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Digital Retail Marketing Market 2024-2028

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    Report

  • 175 Pages
  • June 2024
  • Region: Global
  • TechNavio
  • ID: 5116120
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The digital retailing market is forecasted to grow by USD 1.87 trillion during 2023-2028, accelerating at a CAGR of 36.5% during the forecast period. The report on the digital retailing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media, higher brand recall in online advertisement, and evolution of digital marketing strategies.

The digital retailing market is segmented as below:

By Type

  • Search ads
  • Display ads
  • Social media
  • E-mail marketing
  • Others

By Platform

  • Mobile devices
  • Desktops

By Geographical Landscape

  • APAC
  • North America
  • Europe
  • South America
  • Middle East and Africa
This study identifies the growing shift of preference from traditional to digital retail advertising channels as one of the prime reasons driving the digital retailing market growth during the next few years. Also, implementation of AI in direct marketing and increased focus on personalization in marketing will lead to sizable demand in the market.

The report on the digital retailing market covers the following areas:

  • Digital retailing market sizing
  • Digital retailing market forecast
  • Digital retailing market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital retailing market vendors that include 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., Fujitsu Ltd., Medallion Retail, Microsoft Corp., Salesforce Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX. Also, the digital retailing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Platform
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on Global - Market size and forecast 2023-2028 ($ billion)
Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Chart on Global Market: Year-over-year growth 2023-2028 (%)
Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global Digital Retail Marketing Market 2018 - 2022
Historic Market Size - Data Table on Global Digital Retail Marketing Market 2018 - 2022 ($ billion)
4.2 Type segment analysis 2018 - 2022
Historic Market Size - Type Segment 2018 - 2022 ($ billion)
4.3 Platform segment analysis 2018 - 2022
Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
4.4 Geography segment analysis 2018 - 2022
Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
4.5 Country segment analysis 2018 - 2022
Historic Market Size - Country Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Type
6.1 Market segments
Chart on Type - Market share 2023-2028 (%)
Data Table on Type - Market share 2023-2028 (%)
6.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
6.3 Search ads - Market size and forecast 2023-2028
Chart on Search ads - Market size and forecast 2023-2028 ($ billion)
Data Table on Search ads - Market size and forecast 2023-2028 ($ billion)
Chart on Search ads - Year-over-year growth 2023-2028 (%)
Data Table on Search ads - Year-over-year growth 2023-2028 (%)
6.4 Display ads - Market size and forecast 2023-2028
Chart on Display ads - Market size and forecast 2023-2028 ($ billion)
Data Table on Display ads - Market size and forecast 2023-2028 ($ billion)
Chart on Display ads - Year-over-year growth 2023-2028 (%)
Data Table on Display ads - Year-over-year growth 2023-2028 (%)
6.5 Social media - Market size and forecast 2023-2028
Chart on Social media - Market size and forecast 2023-2028 ($ billion)
Data Table on Social media - Market size and forecast 2023-2028 ($ billion)
Chart on Social media - Year-over-year growth 2023-2028 (%)
Data Table on Social media - Year-over-year growth 2023-2028 (%)
6.6 E-mail marketing - Market size and forecast 2023-2028
Chart on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Data Table on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Chart on E-mail marketing - Year-over-year growth 2023-2028 (%)
Data Table on E-mail marketing - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
Chart on Others - Market size and forecast 2023-2028 ($ billion)
Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Chart on Others - Year-over-year growth 2023-2028 (%)
Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
7 Market Segmentation by Platform
7.1 Market segments
Chart on Platform - Market share 2023-2028 (%)
Data Table on Platform - Market share 2023-2028 (%)
7.2 Comparison by Platform
Chart on Comparison by Platform
Data Table on Comparison by Platform
7.3 Mobile devices - Market size and forecast 2023-2028
Chart on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Data Table on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
7.4 Desktops - Market size and forecast 2023-2028
Chart on Desktops - Market size and forecast 2023-2028 ($ billion)
Data Table on Desktops - Market size and forecast 2023-2028 ($ billion)
Chart on Desktops - Year-over-year growth 2023-2028 (%)
Data Table on Desktops - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Platform
Market opportunity by Platform ($ billion)
Data Table on Market opportunity by Platform ($ billion)
8 Customer Landscape
8.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2023-2028 (%)
Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Chart on APAC - Year-over-year growth 2023-2028 (%)
Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 North America - Market size and forecast 2023-2028
Chart on North America - Market size and forecast 2023-2028 ($ billion)
Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Chart on North America - Year-over-year growth 2023-2028 (%)
Data Table on North America - Year-over-year growth 2023-2028 (%)
9.5 Europe - Market size and forecast 2023-2028
Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Chart on Europe - Year-over-year growth 2023-2028 (%)
Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
Chart on South America - Market size and forecast 2023-2028 ($ billion)
Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Chart on South America - Year-over-year growth 2023-2028 (%)
Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
Chart on US - Market size and forecast 2023-2028 ($ billion)
Data Table on US - Market size and forecast 2023-2028 ($ billion)
Chart on US - Year-over-year growth 2023-2028 (%)
Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 China - Market size and forecast 2023-2028
Chart on China - Market size and forecast 2023-2028 ($ billion)
Data Table on China - Market size and forecast 2023-2028 ($ billion)
Chart on China - Year-over-year growth 2023-2028 (%)
Data Table on China - Year-over-year growth 2023-2028 (%)
9.10 UK - Market size and forecast 2023-2028
Chart on UK - Market size and forecast 2023-2028 ($ billion)
Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Chart on UK - Year-over-year growth 2023-2028 (%)
Data Table on UK - Year-over-year growth 2023-2028 (%)
9.11 Japan - Market size and forecast 2023-2028
Chart on Japan - Market size and forecast 2023-2028 ($ billion)
Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
Chart on Japan - Year-over-year growth 2023-2028 (%)
Data Table on Japan - Year-over-year growth 2023-2028 (%)
9.12 Germany - Market size and forecast 2023-2028
Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Chart on Germany - Year-over-year growth 2023-2028 (%)
Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ billion)
Data Tables on Market opportunity By Geographical Landscape ($ billion)
10 Drivers, Challenges, and Opportunity/Restraints
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints
11 Competitive Landscape
11.1 Overview
11.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
Overview on factors of disruption
11.4 Industry risks
Impact of key risks on business
12 Competitive Analysis
12.1 Companies profiled
Companies covered
12.2 Market positioning of companies
Matrix on companies position and classification
123 Internet Group
123 Internet Group - Overview
123 Internet Group - Product / Service
123 Internet Group - Key offerings
12.4 BigCommerce Holdings Inc.
BigCommerce Holdings Inc. - Overview
BigCommerce Holdings Inc. - Product / Service
BigCommerce Holdings Inc. - Key news
BigCommerce Holdings Inc. - Key offerings
12.5 Daniel J. Edelman Holdings Inc.
Daniel J. Edelman Holdings Inc. - Overview
Daniel J. Edelman Holdings Inc. - Product / Service
Daniel J. Edelman Holdings Inc. - Key offerings
12.6 Fujitsu Ltd.
Fujitsu Ltd. - Overview
Fujitsu Ltd. - Business segments
Fujitsu Ltd. - Key news
Fujitsu Ltd. - Key offerings
Fujitsu Ltd. - Segment focus
12.7 Medallion Retail
Medallion Retail - Overview
Medallion Retail - Product / Service
Medallion Retail - Key offerings
12.8 Microsoft Corp.
Microsoft Corp. - Overview
Microsoft Corp. - Business segments
Microsoft Corp. - Key news
Microsoft Corp. - Key offerings
Microsoft Corp. - Segment focus
12.9 Salesforce Inc.
Salesforce Inc. - Overview
Salesforce Inc. - Product / Service
Salesforce Inc. - Key news
Salesforce Inc. - Key offerings
12.10 Shopify Inc.
Shopify Inc. - Overview
Shopify Inc. - Product / Service
Shopify Inc. - Key offerings
12.11 SocialSEO
SocialSEO - Overview
SocialSEO - Product / Service
SocialSEO - Key offerings
12.12 Stream Companies
Stream Companies - Overview
Stream Companies - Product / Service
Stream Companies - Key offerings
12.13 Tesco Plc
Tesco Plc - Overview
Tesco Plc - Business segments
Tesco Plc - Key news
Tesco Plc - Key offerings
Tesco Plc - Segment focus
12.14 The Interpublic Group of Companies Inc.
The Interpublic Group of Companies Inc. - Overview
The Interpublic Group of Companies Inc. - Business segments
The Interpublic Group of Companies Inc. - Key news
The Interpublic Group of Companies Inc. - Key offerings
The Interpublic Group of Companies Inc. - Segment focus
12.15 Theory House
Theory House - Overview
Theory House - Product / Service
Theory House - Key offerings
12.16 Vivendi SE
Vivendi SE - Overview
Vivendi SE - Business segments
Vivendi SE - Key offerings
Vivendi SE - Segment focus
12.17 WebFX
WebFX - Overview
WebFX - Product / Service
WebFX - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
13.3 Currency conversion rates for US$
Currency conversion rates for US$
13.4 Research methodology
Research methodology
13.5 Data procurement
Information sources
13.6 Data validation
Data validation
13.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
13.8 Data synthesis
Data synthesis
13.9 360 degree market analysis
360 degree market analysis
13.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Type
Exhibits 6: Executive Summary - Chart on Market Segmentation by Platform
Exhibits 7: Executive Summary - Chart on Incremental Growth
Exhibits 8: Executive Summary - Data Table on Incremental Growth
Exhibits 9: Executive Summary - Chart on Company Market Positioning
Exhibits 10: Parent Market
Exhibits 11: Data Table on - Parent Market
Exhibits 12: Market characteristics analysis
Exhibits 13: Value Chain Analysis
Exhibits 14: Offerings of companies included in the market definition
Exhibits 15: Market segments
Exhibits 16: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibits 17: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibits 18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 20: Historic Market Size - Data Table on Global Digital Retail Marketing Market 2018 - 2022 ($ billion)
Exhibits 21: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
Exhibits 22: Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
Exhibits 23: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
Exhibits 24: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
Exhibits 25: Five forces analysis - Comparison between 2023 and 2028
Exhibits 26: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 29: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 30: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 31: Chart on Market condition - Five forces 2023 and 2028
Exhibits 32: Chart on Type - Market share 2023-2028 (%)
Exhibits 33: Data Table on Type - Market share 2023-2028 (%)
Exhibits 34: Chart on Comparison by Type
Exhibits 35: Data Table on Comparison by Type
Exhibits 36: Chart on Search ads - Market size and forecast 2023-2028 ($ billion)
Exhibits 37: Data Table on Search ads - Market size and forecast 2023-2028 ($ billion)
Exhibits 38: Chart on Search ads - Year-over-year growth 2023-2028 (%)
Exhibits 39: Data Table on Search ads - Year-over-year growth 2023-2028 (%)
Exhibits 40: Chart on Display ads - Market size and forecast 2023-2028 ($ billion)
Exhibits 41: Data Table on Display ads - Market size and forecast 2023-2028 ($ billion)
Exhibits 42: Chart on Display ads - Year-over-year growth 2023-2028 (%)
Exhibits 43: Data Table on Display ads - Year-over-year growth 2023-2028 (%)
Exhibits 44: Chart on Social media - Market size and forecast 2023-2028 ($ billion)
Exhibits 45: Data Table on Social media - Market size and forecast 2023-2028 ($ billion)
Exhibits 46: Chart on Social media - Year-over-year growth 2023-2028 (%)
Exhibits 47: Data Table on Social media - Year-over-year growth 2023-2028 (%)
Exhibits 48: Chart on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Exhibits 49: Data Table on E-mail marketing - Market size and forecast 2023-2028 ($ billion)
Exhibits 50: Chart on E-mail marketing - Year-over-year growth 2023-2028 (%)
Exhibits 51: Data Table on E-mail marketing - Year-over-year growth 2023-2028 (%)
Exhibits 52: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits 53: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits 54: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits 55: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits 56: Market opportunity by Type ($ billion)
Exhibits 57: Data Table on Market opportunity by Type ($ billion)
Exhibits 58: Chart on Platform - Market share 2023-2028 (%)
Exhibits 59: Data Table on Platform - Market share 2023-2028 (%)
Exhibits 60: Chart on Comparison by Platform
Exhibits 61: Data Table on Comparison by Platform
Exhibits 62: Chart on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Exhibits 63: Data Table on Mobile devices - Market size and forecast 2023-2028 ($ billion)
Exhibits 64: Chart on Mobile devices - Year-over-year growth 2023-2028 (%)
Exhibits 65: Data Table on Mobile devices - Year-over-year growth 2023-2028 (%)
Exhibits 66: Chart on Desktops - Market size and forecast 2023-2028 ($ billion)
Exhibits 67: Data Table on Desktops - Market size and forecast 2023-2028 ($ billion)
Exhibits 68: Chart on Desktops - Year-over-year growth 2023-2028 (%)
Exhibits 69: Data Table on Desktops - Year-over-year growth 2023-2028 (%)
Exhibits 70: Market opportunity by Platform ($ billion)
Exhibits 71: Data Table on Market opportunity by Platform ($ billion)
Exhibits 72: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 73: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 74: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 75: Chart on Geographic comparison
Exhibits 76: Data Table on Geographic comparison
Exhibits 77: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibits 78: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibits 79: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 80: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 81: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibits 82: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibits 83: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits 84: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits 85: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibits 86: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibits 87: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 88: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 89: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibits 90: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibits 91: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits 92: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits 93: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibits 94: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibits 95: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 96: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 97: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibits 98: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibits 99: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits 100: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits 101: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibits 102: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibits 103: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits 104: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits 105: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibits 106: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibits 107: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits 108: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits 109: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits 110: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
Exhibits 111: Chart on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 112: Data Table on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 113: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibits 114: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibits 115: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 116: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 117: Market opportunity By Geographical Landscape ($ billion)
Exhibits 118: Data Tables on Market opportunity By Geographical Landscape ($ billion)
Exhibits 119: Impact of drivers and challenges in 2023 and 2028
Exhibits 120: Overview on criticality of inputs and factors of differentiation
Exhibits 121: Overview on factors of disruption
Exhibits 122: Impact of key risks on business
Exhibits 123: Companies covered
Exhibits 124: Matrix on companies position and classification
Exhibits 125: 123 Internet Group - Overview
Exhibits 126: 123 Internet Group - Product / Service
Exhibits 127: 123 Internet Group - Key offerings
Exhibits 128: BigCommerce Holdings Inc. - Overview
Exhibits 129: BigCommerce Holdings Inc. - Product / Service
Exhibits 130: BigCommerce Holdings Inc. - Key news
Exhibits 131: BigCommerce Holdings Inc. - Key offerings
Exhibits 132: Daniel J. Edelman Holdings Inc. - Overview
Exhibits 133: Daniel J. Edelman Holdings Inc. - Product / Service
Exhibits 134: Daniel J. Edelman Holdings Inc. - Key offerings
Exhibits 135: Fujitsu Ltd. - Overview
Exhibits 136: Fujitsu Ltd. - Business segments
Exhibits 137: Fujitsu Ltd. - Key news
Exhibits 138: Fujitsu Ltd. - Key offerings
Exhibits 139: Fujitsu Ltd. - Segment focus
Exhibits 140: Medallion Retail - Overview
Exhibits 141: Medallion Retail - Product / Service
Exhibits 142: Medallion Retail - Key offerings
Exhibits 143: Microsoft Corp. - Overview
Exhibits 144: Microsoft Corp. - Business segments
Exhibits 145: Microsoft Corp. - Key news
Exhibits 146: Microsoft Corp. - Key offerings
Exhibits 147: Microsoft Corp. - Segment focus
Exhibits 148: Salesforce Inc. - Overview
Exhibits 149: Salesforce Inc. - Product / Service
Exhibits 150: Salesforce Inc. - Key news
Exhibits 151: Salesforce Inc. - Key offerings
Exhibits 152: Shopify Inc. - Overview
Exhibits 153: Shopify Inc. - Product / Service
Exhibits 154: Shopify Inc. - Key offerings
Exhibits 155: SocialSEO - Overview
Exhibits 156: SocialSEO - Product / Service
Exhibits 157: SocialSEO - Key offerings
Exhibits 158: Stream Companies - Overview
Exhibits 159: Stream Companies - Product / Service
Exhibits 160: Stream Companies - Key offerings
Exhibits 161: Tesco Plc - Overview
Exhibits 162: Tesco Plc - Business segments
Exhibits 163: Tesco Plc - Key news
Exhibits 164: Tesco Plc - Key offerings
Exhibits 165: Tesco Plc - Segment focus
Exhibits 166: The Interpublic Group of Companies Inc. - Overview
Exhibits 167: The Interpublic Group of Companies Inc. - Business segments
Exhibits 168: The Interpublic Group of Companies Inc. - Key news
Exhibits 169: The Interpublic Group of Companies Inc. - Key offerings
Exhibits 170: The Interpublic Group of Companies Inc. - Segment focus
Exhibits 171: Theory House - Overview
Exhibits 172: Theory House - Product / Service
Exhibits 173: Theory House - Key offerings
Exhibits 174: Vivendi SE - Overview
Exhibits 175: Vivendi SE - Business segments
Exhibits 176: Vivendi SE - Key offerings
Exhibits 177: Vivendi SE - Segment focus
Exhibits 178: WebFX - Overview
Exhibits 179: WebFX - Product / Service
Exhibits 180: WebFX - Key offerings
Exhibits 181: Inclusions checklist
Exhibits 182: Exclusions checklist
Exhibits 183: Currency conversion rates for US$
Exhibits 184: Research methodology
Exhibits 185: Information sources
Exhibits 186: Data validation
Exhibits 187: Validation techniques employed for market sizing
Exhibits 188: Data synthesis
Exhibits 189: 360 degree market analysis
Exhibits 190: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global digital retailing market: 123 Internet Group, Advantage Solutions Inc., AMP Agency, Ascential Plc, BigCommerce Holdings Inc., Daniel J. Edelman Holdings Inc., Fujitsu Ltd., Medallion Retail, Microsoft Corp., Salesforce Inc., Shopify Inc., SocialSEO, Straight North LLC, Stream Companies, Tesco Plc, The Interpublic Group of Companies Inc., Theory House, Unfoldr B.V., Vivendi SE, and WebFX.

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is growing shift of preference from traditional to digital retail advertising channels."

According to the report, one of the major drivers for this market is the rapid growth in social media.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • 123 Internet Group
  • Advantage Solutions Inc.
  • AMP Agency
  • Ascential Plc
  • BigCommerce Holdings Inc.
  • Daniel J. Edelman Holdings Inc.
  • Fujitsu Ltd.
  • Medallion Retail
  • Microsoft Corp.
  • Salesforce Inc.
  • Shopify Inc.
  • SocialSEO
  • Straight North LLC
  • Stream Companies
  • Tesco Plc
  • The Interpublic Group of Companies Inc.
  • Theory House
  • Unfoldr B.V.
  • Vivendi SE
  • WebFX