The global sports apparel market was valued at $230.6 billion in 2022, and is projected to reach $410.8 billion by 2032, growing at a CAGR of 6% from 2023 to 2032. Sports apparel refers to specialized clothing and accessories designed for various sports & physical activities. It is specifically crafted to enhance performance and provide comfort to athletes & fitness enthusiasts. It encompasses a wide range of garments such as jerseys, shorts, t-shirts, leggings, shoes, socks, and hats. These garments are often made from lightweight, breathable, and moisture-wicking materials that help regulate body temperature and keep athletes dry during intense physical exertion. In addition, sports apparel may feature technologies such as compression, stretchability, and ergonomic designs to optimize movement and support muscles. Alongside functional aspects, sports apparel simultaneously serves as a form of self-expression, showcasing team colors, logos, and personal style. Whether it is for professional athletes, amateurs, or fitness enthusiasts, sports apparel plays a crucial role in promoting comfort, performance, and overall sporting experience.
The global sports apparel market is projected to be fueled by increase in health & fitness awareness among individuals. With more people prioritizing physical fitness & well-being, there has been surge in sports participation and fitness activities. This trend has created a higher demand for sports apparel as individuals seek comfortable & functional clothing for their workouts. According to the Physical Activity Council's 2022 Participation Report, over 54.9% of Americans aged six and older participated in individual or team sports in 2020. Thus, such factors are anticipated to drive the demand for sports apparel during the forecast period.
Sports apparel is gaining traction in emerging market, owing to rise in purchasing power of the global population. Furthermore, increase in the adoption of fitness activities such as aerobics, swimming, running, and yoga among consumers drive the market growth. Moreover, rise in participation of women in sports & fitness activities fuels the sports apparel market growth. In addition, aggressive advertisements and celebrity endorsement have helped the sports apparel industry to pave its way toward growth. However, fluctuating prices of raw materials used in making such clothing and easy availability of counterfeit products act as the major restraints for this market. On the contrary, growth in demand for trendy & fashionable sports apparel and increase in popularity of sports apparel among children are anticipated to provide growth opportunities for the sports apparel market.
Region wise, North America is anticipated to be the most prominent market. This can be attributed to the highly evolved retail structure and high adoption of sports apparel due to aggressive advertising & celebrity brand endorsement. Moreover, high expenditure of consumers on fitness apparel due to it being considered a style statement adds to the popularity of sports apparel in this region. On the other hand, Asia-Pacific is expected to grow with the highest CAGR throughout the forecast period, owing to rapidly improving retail infrastructure and increase in disposable income of consumers in this region.
The sports apparel market is segmented on the basis of end user, distribution channel, and region. By end user, it is classified into children, men, and women. As per distribution channel, it is classified into e-commerce, supermarket/hypermarket, brand outlets, and discount stores. Region wise, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, UAE, and rest of LAMEA).
The major players operating in the market focus on key market strategies, such as mergers, product launch, acquisitions, collaborations, and partnerships. Further, they have been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the sports apparel market report include Adidas AG, Nike, Inc., Puma SE, Under Armour, Inc., Ralph Lauren Corporation, Umbro Ltd., Fila, Inc, Lululemon Athletica Incorporation, New Balance Athletic Shoe, Inc., and Columbia Sportswear Company.
The global sports apparel market is projected to be fueled by increase in health & fitness awareness among individuals. With more people prioritizing physical fitness & well-being, there has been surge in sports participation and fitness activities. This trend has created a higher demand for sports apparel as individuals seek comfortable & functional clothing for their workouts. According to the Physical Activity Council's 2022 Participation Report, over 54.9% of Americans aged six and older participated in individual or team sports in 2020. Thus, such factors are anticipated to drive the demand for sports apparel during the forecast period.
Sports apparel is gaining traction in emerging market, owing to rise in purchasing power of the global population. Furthermore, increase in the adoption of fitness activities such as aerobics, swimming, running, and yoga among consumers drive the market growth. Moreover, rise in participation of women in sports & fitness activities fuels the sports apparel market growth. In addition, aggressive advertisements and celebrity endorsement have helped the sports apparel industry to pave its way toward growth. However, fluctuating prices of raw materials used in making such clothing and easy availability of counterfeit products act as the major restraints for this market. On the contrary, growth in demand for trendy & fashionable sports apparel and increase in popularity of sports apparel among children are anticipated to provide growth opportunities for the sports apparel market.
Region wise, North America is anticipated to be the most prominent market. This can be attributed to the highly evolved retail structure and high adoption of sports apparel due to aggressive advertising & celebrity brand endorsement. Moreover, high expenditure of consumers on fitness apparel due to it being considered a style statement adds to the popularity of sports apparel in this region. On the other hand, Asia-Pacific is expected to grow with the highest CAGR throughout the forecast period, owing to rapidly improving retail infrastructure and increase in disposable income of consumers in this region.
The sports apparel market is segmented on the basis of end user, distribution channel, and region. By end user, it is classified into children, men, and women. As per distribution channel, it is classified into e-commerce, supermarket/hypermarket, brand outlets, and discount stores. Region wise, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, UAE, and rest of LAMEA).
The major players operating in the market focus on key market strategies, such as mergers, product launch, acquisitions, collaborations, and partnerships. Further, they have been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the sports apparel market report include Adidas AG, Nike, Inc., Puma SE, Under Armour, Inc., Ralph Lauren Corporation, Umbro Ltd., Fila, Inc, Lululemon Athletica Incorporation, New Balance Athletic Shoe, Inc., and Columbia Sportswear Company.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the sports apparel market analysis from 2022 to 2032 to identify the prevailing sports apparel market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the sports apparel market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global sports apparel market trends, key players, market segments, application areas, and market growth strategies.
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Key Market Segments
By End User
- Children
- Men
- Women
By Distribution Channel
- E-Commerce
- Supermarket/Hypermarket
- Brand Outlets
- Discount Stores
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- South Africa,
- UAE
- Rest of LAMEA
Key Market Players
- New Balance Athletics, Inc.
- Adidas AG
- Columbia Sportswear Company
- Iconix International
- Under Armour, Inc.
- Puma SE
- Ralph Lauren Corporation
- Nike, Inc.
- lululemon athletica inc
- Fila Holdings Corp.
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Table of Contents
CHAPTER 1: INTRODUCTION
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
CHAPTER 4: SPORTS APPAREL MARKET, BY END USER
CHAPTER 5: SPORTS APPAREL MARKET, BY DISTRIBUTION CHANNEL
CHAPTER 6: SPORTS APPAREL MARKET, BY REGION
CHAPTER 7: COMPETITIVE LANDSCAPE
CHAPTER 8: COMPANY PROFILES
List of Tables
List of Figures
Executive Summary
According to this report, the sports apparel market was valued at $230.60 billion in 2022, and is estimated to reach $410.8 billion by 2032, growing at a CAGR of 6% from 2023 to 2032.Sports apparel is mainly worn during workout sessions or while playing sports. It is designed to provide comfort and agility while performing physical movements. These apparels are made using breathable fabrics that allow sweat to evaporate faster, helping the wearer remains fresh for long. Polyester, microfiber, calico, and spandex are some of the most commonly used fabrics in the production of these clothing. Initially, the sports apparel was mostly worn by athletes; however, with time, it has become quite common with regular gym-goers and other non-athletes.
The sports apparel market has witnessed significant growth over the years and is expected to grow at a steady pace during the forecast period. The factors that drive the market growth include rise in health awareness and increase in adoption of fitness activities such as aerobics, swimming, running, & yoga among consumers. Moreover, rise in participation of women in sports & fitness activities along with celebrity endorsement has paved the way for the growth of sports apparel industry. In addition, increase in disposable income, improvement in living standards, and rise in affinity of consumers toward health & fitness in the emerging countries such as China and India, further boost the demand for fitness apparel. However, availability of low quality & counterfeit products and fluctuations in the prices of raw materials used to make these apparels restrain the market growth. On the contrary, growth in demand for trendy & fashionable sports apparel and increase in popularity of sports apparel among children are anticipated to provide lucrative growth opportunities for the sports apparel industry.
The sports apparel market is segmented on the basis of end user, distribution channel, and region. By end user, it is classified into children, men, and women. As per distribution channel, it is classified into e-commerce, supermarket/hypermarket, brand outlets, and discount stores. Region wise, it is analyzed across North America (U. S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, UAE, and rest of LAMEA).
By end user, the men segment accounted for a major share of market in 2022 and is expected to grow at a significant CAGR during the forecast period. This can be attributed to the higher participation of men in sports as compared to other end users. However, the women segment is expected to grow at the highest CAGR throughout the forecast period due to growth in participation of women in sports coupled with increase in frequency of product launch, which directly cater to the demand for women’s sports apparel.
AS per distribution channel, the discount stores segment accounted for a major share of the market in 2022 and is expected to grow at a significant CAGR during the forecast period. This can be attributed to the provision of discounts & trials before purchase as well as the benefit of immediate gratification associated with the discount stores. Besides, the e-commerce segment is expected to witness the highest growth, owing to increase in penetration of the internet and online shopping.
Region wise, Asia-Pacific accounted for a major share of the market in 2022 and is expected to grow at a significant CAGR during the forecast period. The market in Asia-Pacific has a huge growth potential due to increase in purchasing power of consumers and rise in the middle-class population. This can be attributed to high expenditure of consumers on fitness apparel due to it being considered a style statement. Moreover, developed retail structures and celebrity brand endorsements help push sales in this region. However, Asia-Pacific is expected to grow with the highest CAGR throughout the forecast period, owing to change in the buying behavior of people in this region due to increase in disposable income.
The major players operating in the market focus on key market strategies, such as mergers, product launch, acquisitions, collaborations, and partnerships. Further, they have been focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the sports apparel market report include Adidas AG, Nike, Inc., Puma SE, Under Armour, Inc., Ralph Lauren Corporation, Umbro Ltd., Fila, Inc, Lululemon Athletica Incorporation, New Balance Athletic Shoe, Inc., and Columbia Sportswear Company.
Key Findings of the Study
By End User, the Men segment was the highest revenue contributor to the market in 2021 and is expected to grow at a significant CAGR during the forecast period.By Distribution Channel, the discount stores segment was the highest revenue contributor to the market in 2021 and is expected to grow at a significant CAGR during the forecast period.
By Region, the Asia-Pacific region was the highest revenue contributor to the market in 2021 and is expected to grow at a significant CAGR during the forecast period.
Companies Mentioned
- New Balance Athletics, Inc.
- Adidas AG
- Columbia Sportswear Company
- Iconix International
- Under Armour, Inc.
- Puma SE
- Ralph Lauren Corporation
- Nike, Inc.
- lululemon athletica inc
- Fila Holdings Corp.
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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