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The smart TV market is forecasted to grow by USD 112.7 billion during 2023-2028, accelerating at a CAGR of 14.73% during the forecast period. The report on the smart TV market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by technological advances in TV resolution, rising popularity of OTT content in smart TV, and growing prominence of online sales.
The smart TV market is segmented as below:
By Distribution Channel
- Offline
- Online
By Application
- Below 32 inches
- 32 to 45 inches
- 46 to 55 inches
- 56 to 65 inches
- Above 65 inches
By Geographical Landscape
- APAC
- Europe
- North America
- South America
- Middle East and Africa
The report on the smart TV market covers the following areas:
- Smart TV market sizing
- Smart TV market forecast
- Smart TV market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global smart tv market: Apple Inc., BBK Electronics Corp Ltd, Haier Smart Home Co. Ltd., Hisense International Co. Ltd., Koninklijke Philips N.V., LG Electronics Inc., Logitech International SA, MIRC Electronics Ltd., Panasonic Holdings Corp., Roku Inc., Samsung Electronics Co. Ltd., Sharp Corp., Skyworth Group Ltd., Sony Group Corp., TCL Industries Holdings Co., Ltd., Toshiba Corp., Videocon Industries Ltd., VIZIO Holding Corp., Westinghouse Electric Corp, and Xiaomi Inc.Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is growing influence of digital media on smart tv advertising and marketing."
According to the report, one of the major drivers for this market is the technological advances in tv resolution.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Apple Inc.
- BBK Electronics Corp Ltd
- Haier Smart Home Co. Ltd.
- Hisense International Co. Ltd.
- Koninklijke Philips N.V.
- LG Electronics Inc.
- Logitech International SA
- MIRC Electronics Ltd.
- Panasonic Holdings Corp.
- Roku Inc.
- Samsung Electronics Co. Ltd.
- Sharp Corp.
- Skyworth Group Ltd.
- Sony Group Corp.
- TCL Industries Holdings Co. Ltd.
- Toshiba Corp.
- Videocon Industries Ltd.
- VIZIO Holding Corp.
- Westinghouse Electric Corp
- Xiaomi Inc
