on Method - Market share 2023-2028 (%)
7.2 Comparison by Method
Exhibit 46: Chart on Comparison by Method
Exhibit 47: Data Table on Comparison by Method
7.3 Blended method - Market size and forecast 2023-2028
Exhibit 48: Chart on Blended method - Market size and forecast 2023-2028 ($ billion)
Exhibit 49: Data Table on Blended method - Market size and forecast 2023-2028 ($ billion)
Exhibit 50: Chart on Blended method - Year-over-year growth 2023-2028 (%)
Exhibit 51: Data Table on Blended method - Year-over-year growth 2023-2028 (%)
7.4 Online method - Market size and forecast 2023-2028
Exhibit 52: Chart on Online method - Market size and forecast 2023-2028 ($ billion)
Exhibit 53: Data Table on Online method - Market size and forecast 2023-2028 ($ billion)
Exhibit 54: Chart on Online method - Year-over-year growth 2023-2028 (%)
Exhibit 55: Data Table on Online method - Year-over-year growth 2023-2028 (%)
7.5 Traditional method - Market size and forecast 2023-2028
Exhibit 56: Chart on Traditional method - Market size and forecast 2023-2028 ($ billion)
Exhibit 57: Data Table on Traditional method - Market size and forecast 2023-2028 ($ billion)
Exhibit 58: Chart on Traditional method - Year-over-year growth 2023-2028 (%)
Exhibit 59: Data Table on Traditional method - Year-over-year growth 2023-2028 (%)
7.6 Market opportunity by Method
Exhibit 60: Market opportunity by Method ($ billion)
Exhibit 61: Data Table on Market opportunity by Method ($ billion)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Exhibit 65: Chart on Geographic comparison
Exhibit 66: Data Table on Geographic comparison
9.3 North America - Market size and forecast 2023-2028
Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 APAC - Market size and forecast 2023-2028
Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 China - Market size and forecast 2023-2028
Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
9.10 UK - Market size and forecast 2023-2028
Exhibit 95: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 96: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 97: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibit 98: Data Table on UK - Year-over-year growth 2023-2028 (%)
9.11 Germany - Market size and forecast 2023-2028
Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.12 Canada - Market size and forecast 2023-2028
Exhibit 103: Chart on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 104: Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 105: Chart on Canada - Year-over-year growth 2023-2028 (%)
Exhibit 106: Data Table on Canada - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 107: Market opportunity By Geographical Landscape ($ billion)
Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ billion)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 109: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 111: Overview on factors of disruption
11.4 Industry risks
Exhibit 112: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 113: Vendors covered
12.2 Market positioning of vendors
Exhibit 114: Matrix on vendor position and classification
12.3 Anthology Inc.
Exhibit 115: Anthology Inc. - Overview
Exhibit 116: Anthology Inc. - Product / Service
Exhibit 117: Anthology Inc. - Key offerings
12.4 Batia Infotech
Exhibit 118: Batia Infotech - Overview
Exhibit 119: Batia Infotech - Product / Service
Exhibit 120: Batia Infotech - Key news
Exhibit 121: Batia Infotech - Key offerings
12.5 CogniFit Inc.
Exhibit 122: CogniFit Inc. - Overview
Exhibit 123: CogniFit Inc. - Product / Service
Exhibit 124: CogniFit Inc. - Key offerings
12.6 Coursera Inc.
Exhibit 125: Coursera Inc. - Overview
Exhibit 126: Coursera Inc. - Business segments
Exhibit 127: Coursera Inc. - Key offerings
Exhibit 128: Coursera Inc. - Segment focus
12.7 D2L Corp.
Exhibit 129: D2L Corp. - Overview
Exhibit 130: D2L Corp. - Product / Service
Exhibit 131: D2L Corp. - Key news
Exhibit 132: D2L Corp. - Key offerings
12.8 Educational Testing Service
Exhibit 133: Educational Testing Service - Overview
Exhibit 134: Educational Testing Service - Product / Service
Exhibit 135: Educational Testing Service - Key offerings
12.9 Edutech
Exhibit 136: Edutech - Overview
Exhibit 137: Edutech - Product / Service
Exhibit 138: Edutech - Key offerings
12.10 Houghton Mifflin Harcourt Co.
Exhibit 139: Houghton Mifflin Harcourt Co. - Overview
Exhibit 140: Houghton Mifflin Harcourt Co. - Product / Service
Exhibit 141: Houghton Mifflin Harcourt Co. - Key offerings
12.11 Instructure Holdings Inc.
Exhibit 142: Instructure Holdings Inc. - Overview
Exhibit 143: Instructure Holdings Inc. - Product / Service
Exhibit 144: Instructure Holdings Inc. - Key offerings
12.12 John Wiley and Sons Inc.
Exhibit 145: John Wiley and Sons Inc. - Overview
Exhibit 146: John Wiley and Sons Inc. - Business segments
Exhibit 147: John Wiley and Sons Inc. - Key offerings
Exhibit 148: John Wiley and Sons Inc. - Segment focus
12.13 MeritTrac Services Pvt Ltd.
Exhibit 149: MeritTrac Services Pvt Ltd. - Overview
Exhibit 150: MeritTrac Services Pvt Ltd. - Product / Service
Exhibit 151: MeritTrac Services Pvt Ltd. - Key offerings
12.14 NIIT Ltd.
Exhibit 152: NIIT Ltd. - Overview
Exhibit 153: NIIT Ltd. - Product / Service
Exhibit 154: NIIT Ltd. - Key news
Exhibit 155: NIIT Ltd. - Key offerings
12.15 Oxford University Press
Exhibit 156: Oxford University Press - Overview
Exhibit 157: Oxford University Press - Product / Service
Exhibit 158: Oxford University Press - Key offerings
12.16 Pearson Plc
Exhibit 159: Pearson Plc - Overview
Exhibit 160: Pearson Plc - Business segments
Exhibit 161: Pearson Plc - Key offerings
Exhibit 162: Pearson Plc - Segment focus
12.17 Sylvan Learning LLC
Exhibit 163: Sylvan Learning LLC - Overview
Exhibit 164: Sylvan Learning LLC - Product / Service
Exhibit 165: Sylvan Learning LLC - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 166: Inclusions checklist
Exhibit 167: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 168: Currency conversion rates for US$
13.4 Research methodology
Exhibit 169: Research methodology
Exhibit 170: Validation techniques employed for market sizing
Exhibit 171: Information sources
13.5 List of abbreviations
Exhibit 172: List of abbreviations
List of Exhibits
Exhibit 1: Executive Summary - Chart on Market Overview
Exhibit 2: Executive Summary - Data Table on Market Overview
Exhibit 3: Executive Summary - Chart on Global Market Characteristics
Exhibit 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 5: Executive Summary - Chart on Market Segmentation by Product
Exhibit 6: Executive Summary - Chart on Market Segmentation by Method
Exhibit 7: Executive Summary - Chart on Incremental Growth
Exhibit 8: Executive Summary - Data Table on Incremental Growth
Exhibit 9: Executive Summary - Chart on Vendor Market Positioning
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
Exhibit 12: Offerings of vendors included in the market definition
Exhibit 13: Market segments
Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 18: Historic Market Size - Data Table on global k-12 testing and assessment market 2018 - 2022 ($ billion)
Exhibit 19: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
Exhibit 20: Historic Market Size - Method Segment 2018 - 2022 ($ billion)
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
Exhibit 30: Chart on Product - Market share 2023-2028 (%)
Exhibit 31: Data Table on Product - Market share 2023-2028 (%)
Exhibit 32: Chart on Comparison by Product
Exhibit 33: Data Table on Comparison by Product
Exhibit 34: Chart on Curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Data Table on Curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Chart on Curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 37: Data Table on Curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 38: Chart on Non-curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Data Table on Non-curriculum-based testing - Market size and forecast 2023-2028 ($ billion)
Exhibit 40: Chart on Non-curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 41: Data Table on Non-curriculum-based testing - Year-over-year growth 2023-2028 (%)
Exhibit 42: Market opportunity by Product ($ billion)
Exhibit 43: Data Table on Market opportunity by Product ($ billion)
Exhibit 44: Chart on Method - Market share 2023-2028 (%)
Exhibit 45: Data Table on Method - Market share 2023-2028 (%)
Exhibit 46: Chart on Comparison by Method
Exhibit 47: Data Table on Comparison by Method
Exhibit 48: Chart on Blended method - Market size and forecast 2023-2028 ($ billion)
Exhibit 49: Data Table on Blended method - Market size and forecast 2023-2028 ($ billion)
Exhibit 50: Chart on Blended method - Year-over-year growth 2023-2028 (%)
Exhibit 51: Data Table on Blended method - Year-over-year growth 2023-2028 (%)
Exhibit 52: Chart on Online method - Market size and forecast 2023-2028 ($ billion)
Exhibit 53: Data Table on Online method - Market size and forecast 2023-2028 ($ billion)
Exhibit 54: Chart on Online method - Year-over-year growth 2023-2028 (%)
Exhibit 55: Data Table on Online method - Year-over-year growth 2023-2028 (%)
Exhibit 56: Chart on Traditional method - Market size and forecast 2023-2028 ($ billion)
Exhibit 57: Data Table on Traditional method - Market size and forecast 2023-2028 ($ billion)
Exhibit 58: Chart on Traditional method - Year-over-year growth 2023-2028 (%)
Exhibit 59: Data Table on Traditional method - Year-over-year growth 2023-2028 (%)
Exhibit 60: Market opportunity by Method ($ billion)
Exhibit 61: Data Table on Market opportunity by Method ($ billion)
Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 65: Chart on Geographic comparison
Exhibit 66: Data Table on Geographic comparison
Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibit 95: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 96: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 97: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibit 98: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibit 103: Chart on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 104: Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 105: Chart on Canada - Year-over-year growth 2023-2028 (%)
Exhibit 106: Data Table on Canada - Year-over-year growth 2023-2028 (%)
Exhibit 107: Market opportunity By Geographical Landscape ($ billion)
Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ billion)
Exhibit 109: Impact of drivers and challenges in 2023 and 2028
Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
Exhibit 111: Overview on factors of disruption
Exhibit 112: Impact of key risks on business
Exhibit 113: Vendors covered
Exhibit 114: Matrix on vendor position and classification
Exhibit 115: Anthology Inc. - Overview
Exhibit 116: Anthology Inc. - Product / Service
Exhibit 117: Anthology Inc. - Key offerings
Exhibit 118: Batia Infotech - Overview
Exhibit 119: Batia Infotech - Product / Service
Exhibit 120: Batia Infotech - Key news
Exhibit 121: Batia Infotech - Key offerings
Exhibit 122: CogniFit Inc. - Overview
Exhibit 123: CogniFit Inc. - Product / Service
Exhibit 124: CogniFit Inc. - Key offerings
Exhibit 125: Coursera Inc. - Overview
Exhibit 126: Coursera Inc. - Business segments
Exhibit 127: Coursera Inc. - Key offerings
Exhibit 128: Coursera Inc. - Segment focus
Exhibit 129: D2L Corp. - Overview
Exhibit 130: D2L Corp. - Product / Service
Exhibit 131: D2L Corp. - Key news
Exhibit 132: D2L Corp. - Key offerings
Exhibit 133: Educational Testing Service - Overview
Exhibit 134: Educational Testing Service - Product / Service
Exhibit 135: Educational Testing Service - Key offerings
Exhibit 136: Edutech - Overview
Exhibit 137: Edutech - Product / Service
Exhibit 138: Edutech - Key offerings
Exhibit 139: Houghton Mifflin Harcourt Co. - Overview
Exhibit 140: Houghton Mifflin Harcourt Co. - Product / Service
Exhibit 141: Houghton Mifflin Harcourt Co. - Key offerings
Exhibit 142: Instructure Holdings Inc. - Overview
Exhibit 143: Instructure Holdings Inc. - Product / Service
Exhibit 144: Instructure Holdings Inc. - Key offerings
Exhibit 145: John Wiley and Sons Inc. - Overview
Exhibit 146: John Wiley and Sons Inc. - Business segments
Exhibit 147: John Wiley and Sons Inc. - Key offerings
Exhibit 148: John Wiley and Sons Inc. - Segment focus
Exhibit 149: MeritTrac Services Pvt Ltd. - Overview
Exhibit 150: MeritTrac Services Pvt Ltd. - Product / Service
Exhibit 151: MeritTrac Services Pvt Ltd. - Key offerings
Exhibit 152: NIIT Ltd. - Overview
Exhibit 153: NIIT Ltd. - Product / Service
Exhibit 154: NIIT Ltd. - Key news
Exhibit 155: NIIT Ltd. - Key offerings
Exhibit 156: Oxford University Press - Overview
Exhibit 157: Oxford University Press - Product / Service
Exhibit 158: Oxford University Press - Key offerings
Exhibit 159: Pearson Plc - Overview
Exhibit 160: Pearson Plc - Business segments
Exhibit 161: Pearson Plc - Key offerings
Exhibit 162: Pearson Plc - Segment focus
Exhibit 163: Sylvan Learning LLC - Overview
Exhibit 164: Sylvan Learning LLC - Product / Service
Exhibit 165: Sylvan Learning LLC - Key offerings
Exhibit 166: Inclusions checklist
Exhibit 167: Exclusions checklist
Exhibit 168: Currency conversion rates for US$
Exhibit 169: Research methodology
Exhibit 170: Validation techniques employed for market sizing
Exhibit 171: Information sources
Exhibit 172: List of abbreviations

Executive Summary

The analyst recognizes the following companies as the key players in the global K-12 testing and assessment market: Anthology Inc., Batia Infotech, CogniFit Inc., Coursera Inc., D2L Corp., Educational Testing Service, Edutech, FairTest, Houghton Mifflin Harcourt Co., Instructure Holdings Inc., John Wiley and Sons Inc., MeritTrac Services Pvt Ltd., NIIT Ltd., Oxford University Press, Pearson Plc, RAND Corp., Scantron Inc., Sylvan Learning LLC, Thoughtful Learning, and Vedantu Innovations Pvt. Ltd.

Commenting on the report, an analyst from the research team said: 'The latest trend gaining momentum in the market is the increasing emphasis on formative learning tools.'

According to the report, one of the major drivers for this market is the increasing use of analytics.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Anthology Inc.
  • Batia Infotech
  • CogniFit Inc.
  • Coursera Inc.
  • D2L Corp.
  • Educational Testing Service
  • Edutech
  • FairTest
  • Houghton Mifflin Harcourt Co.
  • Instructure Holdings Inc.
  • John Wiley and Sons Inc.
  • MeritTrac Services Pvt Ltd.
  • NIIT Ltd.
  • Oxford University Press
  • Pearson Plc
  • RAND Corp.
  • Scantron Inc.
  • Sylvan Learning LLC
  • Thoughtful Learning
  • Vedantu Innovations Pvt. Ltd.