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Premium and Luxury Cars in Australia

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    Report

  • 21 Pages
  • November 2024
  • Region: Australia
  • Euromonitor International
  • ID: 5004107
The economic downturn, cost-of-living pressures, higher interest rates and resultant slowdown in consumer spending has finally impacted demand for premium and luxury cars in Australia. General market deliveries declined for the first time in June 2024, according to the Federal Chamber of Automotive Industries (FCAI), following 14 months of consecutive growth, which represented the longest period of new car sales in 20 years.

The Premium and Luxury Cars in Australia report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Premium and Luxury Cars market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Accelerated growth stalls as demand softens in 2024
  • Most robust performances geared around sustainability, performance, spaciousness, comfort and aspirational lifestyle-driven marketing
  • Luxury plug-in hybrids record strong growth in 2024 as business buyers rush to take advantage of fringe benefits tax rules
PROSPECTS AND OPPORTUNITIES
  • Tesla sales set to be impacted by price cuts and consumer perceptions
  • Federal Government investigates feasibility of autonomous cars on Australian roads
  • Manufacturers adapt to Australians’ propensity for plug-in hybrid electric vehicles
CATEGORY DATA
  • Table 1 Sales of Premium and Luxury Cars: Value 2019-2024
  • Table 2 Sales of Premium and Luxury Cars: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2019-2023
  • Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2020-2023
  • Table 5 Forecast Sales of Premium and Luxury Cars: Value 2024-2029
  • Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2024-2029
LUXURY GOODS IN AUSTRALIA
EXECUTIVE SUMMARY
  • Luxury shoppers become increasingly discerning as economic pressures impact demand
  • Surging inflation, high interest rates and increased living expenses are among the economic headwinds impacting luxury goods
  • Multinational automotive groups and French luxury conglomerates dominate competitive landscape of luxury goods in Australia
  • Successful omnichannel approach to luxury facilitates consumer dialogue in the digital realm, while simultaneously rejuvenating city streets and retail precincts
  • Improved outlook for premium and luxury cars, experiential luxury and fine wines/champagne and spirits
MARKET DATA
  • Table 7 Sales of Luxury Goods by Category: Value 2019-2024
  • Table 8 Sales of Luxury Goods by Category: % Value Growth 2019-2024
  • Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
  • Table 10 NBO Company Shares of Luxury Goods: % Value 2019-2023
  • Table 11 LBN Brand Shares of Luxury Goods: % Value 2020-2023
  • Table 12 Distribution of Luxury Goods by Format and Category: % Value 2024
  • Table 13 Forecast Sales of Luxury Goods by Category: Value 2024-2029
  • Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources