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The mobile value-added services (MVaS) market is forecasted to grow byUSD 1.00 trillion during 2023-2028, accelerating at a CAGR of 18.33% during the forecast period. The report on the mobile value-added services (MVaS) market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid increase in smartphone penetration, digitization of key industries, and rapid penetration of mobile broadband.
The mobile value-added services (MVaS) market is segmented as below:
By Product
- Mobile advertising
- Mobile games
- Mobile music and video streaming
- Mobile money and m-commerce
- Mobile publications
By End-user
- Large enterprises
- Small and medium enterprises
By Geographical Landscape
- APAC
- North America
- Europe
- South America
- Middle East and Africa
The report on the mobile value-added services (MVaS) market covers the following areas:
- Mobile value-added services (MVaS) market sizing
- Mobile value-added services (MVaS) market forecast
- Mobile value-added services (MVaS) market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global mobile value-added services (MVaS) market: Alphabet Inc., America Movil SAB de CV, Apple Inc., AT&T Inc., Call Up, Cisco Systems Inc., Comviva Technologies Ltd., Huawei Technologies Co., Ltd., Infosys Ltd., InMobi Pte. Ltd., International Business Machines Corp., Monty Mobile, MyRepublic Ltd, OnMobile Global Ltd., Reliance Industries Ltd., Samsung Electronics Co. Ltd., Singapore Telecommunications Ltd., Telcovas Solutions and Services Pvt Ltd, Telefonaktiebolaget LM Ericsson, and Vodafone Group Plc.Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is increasing popularity of AR in location-based games."
According to the report, one of the major drivers for this market is the rapid increase in smartphone penetration.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Alphabet Inc.
- America Movil SAB de CV
- Apple Inc.
- AT&T Inc.
- Call Up
- Cisco Systems Inc.
- Comviva Technologies Ltd.
- Huawei Technologies Co. Ltd.
- Infosys Ltd.
- InMobi Pte. Ltd.
- International Business Machines Corp.
- Monty Mobile
- MyRepublic Ltd
- OnMobile Global Ltd.
- Reliance Industries Ltd.
- Samsung Electronics Co. Ltd.
- Singapore Telecommunications Ltd.
- Telcovas Solutions and Services Pvt Ltd
- Telefonaktiebolaget LM Ericsson
- Vodafone Group Plc
