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Online Education Market in India 2025-2029

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    Report

  • 143 Pages
  • January 2025
  • Region: India
  • TechNavio
  • ID: 5024958
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The online education market in India is forecasted to grow by USD 8.53 billion during 2024-2029, accelerating at a CAGR of 29% during the forecast period. The report on the online education market in India provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by skill development and employment, government initiatives toward digitization in education, and rapid penetration of internet-enabled devices.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

The online education market in India is segmented as below:

By End-user

  • Higher education
  • K-12

By Product

  • Content
  • Services

By Geographical Landscape

  • APAC
This study identifies the emergence of cloud computing as one of the prime reasons driving the online education market in India growth during the next few years. Also, growing investment in online education and inclusion of gamification to drive engagement levels will lead to sizable demand in the market.

The report on the online education market in India covers the following areas:

  • Online Education Market in India sizing
  • Online Education Market in India forecast
  • Online Education Market in India industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online education market in India vendors that include Aeon Learning Pvt. Ltd., AnalytixLabs, Coursera Inc., Educomp Solutions Ltd., Excelsoft Technologies Pvt Ltd., Indira Gandhi National Open University, Intellipaat Software Solutions Pvt. Ltd., Jigsaw Academy, Khan Academy Inc., MPS Ltd., NextEducation India Pvt. Ltd., NIIT Ltd., Reliance Industries Ltd., Simplilearn Solutions Pvt. Ltd., SMU DE, Sorting Hat Technologies Pvt. Ltd., Udemy Inc., upGrad Education Pvt. Ltd., Vedantu Innovations Pvt. Ltd., and Zeus Systems Pvt. Ltd. Also, the online education market in India analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Company Market Positioning
2 Market Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India: Year-over-year growth 2024-2029 (%)
Data Table on India: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Online Education Market in India 2019 - 2023
Historic Market Size - Data Table on Online Education Market in India 2019 - 2023 ($ million)
5.2 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.3 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on online education market in India
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
8.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
8.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
8.3 Higher education - Market size and forecast 2024-2029
Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Chart on Higher education - Year-over-year growth 2024-2029 (%)
Data Table on Higher education - Year-over-year growth 2024-2029 (%)
8.4 K-12 - Market size and forecast 2024-2029
Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Chart on K-12 - Year-over-year growth 2024-2029 (%)
Data Table on K-12 - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Product
9.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
9.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
9.3 Content - Market size and forecast 2024-2029
Chart on Content - Market size and forecast 2024-2029 ($ million)
Data Table on Content - Market size and forecast 2024-2029 ($ million)
Chart on Content - Year-over-year growth 2024-2029 (%)
Data Table on Content - Year-over-year growth 2024-2029 (%)
9.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Drivers, Challenges, and Opportunity/Restraints
11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
11.4 Market opportunities/restraints
12 Competitive Landscape
12.1 Overview
12.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
Overview on factors of disruption
12.4 Industry risks
Impact of key risks on business
13 Competitive Analysis
13.1 Companies profiled
Companies covered
13.2 Company ranking index
Company ranking index
13.3 Market positioning of companies
Matrix on companies position and classification
13.4 Aeon Learning Pvt. Ltd.
Aeon Learning Pvt. Ltd. - Overview
Aeon Learning Pvt. Ltd. - Product / Service
Aeon Learning Pvt. Ltd. - Key offerings
SWOT
13.5 Coursera Inc.
Coursera Inc. - Overview
Coursera Inc. - Business segments
Coursera Inc. - Key news
Coursera Inc. - Key offerings
Coursera Inc. - Segment focus
SWOT
13.6 Educomp Solutions Ltd.
Educomp Solutions Ltd. - Overview
Educomp Solutions Ltd. - Product / Service
Educomp Solutions Ltd. - Key offerings
SWOT
13.7 Excelsoft Technologies Pvt Ltd.
Excelsoft Technologies Pvt Ltd. - Overview
Excelsoft Technologies Pvt Ltd. - Product / Service
Excelsoft Technologies Pvt Ltd. - Key offerings
SWOT
13.8 Indira Gandhi National Open University
Indira Gandhi National Open University - Overview
Indira Gandhi National Open University - Product / Service
Indira Gandhi National Open University - Key offerings
SWOT
13.9 Intellipaat Software Solutions Pvt. Ltd.
Intellipaat Software Solutions Pvt. Ltd. - Overview
Intellipaat Software Solutions Pvt. Ltd. - Product / Service
Intellipaat Software Solutions Pvt. Ltd. - Key offerings
SWOT
13.10 Khan Academy Inc.
Khan Academy Inc. - Overview
Khan Academy Inc. - Product / Service
Khan Academy Inc. - Key offerings
SWOT
13.11 MPS Ltd.
MPS Ltd. - Overview
MPS Ltd. - Product / Service
MPS Ltd. - Key offerings
SWOT
13.12 NextEducation India Pvt. Ltd.
NextEducation India Pvt. Ltd. - Overview
NextEducation India Pvt. Ltd. - Product / Service
NextEducation India Pvt. Ltd. - Key offerings
SWOT
13.13 NIIT Ltd.
NIIT Ltd. - Overview
NIIT Ltd. - Product / Service
NIIT Ltd. - Key news
NIIT Ltd. - Key offerings
SWOT
13.14 Simplilearn Solutions Pvt. Ltd.
Simplilearn Solutions Pvt. Ltd. - Overview
Simplilearn Solutions Pvt. Ltd. - Product / Service
Simplilearn Solutions Pvt. Ltd. - Key offerings
SWOT
13.15 Sorting Hat Technologies Pvt. Ltd.
Sorting Hat Technologies Pvt. Ltd. - Overview
Sorting Hat Technologies Pvt. Ltd. - Product / Service
Sorting Hat Technologies Pvt. Ltd. - Key offerings
SWOT
13.16 Udemy Inc.
Udemy Inc. - Overview
Udemy Inc. - Business segments
Udemy Inc. - Key news
Udemy Inc. - Key offerings
Udemy Inc. - Segment focus
SWOT
13.17 upGrad Education Pvt. Ltd.
upGrad Education Pvt. Ltd. - Overview
upGrad Education Pvt. Ltd. - Product / Service
upGrad Education Pvt. Ltd. - Key offerings
SWOT
13.18 Vedantu Innovations Pvt. Ltd.
Vedantu Innovations Pvt. Ltd. - Overview
Vedantu Innovations Pvt. Ltd. - Product / Service
Vedantu Innovations Pvt. Ltd. - Key offerings
SWOT
14 Appendix
14.1 Scope of the report
14.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
14.3 Currency conversion rates for US$
Currency conversion rates for US$
14.4 Research methodology
Research methodology
14.5 Data procurement
Information sources
14.6 Data validation
Data validation
14.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
14.8 Data synthesis
Data synthesis
14.9 360 degree market analysis
360 degree market analysis
14.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Country Market Characteristics
Exhibits 4: Executive Summary - Chart on Market Segmentation by End-user
Exhibits 5: Executive Summary - Chart on Market Segmentation by Product
Exhibits 6: Executive Summary - Chart on Company Market Positioning
Exhibits 7: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 8: Overview on criticality of inputs and factors of differentiation
Exhibits 9: Overview on factors of disruption
Exhibits 10: Impact of drivers and challenges in 2024 and 2029
Exhibits 11: Parent Market
Exhibits 12: Data Table on - Parent Market
Exhibits 13: Market characteristics analysis
Exhibits 14: Value chain analysis
Exhibits 15: Offerings of companies included in the market definition
Exhibits 16: Market segments
Exhibits 17: Chart on India - Market size and forecast 2024-2029 ($ million)
Exhibits 18: Data Table on India - Market size and forecast 2024-2029 ($ million)
Exhibits 19: Chart on India: Year-over-year growth 2024-2029 (%)
Exhibits 20: Data Table on India: Year-over-year growth 2024-2029 (%)
Exhibits 21: Historic Market Size - Data Table on Online Education Market in India 2019 - 2023 ($ million)
Exhibits 22: Historic Market Size - End-user Segment 2019 - 2023 ($ million)
Exhibits 23: Historic Market Size - Product Segment 2019 - 2023 ($ million)
Exhibits 24: Five forces analysis - Comparison between 2024 and 2029
Exhibits 25: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits 26: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits 27: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits 28: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits 29: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits 30: Chart on Market condition - Five forces 2024 and 2029
Exhibits 31: Chart on End-user - Market share 2024-2029 (%)
Exhibits 32: Data Table on End-user - Market share 2024-2029 (%)
Exhibits 33: Chart on Comparison by End-user
Exhibits 34: Data Table on Comparison by End-user
Exhibits 35: Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits 36: Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits 37: Chart on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits 38: Data Table on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits 39: Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits 40: Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits 41: Chart on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits 42: Data Table on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits 43: Market opportunity by End-user ($ million)
Exhibits 44: Data Table on Market opportunity by End-user ($ million)
Exhibits 45: Chart on Product - Market share 2024-2029 (%)
Exhibits 46: Data Table on Product - Market share 2024-2029 (%)
Exhibits 47: Chart on Comparison by Product
Exhibits 48: Data Table on Comparison by Product
Exhibits 49: Chart on Content - Market size and forecast 2024-2029 ($ million)
Exhibits 50: Data Table on Content - Market size and forecast 2024-2029 ($ million)
Exhibits 51: Chart on Content - Year-over-year growth 2024-2029 (%)
Exhibits 52: Data Table on Content - Year-over-year growth 2024-2029 (%)
Exhibits 53: Chart on Services - Market size and forecast 2024-2029 ($ million)
Exhibits 54: Data Table on Services - Market size and forecast 2024-2029 ($ million)
Exhibits 55: Chart on Services - Year-over-year growth 2024-2029 (%)
Exhibits 56: Data Table on Services - Year-over-year growth 2024-2029 (%)
Exhibits 57: Market opportunity by Product ($ million)
Exhibits 58: Data Table on Market opportunity by Product ($ million)
Exhibits 59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 60: Impact of drivers and challenges in 2024 and 2029
Exhibits 61: Overview on criticality of inputs and factors of differentiation
Exhibits 62: Overview on factors of disruption
Exhibits 63: Impact of key risks on business
Exhibits 64: Companies covered
Exhibits 65: Company ranking index
Exhibits 66: Matrix on companies position and classification
Exhibits 67: Aeon Learning Pvt. Ltd. - Overview
Exhibits 68: Aeon Learning Pvt. Ltd. - Product / Service
Exhibits 69: Aeon Learning Pvt. Ltd. - Key offerings
Exhibits 70: SWOT
Exhibits 71: Coursera Inc. - Overview
Exhibits 72: Coursera Inc. - Business segments
Exhibits 73: Coursera Inc. - Key news
Exhibits 74: Coursera Inc. - Key offerings
Exhibits 75: Coursera Inc. - Segment focus
Exhibits 76: SWOT
Exhibits 77: Educomp Solutions Ltd. - Overview
Exhibits 78: Educomp Solutions Ltd. - Product / Service
Exhibits 79: Educomp Solutions Ltd. - Key offerings
Exhibits 80: SWOT
Exhibits 81: Excelsoft Technologies Pvt Ltd. - Overview
Exhibits 82: Excelsoft Technologies Pvt Ltd. - Product / Service
Exhibits 83: Excelsoft Technologies Pvt Ltd. - Key offerings
Exhibits 84: SWOT
Exhibits 85: Indira Gandhi National Open University - Overview
Exhibits 86: Indira Gandhi National Open University - Product / Service
Exhibits 87: Indira Gandhi National Open University - Key offerings
Exhibits 88: SWOT
Exhibits 89: Intellipaat Software Solutions Pvt. Ltd. - Overview
Exhibits 90: Intellipaat Software Solutions Pvt. Ltd. - Product / Service
Exhibits 91: Intellipaat Software Solutions Pvt. Ltd. - Key offerings
Exhibits 92: SWOT
Exhibits 93: Khan Academy Inc. - Overview
Exhibits 94: Khan Academy Inc. - Product / Service
Exhibits 95: Khan Academy Inc. - Key offerings
Exhibits 96: SWOT
Exhibits 97: MPS Ltd. - Overview
Exhibits 98: MPS Ltd. - Product / Service
Exhibits 99: MPS Ltd. - Key offerings
Exhibits 100: SWOT
Exhibits 101: NextEducation India Pvt. Ltd. - Overview
Exhibits 102: NextEducation India Pvt. Ltd. - Product / Service
Exhibits 103: NextEducation India Pvt. Ltd. - Key offerings
Exhibits 104: SWOT
Exhibits 105: NIIT Ltd. - Overview
Exhibits 106: NIIT Ltd. - Product / Service
Exhibits 107: NIIT Ltd. - Key news
Exhibits 108: NIIT Ltd. - Key offerings
Exhibits 109: SWOT
Exhibits 110: Simplilearn Solutions Pvt. Ltd. - Overview
Exhibits 111: Simplilearn Solutions Pvt. Ltd. - Product / Service
Exhibits 112: Simplilearn Solutions Pvt. Ltd. - Key offerings
Exhibits 113: SWOT
Exhibits 114: Sorting Hat Technologies Pvt. Ltd. - Overview
Exhibits 115: Sorting Hat Technologies Pvt. Ltd. - Product / Service
Exhibits 116: Sorting Hat Technologies Pvt. Ltd. - Key offerings
Exhibits 117: SWOT
Exhibits 118: Udemy Inc. - Overview
Exhibits 119: Udemy Inc. - Business segments
Exhibits 120: Udemy Inc. - Key news
Exhibits 121: Udemy Inc. - Key offerings
Exhibits 122: Udemy Inc. - Segment focus
Exhibits 123: SWOT
Exhibits 124: upGrad Education Pvt. Ltd. - Overview
Exhibits 125: upGrad Education Pvt. Ltd. - Product / Service
Exhibits 126: upGrad Education Pvt. Ltd. - Key offerings
Exhibits 127: SWOT
Exhibits 128: Vedantu Innovations Pvt. Ltd. - Overview
Exhibits 129: Vedantu Innovations Pvt. Ltd. - Product / Service
Exhibits 130: Vedantu Innovations Pvt. Ltd. - Key offerings
Exhibits 131: SWOT
Exhibits 132: Inclusions checklist
Exhibits 133: Exclusions checklist
Exhibits 134: Currency conversion rates for US$
Exhibits 135: Research methodology
Exhibits 136: Information sources
Exhibits 137: Data validation
Exhibits 138: Validation techniques employed for market sizing
Exhibits 139: Data synthesis
Exhibits 140: 360 degree market analysis
Exhibits 141: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the online education market in india: Aeon Learning Pvt. Ltd., AnalytixLabs, Coursera Inc., Educomp Solutions Ltd., Excelsoft Technologies Pvt Ltd., Indira Gandhi National Open University, Intellipaat Software Solutions Pvt. Ltd., Jigsaw Academy, Khan Academy Inc., MPS Ltd., NextEducation India Pvt. Ltd., NIIT Ltd., Reliance Industries Ltd., Simplilearn Solutions Pvt. Ltd., SMU DE, Sorting Hat Technologies Pvt. Ltd., Udemy Inc., upGrad Education Pvt. Ltd., Vedantu Innovations Pvt. Ltd., and Zeus Systems Pvt. Ltd..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is emergence of cloud computing."

According to the report, one of the major drivers for this market is the skill development and employment.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Aeon Learning Pvt. Ltd.
  • AnalytixLabs
  • Coursera Inc.
  • Educomp Solutions Ltd.
  • Excelsoft Technologies Pvt Ltd.
  • Indira Gandhi National Open University
  • Intellipaat Software Solutions Pvt. Ltd.
  • Jigsaw Academy
  • Khan Academy Inc.
  • MPS Ltd.
  • NextEducation India Pvt. Ltd.
  • NIIT Ltd.
  • Reliance Industries Ltd.
  • Simplilearn Solutions Pvt. Ltd.
  • SMU DE
  • Sorting Hat Technologies Pvt. Ltd.
  • Udemy Inc.
  • upGrad Education Pvt. Ltd.
  • Vedantu Innovations Pvt. Ltd.
  • Zeus Systems Pvt. Ltd.