+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Smart TV Market 2025-2029

  • PDF Icon

    Report

  • 246 Pages
  • February 2025
  • Region: Global
  • TechNavio
  • ID: 4985390
1h Free Analyst Time
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

The smart TV market is forecasted to grow by USD 149.5 billion during 2024-2029, accelerating at a CAGR of 16.8% during the forecast period. The report on the smart TV market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by technological advancements in TV resolution, rising popularity of OTT content in smart TV, and growing prominence of online sales.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The smart TV market is segmented as below:

By Distribution Channel

  • Offline
  • Online

By Application

  • Below 32 inches
  • 32 to 45 inches
  • 46 to 55 inches
  • 56 to 65 inches
  • Above 65 inches

By Type

  • 4K
  • Full HD
  • HD
  • 8K

By Display Type

  • LED
  • OLED
  • QLED

By Geographical Landscape

  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa
This study identifies the growing influence of digital media on smart TV advertising and marketing as one of the prime reasons driving the smart TV market growth during the next few years. Also, rising demand for smart TV in emerging countries and integration of AI and voice assistants into smart TV will lead to sizable demand in the market.

The report on the smart TV market covers the following areas:

  • Smart TV Market sizing
  • Smart TV Market forecast
  • Smart TV Market industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart TV market vendors that include Apple Inc., BBK Electronics Corp. Ltd., Haier Smart Home Co. Ltd., Hisense International Co. Ltd., Koninklijke Philips NV, LG Corp., MIRC Electronics Ltd., OnePlus Technology Co. Ltd., Panasonic Holdings Corp., Roku Inc., Samsung Electronics Co. Ltd., Sharp Corp., Skyworth Group Ltd., Sony Group Corp., TCL Industries Holdings Co. Ltd., Toshiba Corp., Videocon Industries Ltd., VIZIO Holding Corp., Westinghouse Electric Corp, and Xiaomi Inc. Also, the smart TV market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Display Type
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ billion)
Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Smart TV Market 2019 - 2023
Historic Market Size - Data Table on Global Smart TV Market 2019 - 2023 ($ billion)
5.2 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
5.3 Application segment analysis 2019 - 2023
Historic Market Size - Application Segment 2019 - 2023 ($ billion)
5.4 Type segment analysis 2019 - 2023
Historic Market Size - Type Segment 2019 - 2023 ($ billion)
5.5 Display Type segment analysis 2019 - 2023
Historic Market Size - Display Type Segment 2019 - 2023 ($ billion)
5.6 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.7 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
6.1 Impact of AI on the global smart TV market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Distribution Channel
8.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
8.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
8.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ billion)
Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
8.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ billion)
Data Table on Online - Market size and forecast 2024-2029 ($ billion)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ billion)
Data Table on Market opportunity by Distribution Channel ($ billion)
9 Market Segmentation by Application
9.1 Market segments
Chart on Application - Market share 2024-2029 (%)
Data Table on Application - Market share 2024-2029 (%)
9.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
9.3 Below 32 inches - Market size and forecast 2024-2029
Chart on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
Data Table on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
Chart on Below 32 inches - Year-over-year growth 2024-2029 (%)
Data Table on Below 32 inches - Year-over-year growth 2024-2029 (%)
32 to 45 inches - Market size and forecast 2024-2029
Chart on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
Data Table on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
Chart on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
Data Table on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
46 to 55 inches - Market size and forecast 2024-2029
Chart on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
Data Table on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
Chart on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
Data Table on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
56 to 65 inches - Market size and forecast 2024-2029
Chart on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
Data Table on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
Chart on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
Data Table on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
9.7 Above 65 inches - Market size and forecast 2024-2029
Chart on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
Data Table on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
Chart on Above 65 inches - Year-over-year growth 2024-2029 (%)
Data Table on Above 65 inches - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by Application
Market opportunity by Application ($ billion)
Data Table on Market opportunity by Application ($ billion)
10 Market Segmentation by Type
10.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
10.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
4K - Market size and forecast 2024-2029
Chart on 4K - Market size and forecast 2024-2029 ($ billion)
Data Table on 4K - Market size and forecast 2024-2029 ($ billion)
Chart on 4K - Year-over-year growth 2024-2029 (%)
Data Table on 4K - Year-over-year growth 2024-2029 (%)
10.4 Full HD - Market size and forecast 2024-2029
Chart on Full HD - Market size and forecast 2024-2029 ($ billion)
Data Table on Full HD - Market size and forecast 2024-2029 ($ billion)
Chart on Full HD - Year-over-year growth 2024-2029 (%)
Data Table on Full HD - Year-over-year growth 2024-2029 (%)
10.5 HD - Market size and forecast 2024-2029
Chart on HD - Market size and forecast 2024-2029 ($ billion)
Data Table on HD - Market size and forecast 2024-2029 ($ billion)
Chart on HD - Year-over-year growth 2024-2029 (%)
Data Table on HD - Year-over-year growth 2024-2029 (%)
8K - Market size and forecast 2024-2029
Chart on 8K - Market size and forecast 2024-2029 ($ billion)
Data Table on 8K - Market size and forecast 2024-2029 ($ billion)
Chart on 8K - Year-over-year growth 2024-2029 (%)
Data Table on 8K - Year-over-year growth 2024-2029 (%)
10.7 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
11 Market Segmentation by Display Type
11.1 Market segments
Chart on Display Type - Market share 2024-2029 (%)
Data Table on Display Type - Market share 2024-2029 (%)
11.2 Comparison by Display Type
Chart on Comparison by Display Type
Data Table on Comparison by Display Type
11.3 LED - Market size and forecast 2024-2029
Chart on LED - Market size and forecast 2024-2029 ($ billion)
Data Table on LED - Market size and forecast 2024-2029 ($ billion)
Chart on LED - Year-over-year growth 2024-2029 (%)
Data Table on LED - Year-over-year growth 2024-2029 (%)
11.4 OLED - Market size and forecast 2024-2029
Chart on OLED - Market size and forecast 2024-2029 ($ billion)
Data Table on OLED - Market size and forecast 2024-2029 ($ billion)
Chart on OLED - Year-over-year growth 2024-2029 (%)
Data Table on OLED - Year-over-year growth 2024-2029 (%)
11.5 QLED - Market size and forecast 2024-2029
Chart on QLED - Market size and forecast 2024-2029 ($ billion)
Data Table on QLED - Market size and forecast 2024-2029 ($ billion)
Chart on QLED - Year-over-year growth 2024-2029 (%)
Data Table on QLED - Year-over-year growth 2024-2029 (%)
11.6 Market opportunity by Display Type
Market opportunity by Display Type ($ billion)
Data Table on Market opportunity by Display Type ($ billion)
12 Customer Landscape
12.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
13 Geographic Landscape
13.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
13.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
13.3 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
13.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
13.5 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ billion)
Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
13.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ billion)
Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
13.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
13.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ billion)
Data Table on US - Market size and forecast 2024-2029 ($ billion)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
13.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ billion)
Data Table on China - Market size and forecast 2024-2029 ($ billion)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
13.10 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
13.11 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ billion)
Data Table on India - Market size and forecast 2024-2029 ($ billion)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
13.12 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
13.13 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ billion)
Data Table on UK - Market size and forecast 2024-2029 ($ billion)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
13.14 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ billion)
Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
13.15 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ billion)
Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
13.16 Australia - Market size and forecast 2024-2029
Chart on Australia - Market size and forecast 2024-2029 ($ billion)
Data Table on Australia - Market size and forecast 2024-2029 ($ billion)
Chart on Australia - Year-over-year growth 2024-2029 (%)
Data Table on Australia - Year-over-year growth 2024-2029 (%)
13.17 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ billion)
Data Table on France - Market size and forecast 2024-2029 ($ billion)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
13.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ billion)
Data Tables on Market opportunity By Geographical Landscape ($ billion)
14 Drivers, Challenges, and Opportunity/Restraints
14.1 Market drivers
14.2 Market challenges
14.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
14.4 Market opportunities/restraints
15 Competitive Landscape
15.1 Overview
15.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
15.3 Landscape disruption
Overview on factors of disruption
15.4 Industry risks
Impact of key risks on business
16 Competitive Analysis
16.1 Companies profiled
Companies covered
16.2 Company ranking index
Company ranking index
16.3 Market positioning of companies
Matrix on companies position and classification
16.4 Apple Inc.
Apple Inc. - Overview
Apple Inc. - Business segments
Apple Inc. - Key news
Apple Inc. - Key offerings
Apple Inc. - Segment focus
SWOT
16.5 Haier Smart Home Co. Ltd.
Haier Smart Home Co. Ltd. - Overview
Haier Smart Home Co. Ltd. - Business segments
Haier Smart Home Co. Ltd. - Key offerings
Haier Smart Home Co. Ltd. - Segment focus
SWOT
16.6 Hisense International Co. Ltd.
Hisense International Co. Ltd. - Overview
Hisense International Co. Ltd. - Product/Service
Hisense International Co. Ltd. - Key offerings
SWOT
16.7 Koninklijke Philips NV
Koninklijke Philips NV - Overview
Koninklijke Philips NV - Business segments
Koninklijke Philips NV - Key news
Koninklijke Philips NV - Key offerings
Koninklijke Philips NV - Segment focus
SWOT
16.8 LG Corp.
LG Corp. - Overview
LG Corp. - Product/Service
LG Corp. - Key offerings
SWOT
16.9 Panasonic Holdings Corp.
Panasonic Holdings Corp. - Overview
Panasonic Holdings Corp. - Business segments
Panasonic Holdings Corp. - Key news
Panasonic Holdings Corp. - Key offerings
Panasonic Holdings Corp. - Segment focus
SWOT
16.10 Samsung Electronics Co. Ltd.
Samsung Electronics Co. Ltd. - Overview
Samsung Electronics Co. Ltd. - Business segments
Samsung Electronics Co. Ltd. - Key news
Samsung Electronics Co. Ltd. - Key offerings
Samsung Electronics Co. Ltd. - Segment focus
SWOT
16.11 Sharp Corp.
Sharp Corp. - Overview
Sharp Corp. - Business segments
Sharp Corp. - Key news
Sharp Corp. - Key offerings
Sharp Corp. - Segment focus
SWOT
16.12 Skyworth Group Ltd.
Skyworth Group Ltd. - Overview
Skyworth Group Ltd. - Product/Service
Skyworth Group Ltd. - Key offerings
SWOT
16.13 Sony Group Corp.
Sony Group Corp. - Overview
Sony Group Corp. - Business segments
Sony Group Corp. - Key news
Sony Group Corp. - Key offerings
Sony Group Corp. - Segment focus
SWOT
16.14 TCL Industries Holdings Co. Ltd.
TCL Industries Holdings Co. Ltd. - Overview
TCL Industries Holdings Co. Ltd. - Business segments
TCL Industries Holdings Co. Ltd. - Key offerings
TCL Industries Holdings Co. Ltd. - Segment focus
SWOT
16.15 Toshiba Corp.
Toshiba Corp. - Overview
Toshiba Corp. - Business segments
Toshiba Corp. - Key news
Toshiba Corp. - Key offerings
Toshiba Corp. - Segment focus
SWOT
16.16 Videocon Industries Ltd.
Videocon Industries Ltd. - Overview
Videocon Industries Ltd. - Business segments
Videocon Industries Ltd. - Key offerings
Videocon Industries Ltd. - Segment focus
SWOT
16.17 VIZIO Holding Corp.
VIZIO Holding Corp. - Overview
VIZIO Holding Corp. - Business segments
VIZIO Holding Corp. - Key offerings
VIZIO Holding Corp. - Segment focus
SWOT
16.18 Xiaomi Inc.
Xiaomi Inc. - Overview
Xiaomi Inc. - Business segments
Xiaomi Inc. - Key news
Xiaomi Inc. - Key offerings
Xiaomi Inc. - Segment focus
SWOT
17 Appendix
17.1 Scope of the report
17.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
17.3 Currency conversion rates for US$
Currency conversion rates for US$
17.4 Research methodology
Research methodology
17.5 Data procurement
Information sources
17.6 Data validation
Data validation
17.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
17.8 Data synthesis
Data synthesis
17.9 360 degree market analysis
360 degree market analysis
17.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits 6: Executive Summary - Chart on Market Segmentation by Application
Exhibits 7: Executive Summary - Chart on Market Segmentation by Type
Exhibits 8: Executive Summary - Chart on Market Segmentation by Display Type
Exhibits 9: Executive Summary - Chart on Incremental Growth
Exhibits 10: Executive Summary - Data Table on Incremental Growth
Exhibits 11: Executive Summary - Chart on Company Market Positioning
Exhibits 12: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 13: Overview on criticality of inputs and factors of differentiation
Exhibits 14: Overview on factors of disruption
Exhibits 15: Impact of drivers and challenges in 2024 and 2029
Exhibits 16: Parent Market
Exhibits 17: Data Table on - Parent Market
Exhibits 18: Market characteristics analysis
Exhibits 19: Value chain analysis
Exhibits 20: Offerings of companies included in the market definition
Exhibits 21: Market segments
Exhibits 22: Chart on Global - Market size and forecast 2024-2029 ($ billion)
Exhibits 23: Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Exhibits 24: Chart on Global Market: Year-over-year growth 2024-2029 (%)
Exhibits 25: Data Table on Global Market: Year-over-year growth 2024-2029 (%)
Exhibits 26: Historic Market Size - Data Table on Global Smart TV Market 2019 - 2023 ($ billion)
Exhibits 27: Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
Exhibits 28: Historic Market Size - Application Segment 2019 - 2023 ($ billion)
Exhibits 29: Historic Market Size - Type Segment 2019 - 2023 ($ billion)
Exhibits 30: Historic Market Size - Display Type Segment 2019 - 2023 ($ billion)
Exhibits 31: Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
Exhibits 32: Historic Market Size - Country Segment 2019 - 2023 ($ billion)
Exhibits 33: Five forces analysis - Comparison between 2024 and 2029
Exhibits 34: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 35: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 36: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 37: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 38: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 39: Chart on Market condition - Five forces 2024 and 2029
Exhibits 40: Chart on Distribution Channel - Market share 2024-2029 (%)
Exhibits 41: Data Table on Distribution Channel - Market share 2024-2029 (%)
Exhibits 42: Chart on Comparison by Distribution Channel
Exhibits 43: Data Table on Comparison by Distribution Channel
Exhibits 44: Chart on Offline - Market size and forecast 2024-2029 ($ billion)
Exhibits 45: Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
Exhibits 46: Chart on Offline - Year-over-year growth 2024-2029 (%)
Exhibits 47: Data Table on Offline - Year-over-year growth 2024-2029 (%)
Exhibits 48: Chart on Online - Market size and forecast 2024-2029 ($ billion)
Exhibits 49: Data Table on Online - Market size and forecast 2024-2029 ($ billion)
Exhibits 50: Chart on Online - Year-over-year growth 2024-2029 (%)
Exhibits 51: Data Table on Online - Year-over-year growth 2024-2029 (%)
Exhibits 52: Market opportunity by Distribution Channel ($ billion)
Exhibits 53: Data Table on Market opportunity by Distribution Channel ($ billion)
Exhibits 54: Chart on Application - Market share 2024-2029 (%)
Exhibits 55: Data Table on Application - Market share 2024-2029 (%)
Exhibits 56: Chart on Comparison by Application
Exhibits 57: Data Table on Comparison by Application
Exhibits 58: Chart on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 59: Data Table on Below 32 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 60: Chart on Below 32 inches - Year-over-year growth 2024-2029 (%)
Exhibits 61: Data Table on Below 32 inches - Year-over-year growth 2024-2029 (%)
Exhibits 62: Chart on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 63: Data Table on 32 to 45 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 64: Chart on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
Exhibits 65: Data Table on 32 to 45 inches - Year-over-year growth 2024-2029 (%)
Exhibits 66: Chart on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 67: Data Table on 46 to 55 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 68: Chart on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
Exhibits 69: Data Table on 46 to 55 inches - Year-over-year growth 2024-2029 (%)
Exhibits 70: Chart on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 71: Data Table on 56 to 65 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 72: Chart on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
Exhibits 73: Data Table on 56 to 65 inches - Year-over-year growth 2024-2029 (%)
Exhibits 74: Chart on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 75: Data Table on Above 65 inches - Market size and forecast 2024-2029 ($ billion)
Exhibits 76: Chart on Above 65 inches - Year-over-year growth 2024-2029 (%)
Exhibits 77: Data Table on Above 65 inches - Year-over-year growth 2024-2029 (%)
Exhibits 78: Market opportunity by Application ($ billion)
Exhibits 79: Data Table on Market opportunity by Application ($ billion)
Exhibits 80: Chart on Type - Market share 2024-2029 (%)
Exhibits 81: Data Table on Type - Market share 2024-2029 (%)
Exhibits 82: Chart on Comparison by Type
Exhibits 83: Data Table on Comparison by Type
Exhibits 84: Chart on 4K - Market size and forecast 2024-2029 ($ billion)
Exhibits 85: Data Table on 4K - Market size and forecast 2024-2029 ($ billion)
Exhibits 86: Chart on 4K - Year-over-year growth 2024-2029 (%)
Exhibits 87: Data Table on 4K - Year-over-year growth 2024-2029 (%)
Exhibits 88: Chart on Full HD - Market size and forecast 2024-2029 ($ billion)
Exhibits 89: Data Table on Full HD - Market size and forecast 2024-2029 ($ billion)
Exhibits 90: Chart on Full HD - Year-over-year growth 2024-2029 (%)
Exhibits 91: Data Table on Full HD - Year-over-year growth 2024-2029 (%)
Exhibits 92: Chart on HD - Market size and forecast 2024-2029 ($ billion)
Exhibits 93: Data Table on HD - Market size and forecast 2024-2029 ($ billion)
Exhibits 94: Chart on HD - Year-over-year growth 2024-2029 (%)
Exhibits 95: Data Table on HD - Year-over-year growth 2024-2029 (%)
Exhibits 96: Chart on 8K - Market size and forecast 2024-2029 ($ billion)
Exhibits 97: Data Table on 8K - Market size and forecast 2024-2029 ($ billion)
Exhibits 98: Chart on 8K - Year-over-year growth 2024-2029 (%)
Exhibits 99: Data Table on 8K - Year-over-year growth 2024-2029 (%)
Exhibits 100: Market opportunity by Type ($ billion)
Exhibits 101: Data Table on Market opportunity by Type ($ billion)
Exhibits 102: Chart on Display Type - Market share 2024-2029 (%)
Exhibits 103: Data Table on Display Type - Market share 2024-2029 (%)
Exhibits 104: Chart on Comparison by Display Type
Exhibits 105: Data Table on Comparison by Display Type
Exhibits 106: Chart on LED - Market size and forecast 2024-2029 ($ billion)
Exhibits 107: Data Table on LED - Market size and forecast 2024-2029 ($ billion)
Exhibits 108: Chart on LED - Year-over-year growth 2024-2029 (%)
Exhibits 109: Data Table on LED - Year-over-year growth 2024-2029 (%)
Exhibits 110: Chart on OLED - Market size and forecast 2024-2029 ($ billion)
Exhibits 111: Data Table on OLED - Market size and forecast 2024-2029 ($ billion)
Exhibits 112: Chart on OLED - Year-over-year growth 2024-2029 (%)
Exhibits 113: Data Table on OLED - Year-over-year growth 2024-2029 (%)
Exhibits 114: Chart on QLED - Market size and forecast 2024-2029 ($ billion)
Exhibits 115: Data Table on QLED - Market size and forecast 2024-2029 ($ billion)
Exhibits 116: Chart on QLED - Year-over-year growth 2024-2029 (%)
Exhibits 117: Data Table on QLED - Year-over-year growth 2024-2029 (%)
Exhibits 118: Market opportunity by Display Type ($ billion)
Exhibits 119: Data Table on Market opportunity by Display Type ($ billion)
Exhibits 120: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 121: Chart on Market share By Geographical Landscape 2024-2029 (%)
Exhibits 122: Data Table on Market share By Geographical Landscape 2024-2029 (%)
Exhibits 123: Chart on Geographic comparison
Exhibits 124: Data Table on Geographic comparison
Exhibits 125: Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Exhibits 126: Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Exhibits 127: Chart on APAC - Year-over-year growth 2024-2029 (%)
Exhibits 128: Data Table on APAC - Year-over-year growth 2024-2029 (%)
Exhibits 129: Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Exhibits 130: Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Exhibits 131: Chart on Europe - Year-over-year growth 2024-2029 (%)
Exhibits 132: Data Table on Europe - Year-over-year growth 2024-2029 (%)
Exhibits 133: Chart on North America - Market size and forecast 2024-2029 ($ billion)
Exhibits 134: Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Exhibits 135: Chart on North America - Year-over-year growth 2024-2029 (%)
Exhibits 136: Data Table on North America - Year-over-year growth 2024-2029 (%)
Exhibits 137: Chart on South America - Market size and forecast 2024-2029 ($ billion)
Exhibits 138: Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Exhibits 139: Chart on South America - Year-over-year growth 2024-2029 (%)
Exhibits 140: Data Table on South America - Year-over-year growth 2024-2029 (%)
Exhibits 141: Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Exhibits 142: Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Exhibits 143: Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Exhibits 144: Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Exhibits 145: Chart on US - Market size and forecast 2024-2029 ($ billion)
Exhibits 146: Data Table on US - Market size and forecast 2024-2029 ($ billion)
Exhibits 147: Chart on US - Year-over-year growth 2024-2029 (%)
Exhibits 148: Data Table on US - Year-over-year growth 2024-2029 (%)
Exhibits 149: Chart on China - Market size and forecast 2024-2029 ($ billion)
Exhibits 150: Data Table on China - Market size and forecast 2024-2029 ($ billion)
Exhibits 151: Chart on China - Year-over-year growth 2024-2029 (%)
Exhibits 152: Data Table on China - Year-over-year growth 2024-2029 (%)
Exhibits 153: Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Exhibits 154: Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Exhibits 155: Chart on Japan - Year-over-year growth 2024-2029 (%)
Exhibits 156: Data Table on Japan - Year-over-year growth 2024-2029 (%)
Exhibits 157: Chart on India - Market size and forecast 2024-2029 ($ billion)
Exhibits 158: Data Table on India - Market size and forecast 2024-2029 ($ billion)
Exhibits 159: Chart on India - Year-over-year growth 2024-2029 (%)
Exhibits 160: Data Table on India - Year-over-year growth 2024-2029 (%)
Exhibits 161: Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
Exhibits 162: Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
Exhibits 163: Chart on South Korea - Year-over-year growth 2024-2029 (%)
Exhibits 164: Data Table on South Korea - Year-over-year growth 2024-2029 (%)
Exhibits 165: Chart on

Executive Summary

The following companies are recognized as the key players in the global smart tv market: Apple Inc., BBK Electronics Corp. Ltd., Haier Smart Home Co. Ltd., Hisense International Co. Ltd., Koninklijke Philips NV, LG Corp., MIRC Electronics Ltd., OnePlus Technology Co. Ltd., Panasonic Holdings Corp., Roku Inc., Samsung Electronics Co. Ltd., Sharp Corp., Skyworth Group Ltd., Sony Group Corp., TCL Industries Holdings Co. Ltd., Toshiba Corp., Videocon Industries Ltd., VIZIO Holding Corp., Westinghouse Electric Corp, and Xiaomi Inc..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is growing influence of digital media on smart tv advertising and marketing."

According to the report, one of the major drivers for this market is the technological advancements in tv resolution.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Apple Inc.
  • BBK Electronics Corp. Ltd.
  • Haier Smart Home Co. Ltd.
  • Hisense International Co. Ltd.
  • Koninklijke Philips NV
  • LG Corp.
  • MIRC Electronics Ltd.
  • OnePlus Technology Co. Ltd.
  • Panasonic Holdings Corp.
  • Roku Inc.
  • Samsung Electronics Co. Ltd.
  • Sharp Corp.
  • Skyworth Group Ltd.
  • Sony Group Corp.
  • TCL Industries Holdings Co. Ltd.
  • Toshiba Corp.
  • Videocon Industries Ltd.
  • VIZIO Holding Corp.
  • Westinghouse Electric Corp
  • Xiaomi Inc.