Achieve higher levels of workforce engagement and retain more employees
A strong U.S. economy with record-low unemployment rates and the shift to Millennials - now the largest generation in the workforce - are driving specific challenges for organizations to engage and retain employees. Engaged employees don't just happen, they are nurtured by organizations with great cultures and strong leadership.
Talent Keepers puts a new spin on a systematic approach to employee engagement and retention with precise tactics that have achieved proven results. This book includes research-based methods of engaging employees, beginning the moment they are hired. With six client case studies that focus on how the organization put an engagement plan into practice and achieved success, readers will come away with specific, actionable strategies they can begin implementing immediately in their organization.
- Put an engagement plan into action
- Find actionable strategies
- Implement ways to retain your best employees
- Achieve success starting today
If you're a top leader looking to engage and retain your best performers, Talent Keepers has you covered.
Table of Contents
Preface xi
Acknowledgments xiii
Introduction: Energizing a Changing Workplace 1
Blink, and Your Staff Has Changed 2
Embracing the Data (and Everything After) 4
The Confluence of Generations 6
“Begging Them to Stay” 7
Good Leadership Still Wins 8
Building a Winning Strategy 8
1 Engaging Your Talent Is a Business Imperative 11
The True Cost of Turnover 15
Leadership as a Market Advantage 20
Introducing the Leader Engagement Index 22
2 What Engages People at Work? 29
The Tipping Point 30
I Don’t Need No Satisfaction 33
The Four Drivers of Employee Engagement 35
The Four Drivers and the Leadership Engagement Index 42
3 Leaders and Their Impact 47
The Case for a Focus on Leadership 49
Why Focusing on Leaders Gets Results 51
Best Boss/Worst Boss 58
Leaders Underestimate Their Impact 60
Different Background, Different Response 62
Commit, Engage, Excel 67
4 Communication: The Lubricant of Change 71
Blaming Up 74
What Not to Do 76
What to Do: Sharing Down 81
5 Solving the Career Growth Dilemma 85
Recognize the Right Way 88
Trust Each Other with Your Careers 89
Shifting Career Aspirations 90
The Stay Interview 92
Career Growth and Accountability 100
Job Stratification 103
WOWs, Wet Socks, and Snorkels 103
6 New Rules for Building a Leadership Team 109
The Fish Rots … 111
Promote for More Than Just Job Skill 115
Measuring “Will Do” and “Can Do” 120
7 Creating an Engagement and Retention Culture 125
Can You Fix Culture? 130
Communication Is Still the Key 132
Creating the Culture 133
8 Building the Business Case for Engagement and Retention 145
Where’s the Money? 147
Finding the Money 148
Spreading the Impact 149
Building a Winning Strategy 152
Appendix: TalentKeepers’ Experience and Capabilities 155
About the Authors 161
Index 163
